# #96d8d9

A color — cool, light, clean, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#96d8d9`
- RGB: rgb(150, 216, 217)
- HSL: hsl(181, 47%, 72%)
- OKLCH: oklch(0.839 0.067 197.2)
- Relative luminance: 0.6061
- Nearest named color: Cold Blue (#88dddd, Δ 1.701) — https://brandsweets.com/colors/cold-blue
- Moods: cool, light, clean, modern
- Page: https://brandsweets.com/colors/96d8d9

## Tints & shades

- Tints (toward white): #a1dcdd, #a9dfe0, #b4e3e4, #bce6e7, #c7eaeb, #d2eeef, #daf1f1, #e5f5f6, #ecf8f8, #f8fcfc
- Shades (toward black): #7cced0, #62c5c6, #4bbcbe, #3da7a9, #338d8e, #2a7374, #20595a, #184343, #0f2929, #050f0f

## Harmonies

- Complementary: #d99796
- Analogous: #96d9b9, #96b6d9
- Triadic: #d996d8, #d8d996
- Split-complementary: #d996b6, #d9b996
- Tetradic: #b996d9, #d99796, #b6d996

## Colors that go with #96d8d9

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #96d8d9: softer than #000 and cool enough to feel like part of the same palette. Seen in: Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), Boeing (https://brandsweets.com/colors/brands/boeing-com), Coastal (https://brandsweets.com/palettes/cool#coastal), Canopy (https://brandsweets.com/palettes/cool#canopy). — https://brandsweets.com/colors/charcoal
- **Dark Salmon** #e9967a [harmony, pool: complementary] — Dark Salmon sits directly opposite #96d8d9 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Chalkboard (https://brandsweets.com/palettes/dark#chalkboard), Polaroid (https://brandsweets.com/palettes/light#polaroid). — https://brandsweets.com/colors/darksalmon
- **Cornflower Blue** #6495ed [pool] — Designers have shipped Cornflower Blue with #96d8d9: 4 real palettes, including Blue Mono and Blueprint, as the supporting colour. Seen in: Blue Mono (https://brandsweets.com/palettes/cool#blue-mono), Blueprint (https://brandsweets.com/palettes/technical#blueprint), Canva (https://brandsweets.com/colors/brands/canva-com), Terminal (https://brandsweets.com/palettes/technical#terminal). — https://brandsweets.com/colors/cornflowerblue
- **Crimson** #dc143c [pool] — Crimson is paired with #96d8d9 in 5 real palettes, including Frost & Ember and Tiffany & Co.'s brand system, as the accent. Seen in: Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), Tiffany & Co. (https://brandsweets.com/colors/brands/tiffany-com), Cartier (https://brandsweets.com/colors/brands/cartier-com), Formula 1 (https://brandsweets.com/colors/brands/formula1-com). — https://brandsweets.com/colors/crimson
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #96d8d9: 8 real palettes, including Salesforce's brand system and Mistral AI's brand system, as the lead colour. Seen in: Salesforce (https://brandsweets.com/colors/brands/salesforce-com), Mistral AI (https://brandsweets.com/colors/brands/mistral-ai), Calendly (https://brandsweets.com/colors/brands/calendly-com), Max (https://brandsweets.com/colors/brands/max-com). — https://brandsweets.com/colors/deepskyblue
- **Lilac** #c8a2c8 [harmony, pool: split] — Lilac is a split-complement of #96d8d9: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: First Snow (https://brandsweets.com/palettes/cool#first-snow), Crypto.com (https://brandsweets.com/colors/brands/crypto-com), Lavender Milk (https://brandsweets.com/palettes/light#lavender-milk). — https://brandsweets.com/colors/lilac
- **Midnight Blue** #191970 [pool] — 5 real palettes, including First Snow and Blue Mono put Midnight Blue beside #96d8d9, as the text colour against it. Seen in: First Snow (https://brandsweets.com/palettes/cool#first-snow), Blue Mono (https://brandsweets.com/palettes/cool#blue-mono), Telehealth (https://brandsweets.com/palettes/modern#telehealth), Allbirds (https://brandsweets.com/colors/brands/allbirds-com). — https://brandsweets.com/colors/midnightblue
- **Sage Green** #9caf88 [pool] — Designers have shipped Sage Green with #96d8d9: 4 real palettes, including Stone and Pine & Birch, as the supporting colour. Seen in: Stone (https://brandsweets.com/palettes/neutral#stone), Pine & Birch (https://brandsweets.com/palettes/clean#pine-and-birch), Oatmeal (https://brandsweets.com/palettes/neutral#oatmeal), Forest Floor (https://brandsweets.com/palettes/dark#forest-floor). — https://brandsweets.com/colors/sage-green

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.6:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #2f8283 (4.52:1); AA: background → #575757 (4.51:1); AAA: text → #236061 (7.2:1); AAA: background → #383838 (7.33:1)
- On black (#000000): 13.12:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- clean: https://brandsweets.com/fonts/mood/clean
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/96d8d9-a2babe-d45992-1f272d-e9f1ed?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#96d8d9" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.