# #96c5cf

A color — cool, light, clean, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#96c5cf`
- RGB: rgb(150, 197, 207)
- HSL: hsl(191, 37%, 70%)
- OKLCH: oklch(0.794 0.051 212.2)
- Relative luminance: 0.5092
- Nearest named color: Continental Waters (#98c6cb, Δ 0.742) — https://brandsweets.com/colors/continental-waters
- Moods: cool, light, clean, modern
- Page: https://brandsweets.com/colors/96c5cf

## Tints & shades

- Tints (toward white): #a1cad4, #abd0d8, #b2d4dc, #bddae0, #c7e0e5, #d2e6ea, #dcebef, #e3eff2, #eef5f7, #f8fbfc
- Shades (toward black): #7eb7c4, #69abba, #509daf, #478a9a, #3b7481, #305e69, #274c54, #1b363b, #122326, #060d0e

## Harmonies

- Complementary: #cfa196
- Analogous: #96cfbd, #96a8cf
- Triadic: #cf96c4, #c4cf96
- Split-complementary: #cf96a8, #cfbd96
- Tetradic: #bd96cf, #cfa196, #a8cf96

## Colors that go with #96c5cf

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #96c5cf: softer than #000 and cool enough to feel like part of the same palette. Seen in: Harbour (https://brandsweets.com/palettes/cool#harbour), Coastal (https://brandsweets.com/palettes/cool#coastal), Dusty Blue (https://brandsweets.com/palettes/cool#dusty-blue), Boeing (https://brandsweets.com/colors/brands/boeing-com). — https://brandsweets.com/colors/charcoal
- **Dark Salmon** #e9967a [harmony, pool: complementary] — Dark Salmon sits directly opposite #96c5cf on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Polaroid (https://brandsweets.com/palettes/light#polaroid), Chalkboard (https://brandsweets.com/palettes/dark#chalkboard). — https://brandsweets.com/colors/darksalmon
- **Copper** #b87333 [pool] — Designers have shipped Copper with #96c5cf: 4 real palettes, including Clean Beauty and Desert Road, as the accent. Seen in: Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Desert Road (https://brandsweets.com/palettes/warm#desert-road), Riverbed (https://brandsweets.com/palettes/muted#riverbed), Bramble (https://brandsweets.com/palettes/muted#bramble). — https://brandsweets.com/colors/copper
- **Crimson** #dc143c [pool] — Crimson is paired with #96c5cf in 5 real palettes, including Tiffany & Co.'s brand system and Frost & Ember, as the supporting colour. Seen in: Tiffany & Co. (https://brandsweets.com/colors/brands/tiffany-com), Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), Cartier (https://brandsweets.com/colors/brands/cartier-com), Riot Games (https://brandsweets.com/colors/brands/riotgames-com). — https://brandsweets.com/colors/crimson
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #96c5cf: 7 real palettes, including Max's brand system and Salesforce's brand system, as the supporting colour. Seen in: Max (https://brandsweets.com/colors/brands/max-com), Salesforce (https://brandsweets.com/colors/brands/salesforce-com), Calm (https://brandsweets.com/colors/brands/calm-com), Mistral AI (https://brandsweets.com/colors/brands/mistral-ai). — https://brandsweets.com/colors/deepskyblue
- **Denim** #1560bd [pool] — Designers have shipped Denim with #96c5cf: 6 real palettes, including Open House and UEFA's brand system, as the lead colour. Seen in: Open House (https://brandsweets.com/palettes/clean#open-house), UEFA (https://brandsweets.com/colors/brands/uefa-com), Nikon (https://brandsweets.com/colors/brands/nikon-com), Coca-Cola (https://brandsweets.com/colors/brands/coca-cola-com). — https://brandsweets.com/colors/denim
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #96c5cf: 4 real palettes, including Opensea's brand system and Patreon's brand system, as the lead colour. Seen in: Opensea (https://brandsweets.com/colors/brands/opensea-io), Patreon (https://brandsweets.com/colors/brands/patreon-com), Figma (https://brandsweets.com/colors/brands/figma), Venmo (https://brandsweets.com/colors/brands/venmo-com). — https://brandsweets.com/colors/dodgerblue
- **Midnight Blue** #191970 [pool] — 7 real palettes, including Telehealth and Lavender Milk put Midnight Blue beside #96c5cf, as the text colour against it. Seen in: Telehealth (https://brandsweets.com/palettes/modern#telehealth), Lavender Milk (https://brandsweets.com/palettes/light#lavender-milk), First Snow (https://brandsweets.com/palettes/cool#first-snow), Open House (https://brandsweets.com/palettes/clean#open-house). — https://brandsweets.com/colors/midnightblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.88:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #407e8c (4.58:1); AA: background → #4d4d4d (4.5:1); AAA: text → #305e69 (7.17:1); AAA: background → #303030 (7.03:1)
- On black (#000000): 11.18:1 — AA pass, AA-large pass, AAA pass

## Brands using this color

- **Oatly** — accent #98c5d3 (Δ 0.651) — https://brandsweets.com/colors/brands/oatly-com

## Fonts for this mood

- clean: https://brandsweets.com/fonts/mood/clean
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/96c5cf-a2b6be-df4e7a-1f252d-e9f1ef?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#96c5cf" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.