# #96f778

A color — vivid, light, clean. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#96f778`
- RGB: rgb(150, 247, 120)
- HSL: hsl(106, 89%, 72%)
- OKLCH: oklch(0.888 0.188 138.8)
- Relative luminance: 0.7436
- Nearest named color: Flora (#73fa79, Δ 2.872) — https://brandsweets.com/colors/flora
- Moods: vivid, light, clean
- Page: https://brandsweets.com/colors/96f778

## Tints & shades

- Tints (toward white): #a1f887, #a9f990, #b4f99f, #bbfaa8, #c7fbb7, #d2fcc5, #d9fccf, #e5fddd, #ecfee7, #f7fef5
- Shades (toward black): #7bf556, #61f335, #4bf218, #3cd90d, #33b70b, #2a9509, #207407, #185705, #0f3503, #051301

## Harmonies

- Complementary: #d978f7
- Analogous: #d5f778, #78f79a
- Triadic: #7896f7, #f77896
- Split-complementary: #9a78f7, #f778d5
- Tetradic: #78d5f7, #d978f7, #f79a78

## Colors that go with #96f778

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Violet** #ee82ee [harmony, pool: complementary] — Violet sits directly opposite #96f778 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Gumroad (https://brandsweets.com/colors/brands/gumroad-com). — https://brandsweets.com/colors/violet
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #96f778: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Zendesk (https://brandsweets.com/colors/brands/zendesk-com). — https://brandsweets.com/colors/charcoal
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #96f778: 3 real palettes, including Prime Video's brand system and Remix's brand system, as the supporting colour. Seen in: Prime Video (https://brandsweets.com/colors/brands/primevideo-com), Remix (https://brandsweets.com/colors/brands/remix-run), Astro (https://brandsweets.com/colors/brands/astro-build). — https://brandsweets.com/colors/deepskyblue
- **Taupe** #483c32 [pool] — Taupe is paired with #96f778 in 3 real palettes, including 7-Eleven's brand system and Astro's brand system, as the lead colour. Seen in: 7-Eleven (https://brandsweets.com/colors/brands/7-eleven-com), Astro (https://brandsweets.com/colors/brands/astro-build), Macaron (https://brandsweets.com/palettes/light#macaron). — https://brandsweets.com/colors/taupe
- **Lilac** #c8a2c8 [harmony: split] — Lilac is a split-complement of #96f778: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/lilac
- **Plum** #dda0dd [harmony: split] — Plum is a split-complement of #96f778: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/plum
- **Blue** #0000ff [pool] — Two real palettes: Robinhood's brand system and MongoDB's brand system put Blue beside #96f778, as the supporting colour. Seen in: Robinhood (https://brandsweets.com/colors/brands/robinhood-com), MongoDB (https://brandsweets.com/colors/brands/mongodb-com). — https://brandsweets.com/colors/blue
- **Crimson** #dc143c [pool] — Crimson is paired with #96f778 in two real palettes: Wise's brand system and Formula 1's brand system, as the accent. Seen in: Wise (https://brandsweets.com/colors/brands/wise-com), Formula 1 (https://brandsweets.com/colors/brands/formula1-com). — https://brandsweets.com/colors/crimson

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.32:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #268708 (4.61:1); AA: background → #636363 (4.54:1); AAA: text → #1c6506 (7.21:1); AAA: background → #474747 (7.02:1)
- On black (#000000): 15.87:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- clean: https://brandsweets.com/fonts/mood/clean

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/96f778-a5bea2-774edf-1f2d22-eff1e9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#96f778" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.