# #975387

A color — warm, muted, editorial, elegant. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#975387`
- RGB: rgb(151, 83, 135)
- HSL: hsl(314, 29%, 46%)
- OKLCH: oklch(0.54 0.113 336.5)
- Relative luminance: 0.1452
- Nearest named color: Bermuda Onion (#9d5a8f, Δ 2.25) — https://brandsweets.com/colors/bermuda-onion
- Moods: warm, muted, editorial, elegant
- Page: https://brandsweets.com/colors/975387

## Tints & shades

- Tints (toward white): #a65e95, #af6ea0, #ba82ad, #c392b8, #cca3c3, #d5b3cd, #dec4d8, #e9d8e5, #f2e8f0, #fbf8fb
- Shades (toward black): #8a4c7c, #7d4570, #6d3c61, #5f3555, #522d4a, #45263e, #381f32, #271623, #1a0e18, #0d070c

## Harmonies

- Complementary: #539763
- Analogous: #855397, #975365
- Triadic: #879753, #538797
- Split-complementary: #659753, #539785
- Tetradic: #978553, #539763, #536597

## Colors that go with #975387

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Sea Green** #2e8b57 [harmony, pool: complementary] — Sea Green sits directly opposite #975387 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Next.js (https://brandsweets.com/colors/brands/nextjs-org). — https://brandsweets.com/colors/seagreen
- **Orange** #ffa500 [pool] — 4 real palettes, including Rippling's brand system and Sunset Boulevard put Orange beside #975387, as the lead colour. Seen in: Rippling (https://brandsweets.com/colors/brands/rippling-com), Sunset Boulevard (https://brandsweets.com/palettes/warm#sunset-boulevard), Graphite (https://brandsweets.com/palettes/technical#graphite), Campus (https://brandsweets.com/palettes/friendly#campus). — https://brandsweets.com/colors/orange
- **Taupe** #483c32 [pool] — Taupe is paired with #975387 in 6 real palettes, including Dunkin''s brand system and Superhuman's brand system, as the lead colour. Seen in: Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), Superhuman (https://brandsweets.com/colors/brands/superhuman-com), Blush (https://brandsweets.com/palettes/light#blush), Graphite Mono (https://brandsweets.com/palettes/neutral#graphite-mono). — https://brandsweets.com/colors/taupe
- **Teal** #008080 [harmony, pool: split] — Teal is a split-complement of #975387: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Clinic (https://brandsweets.com/palettes/clean#clinic). — https://brandsweets.com/colors/teal
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #975387: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Campus (https://brandsweets.com/palettes/friendly#campus). — https://brandsweets.com/colors/charcoal
- **Dark Olive Green** #556b2f [harmony: split] — Dark Olive Green is a split-complement of #975387: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/darkolivegreen
- **Blush Pink** #e8b4b8 [pool] — Two real palettes: Blush and Graphite Mono put Blush Pink beside #975387, as the supporting colour. Seen in: Blush (https://brandsweets.com/palettes/light#blush), Graphite Mono (https://brandsweets.com/palettes/neutral#graphite-mono). — https://brandsweets.com/colors/blush-pink
- **Coral** #ff7f50 [pool] — Designers have shipped Coral with #975387: two real palettes: Dusk Gradient and Clinic, as the lead colour. Seen in: Dusk Gradient (https://brandsweets.com/palettes/dark#dusk-gradient), Clinic (https://brandsweets.com/palettes/clean#clinic). — https://brandsweets.com/colors/coral

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 5.38:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #7d4570 (7.1:1)
- On black (#000000): 3.9:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #a65e95 (4.66:1); AA: background → #ebebeb (4.51:1); AAA: text → #bc85af (7.11:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- editorial: https://brandsweets.com/fonts/mood/editorial
- elegant: https://brandsweets.com/fonts/mood/elegant

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/975387-c19fb5-7ccb62-2d1f24-efe9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#975387" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
