# #96d978

A color — neutral. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#96d978`
- RGB: rgb(150, 217, 120)
- HSL: hsl(101, 56%, 66%)
- OKLCH: oklch(0.818 0.146 136.6)
- Relative luminance: 0.5747
- Nearest named color: Feijoa (#a5d785, Δ 2.602) — https://brandsweets.com/colors/feijoa
- Moods: neutral
- Page: https://brandsweets.com/colors/96d978

## Tints & shades

- Tints (toward white): #a0dc84, #a9e090, #b5e4a0, #bee7ab, #c8ebb7, #d1eec3, #daf2cf, #e6f6df, #f0f9eb, #f9fdf7
- Shades (toward black): #84d260, #72cb48, #5fbb35, #53a32e, #478b27, #3b7321, #2f5b1a, #204012, #14280b, #081004

## Harmonies

- Complementary: #ba78d9
- Analogous: #c7d978, #78d98a
- Triadic: #7896d9, #d97896
- Split-complementary: #8a78d9, #d978c7
- Tetradic: #78c7d9, #ba78d9, #d98a78

## Colors that go with #96d978

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #96d978: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Canopy (https://brandsweets.com/palettes/cool#canopy), Docker (https://brandsweets.com/colors/brands/docker-com), Zendesk (https://brandsweets.com/colors/brands/zendesk-com), Coastal (https://brandsweets.com/palettes/cool#coastal). — https://brandsweets.com/colors/charcoal
- **Plum** #dda0dd [harmony, pool: complementary] — Plum sits directly opposite #96d978 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Blossom (https://brandsweets.com/palettes/light#blossom). — https://brandsweets.com/colors/plum
- **Crimson** #dc143c [pool] — Crimson is paired with #96d978 in 4 real palettes, including Wise's brand system and Tiffany & Co.'s brand system, as the accent. Seen in: Wise (https://brandsweets.com/colors/brands/wise-com), Tiffany & Co. (https://brandsweets.com/colors/brands/tiffany-com), Formula 1 (https://brandsweets.com/colors/brands/formula1-com), Diner (https://brandsweets.com/palettes/vivid#diner). — https://brandsweets.com/colors/crimson
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #96d978: 4 real palettes, including Remix's brand system and Prime Video's brand system, as the lead colour. Seen in: Remix (https://brandsweets.com/colors/brands/remix-run), Prime Video (https://brandsweets.com/colors/brands/primevideo-com), Astro (https://brandsweets.com/colors/brands/astro-build), Learning App (https://brandsweets.com/palettes/playful#learning-app). — https://brandsweets.com/colors/deepskyblue
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #96d978 in 4 real palettes, including Docker's brand system and MongoDB's brand system, as the supporting colour. Seen in: Docker (https://brandsweets.com/colors/brands/docker-com), MongoDB (https://brandsweets.com/colors/brands/mongodb-com), Brilliant (https://brandsweets.com/colors/brands/brilliant-org), Disney (https://brandsweets.com/colors/brands/disney-com). — https://brandsweets.com/colors/royalblue
- **Taupe** #483c32 [pool] — Taupe is paired with #96d978 in 16 real palettes, including Citrus Grove and Acer's brand system, as the text colour against it. Seen in: Citrus Grove (https://brandsweets.com/palettes/warm#citrus-grove), Acer (https://brandsweets.com/colors/brands/acer-com), 7-Eleven (https://brandsweets.com/colors/brands/7-eleven-com), Rain Garden (https://brandsweets.com/palettes/cool#rain-garden). — https://brandsweets.com/colors/taupe
- **Lilac** #c8a2c8 [harmony, pool: split] — Lilac is a split-complement of #96d978: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Midnight Luxe (https://brandsweets.com/palettes/luxury#midnight-luxe). — https://brandsweets.com/colors/lilac
- **Dark Olive Green** #556b2f [pool] — Dark Olive Green shows up next to #96d978 in 3 real palettes, including 7-Eleven's brand system and Forest Floor, as the supporting colour. Seen in: 7-Eleven (https://brandsweets.com/colors/brands/7-eleven-com), Forest Floor (https://brandsweets.com/palettes/dark#forest-floor), Undergrowth (https://brandsweets.com/palettes/dark#undergrowth). — https://brandsweets.com/colors/darkolivegreen

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.68:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #438325 (4.65:1); AA: background → #545454 (4.51:1); AAA: text → #33631c (7.14:1); AAA: background → #363636 (7.19:1)
- On black (#000000): 12.49:1 — AA pass, AA-large pass, AAA pass

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/96d978-a7bea2-6b4edf-1f2d21-eff1e9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#96d978" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.