# #96ff70

A color — vivid, light, clean. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#96ff70`
- RGB: rgb(150, 255, 112)
- HSL: hsl(104, 100%, 72%)
- OKLCH: oklch(0.906 0.205 138.2)
- Relative luminance: 0.7917
- Nearest named color: Light Green (#76ff7b, Δ 2.556) — https://brandsweets.com/colors/light-green
- Moods: vivid, light, clean
- Page: https://brandsweets.com/colors/96ff70

## Tints & shades

- Tints (toward white): #a2ff80, #a9ff8a, #b4ff99, #bcffa3, #c7ffb3, #d2ffc2, #daffcc, #e5ffdb, #ecffe5, #f8fff5
- Shades (toward black): #7cff4d, #62ff29, #4bff0a, #3de600, #34c200, #2a9e00, #217a00, #185c00, #0f3800, #051400

## Harmonies

- Complementary: #d970ff
- Analogous: #deff70, #70ff92
- Triadic: #7096ff, #ff7096
- Split-complementary: #9270ff, #ff70de
- Tetradic: #70deff, #d970ff, #ff9270

## Colors that go with #96ff70

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Violet** #ee82ee [harmony, pool: complementary] — Violet sits directly opposite #96ff70 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Gumroad (https://brandsweets.com/colors/brands/gumroad-com). — https://brandsweets.com/colors/violet
- **Blue** #0000ff [pool] — 3 real palettes, including Robinhood's brand system and MongoDB's brand system put Blue beside #96ff70, as the supporting colour. Seen in: Robinhood (https://brandsweets.com/colors/brands/robinhood-com), MongoDB (https://brandsweets.com/colors/brands/mongodb-com), Snapchat (https://brandsweets.com/colors/brands/snapchat-com). — https://brandsweets.com/colors/blue
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #96ff70: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Zendesk (https://brandsweets.com/colors/brands/zendesk-com). — https://brandsweets.com/colors/charcoal
- **Deep Sky Blue** #00bfff [harmony, pool: triadic] — Deep Sky Blue completes a triad with #96ff70 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Prime Video (https://brandsweets.com/colors/brands/primevideo-com), Remix (https://brandsweets.com/colors/brands/remix-run). — https://brandsweets.com/colors/deepskyblue
- **Red** #ff0000 [pool] — Red is paired with #96ff70 in 3 real palettes, including Wise's brand system and Gatorade's brand system, as the lead colour. Seen in: Wise (https://brandsweets.com/colors/brands/wise-com), Gatorade (https://brandsweets.com/colors/brands/gatorade-com), Heineken (https://brandsweets.com/colors/brands/heineken-com). — https://brandsweets.com/colors/red
- **Taupe** #483c32 [pool] — Taupe is paired with #96ff70 in 3 real palettes, including 7-Eleven's brand system and Calvin Klein's brand system, as the lead colour. Seen in: 7-Eleven (https://brandsweets.com/colors/brands/7-eleven-com), Calvin Klein (https://brandsweets.com/colors/brands/calvinklein-us), Tommy Hilfiger (https://brandsweets.com/colors/brands/tommy-com). — https://brandsweets.com/colors/taupe
- **Hot Pink** #ff69b4 [harmony: split] — Hot Pink is a split-complement of #96ff70: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/hotpink
- **Crimson** #dc143c [pool] — Crimson is paired with #96ff70 in two real palettes: Wise's brand system and Ferrari's brand system, as the accent. Seen in: Wise (https://brandsweets.com/colors/brands/wise-com), Ferrari (https://brandsweets.com/colors/brands/ferrari-com). — https://brandsweets.com/colors/crimson

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.25:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #238500 (4.74:1); AA: background → #666666 (4.6:1); AAA: text → #1b6600 (7.13:1); AAA: background → #4a4a4a (7.1:1)
- On black (#000000): 16.83:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- clean: https://brandsweets.com/fonts/mood/clean

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/96ff70-a6bea2-724edf-1f2d22-eff1e9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#96ff70" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
