# #96d9bd

A color — light, clean. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#96d9bd`
- RGB: rgb(150, 217, 189)
- HSL: hsl(155, 47%, 72%)
- OKLCH: oklch(0.833 0.079 166.6)
- Relative luminance: 0.5978
- Nearest named color: Cabbage (#87d7be, Δ 1.686) — https://brandsweets.com/colors/cabbage
- Moods: light, clean
- Page: https://brandsweets.com/colors/96d9bd

## Tints & shades

- Tints (toward white): #a1ddc4, #a9e0c9, #b4e4d0, #bce7d5, #c7ebdc, #d2efe3, #daf1e7, #e5f6ef, #ecf8f3, #f8fcfa
- Shades (toward black): #7cd0ad, #62c69c, #4bbe8e, #3da97c, #338e68, #2a7455, #205a42, #184331, #0f291e, #050f0b

## Harmonies

- Complementary: #d996b2
- Analogous: #96d99c, #96d4d9
- Triadic: #bd96d9, #d9bd96
- Split-complementary: #d996d4, #d99c96
- Tetradic: #9c96d9, #d996b2, #d4d996

## Colors that go with #96d9bd

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #96d9bd: softer than #000 and cool enough to feel like part of the same palette. Seen in: Canopy (https://brandsweets.com/palettes/cool#canopy), Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), Dusty Blue (https://brandsweets.com/palettes/cool#dusty-blue), Coastal (https://brandsweets.com/palettes/cool#coastal). — https://brandsweets.com/colors/charcoal
- **Lilac** #c8a2c8 [harmony, pool: complementary] — Lilac sits directly opposite #96d9bd on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: First Snow (https://brandsweets.com/palettes/cool#first-snow), Crypto.com (https://brandsweets.com/colors/brands/crypto-com). — https://brandsweets.com/colors/lilac
- **Crimson** #dc143c [pool] — Crimson is paired with #96d9bd in 5 real palettes, including Tiffany & Co.'s brand system and Frost & Ember, as the supporting colour. Seen in: Tiffany & Co. (https://brandsweets.com/colors/brands/tiffany-com), Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), Formula 1 (https://brandsweets.com/colors/brands/formula1-com), Cartier (https://brandsweets.com/colors/brands/cartier-com). — https://brandsweets.com/colors/crimson
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #96d9bd: 7 real palettes, including Astro's brand system and Salesforce's brand system, as the supporting colour. Seen in: Astro (https://brandsweets.com/colors/brands/astro-build), Salesforce (https://brandsweets.com/colors/brands/salesforce-com), Prime Video (https://brandsweets.com/colors/brands/primevideo-com), Mistral AI (https://brandsweets.com/colors/brands/mistral-ai). — https://brandsweets.com/colors/deepskyblue
- **Hunter Green** #355e3b [pool] — Hunter Green is paired with #96d9bd in 4 real palettes, including Canopy and Pine & Birch, as the lead colour. Seen in: Canopy (https://brandsweets.com/palettes/cool#canopy), Pine & Birch (https://brandsweets.com/palettes/clean#pine-and-birch), Neon (https://brandsweets.com/colors/brands/neon-tech), Desert Road (https://brandsweets.com/palettes/warm#desert-road). — https://brandsweets.com/colors/hunter-green
- **Midnight Blue** #191970 [pool] — 4 real palettes, including First Snow and Allbirds's brand system put Midnight Blue beside #96d9bd, as the text colour against it. Seen in: First Snow (https://brandsweets.com/palettes/cool#first-snow), Allbirds (https://brandsweets.com/colors/brands/allbirds-com), American Eagle (https://brandsweets.com/colors/brands/ae-com), Blue Mono (https://brandsweets.com/palettes/cool#blue-mono). — https://brandsweets.com/colors/midnightblue
- **Red** #ff0000 [pool] — Red is paired with #96d9bd in 4 real palettes, including Mattel's brand system and LG's brand system, as the supporting colour. Seen in: Mattel (https://brandsweets.com/colors/brands/mattel-com), LG (https://brandsweets.com/colors/brands/lg-com), Gatorade (https://brandsweets.com/colors/brands/gatorade-com), Wise (https://brandsweets.com/colors/brands/wise-com). — https://brandsweets.com/colors/red
- **Sage Green** #9caf88 [pool] — Designers have shipped Sage Green with #96d9bd: 5 real palettes, including Oatmeal and Stone, as the supporting colour. Seen in: Oatmeal (https://brandsweets.com/palettes/neutral#oatmeal), Stone (https://brandsweets.com/palettes/neutral#stone), Pine & Birch (https://brandsweets.com/palettes/clean#pine-and-birch), Scale AI (https://brandsweets.com/colors/brands/scale-com). — https://brandsweets.com/colors/sage-green

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.62:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #2f8360 (4.63:1); AA: background → #545454 (4.67:1); AAA: text → #236147 (7.31:1); AAA: background → #383838 (7.23:1)
- On black (#000000): 12.96:1 — AA pass, AA-large pass, AAA pass

## Curated palettes containing it

- **Mint Chip** (pastel, light, clean) — #98d8c8, #c8e6c9, #f7c8a0, #fbfffd, #1f3a33 — Mint and celadon with a peach accent — fresh without being clinical; the deep green text keeps it grounded. — tool: https://brandsweets.com/palettes/new/98d8c8-c8e6c9-f7c8a0-fbfffd-1f3a33 — collection: https://brandsweets.com/palettes/pastel
- **Canopy** (forest, cool, muted, calm) — #2d6a4f, #95d5b2, #d8a48f, #f6faf7, #1b4332 — Deep green and new-leaf mint with a bark-pink accent — a forest that reads calm rather than camo. — tool: https://brandsweets.com/palettes/new/2d6a4f-95d5b2-d8a48f-f6faf7-1b4332 — collection: https://brandsweets.com/palettes/forest

## Fonts for this mood

- clean: https://brandsweets.com/fonts/mood/clean

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/96d9bd-a2beb6-d459c8-1f2d2d-e9f1ea?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#96d9bd" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
