# #96c8ed

A color — cool, vivid, light, technical, modern, clean. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#96c8ed`
- RGB: rgb(150, 200, 237)
- HSL: hsl(206, 71%, 76%)
- OKLCH: oklch(0.811 0.074 240.8)
- Relative luminance: 0.5391
- Nearest named color: Below Zero (#87cded, Δ 1.943) — https://brandsweets.com/colors/below-zero
- Moods: cool, vivid, light, technical, modern, clean
- Page: https://brandsweets.com/colors/96c8ed

## Tints & shades

- Tints (toward white): #9fccef, #a8d1f0, #b5d8f2, #bedcf4, #c6e1f5, #cfe6f7, #d8eaf8, #e5f1fb, #eef6fc, #f6fafe
- Shades (toward black): #78b7e8, #59a7e3, #3695dd, #2383cd, #1e70ae, #185c90, #134971, #0d324e, #081f30, #030b11

## Harmonies

- Complementary: #edbc96
- Analogous: #96ede7, #969ced
- Triadic: #ed96c8, #c8ed96
- Split-complementary: #ed969c, #ede796
- Tetradic: #e796ed, #edbc96, #9ced96

## Colors that go with #96c8ed

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #96c8ed: softer than #000 and cool enough to feel like part of the same palette. Seen in: Coastal (https://brandsweets.com/palettes/cool#coastal), Harbour (https://brandsweets.com/palettes/cool#harbour), Boeing (https://brandsweets.com/colors/brands/boeing-com), Dusty Blue (https://brandsweets.com/palettes/cool#dusty-blue). — https://brandsweets.com/colors/charcoal
- **Sandy Brown** #f4a460 [harmony, pool: complementary] — Sandy Brown sits directly opposite #96c8ed on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Webflow (https://brandsweets.com/colors/brands/webflow-com). — https://brandsweets.com/colors/sandybrown
- **Crimson** #dc143c [pool] — Crimson is paired with #96c8ed in 5 real palettes, including Frost & Ember and Tiffany & Co.'s brand system, as the accent. Seen in: Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), Tiffany & Co. (https://brandsweets.com/colors/brands/tiffany-com), JBL (https://brandsweets.com/colors/brands/jbl-com), Riot Games (https://brandsweets.com/colors/brands/riotgames-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #96c8ed: 5 real palettes, including UEFA's brand system and Nikon's brand system, as the accent. Seen in: UEFA (https://brandsweets.com/colors/brands/uefa-com), Nikon (https://brandsweets.com/colors/brands/nikon-com), Coca-Cola (https://brandsweets.com/colors/brands/coca-cola-com), Venmo (https://brandsweets.com/colors/brands/venmo-com). — https://brandsweets.com/colors/denim
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #96c8ed: 4 real palettes, including Opensea's brand system and Patreon's brand system, as the lead colour. Seen in: Opensea (https://brandsweets.com/colors/brands/opensea-io), Patreon (https://brandsweets.com/colors/brands/patreon-com), Venmo (https://brandsweets.com/colors/brands/venmo-com), Figma (https://brandsweets.com/colors/brands/figma). — https://brandsweets.com/colors/dodgerblue
- **Midnight Blue** #191970 [pool] — 7 real palettes, including Telehealth and Lavender Milk put Midnight Blue beside #96c8ed, as the text colour against it. Seen in: Telehealth (https://brandsweets.com/palettes/modern#telehealth), Lavender Milk (https://brandsweets.com/palettes/light#lavender-milk), Blue Mono (https://brandsweets.com/palettes/cool#blue-mono), First Snow (https://brandsweets.com/palettes/cool#first-snow). — https://brandsweets.com/colors/midnightblue
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #96c8ed in 5 real palettes, including Telehealth and 1password's brand system, as the lead colour. Seen in: Telehealth (https://brandsweets.com/palettes/modern#telehealth), 1password (https://brandsweets.com/colors/brands/1password-com), Sephora (https://brandsweets.com/colors/brands/sephora-com), NBA (https://brandsweets.com/colors/brands/nba-com). — https://brandsweets.com/colors/royalblue
- **Slate Gray** #708090 [pool] — 9 real palettes, including Still Water and Dusty Blue put Slate Gray beside #96c8ed, as the lead colour. Seen in: Still Water (https://brandsweets.com/palettes/cool#still-water), Dusty Blue (https://brandsweets.com/palettes/cool#dusty-blue), Midnight Luxe (https://brandsweets.com/palettes/luxury#midnight-luxe), Graphite Mono (https://brandsweets.com/palettes/neutral#graphite-mono). — https://brandsweets.com/colors/slategray

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.78:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #217bc0 (4.51:1); AA: background → #4f4f4f (4.6:1); AAA: text → #185c90 (7.06:1); AAA: background → #333333 (7.09:1)
- On black (#000000): 11.78:1 — AA pass, AA-large pass, AAA pass

## Curated palettes containing it

- **Coastal** (cool, light, clean) — #2a9d8f, #8ecae6, #e9c46a, #f7fafc, #1a2b3c — Sea-teal, sky and sand — bright without shouting; works for travel, wellness, and anything near water. — tool: https://brandsweets.com/palettes/new/2a9d8f-8ecae6-e9c46a-f7fafc-1a2b3c — collection: https://brandsweets.com/palettes/cool

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern
- clean: https://brandsweets.com/fonts/mood/clean

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/96c8ed-9caec4-df4e56-1f212d-e9f1f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#96c8ed" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
