# #96bde3

A color — cool, light, clean, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#96bde3`
- RGB: rgb(150, 189, 227)
- HSL: hsl(210, 58%, 74%)
- OKLCH: oklch(0.783 0.069 248.1)
- Relative luminance: 0.4843
- Nearest named color: Double Denim (#95bce1, Δ 0.378) — https://brandsweets.com/colors/double-denim
- Moods: cool, light, clean, modern
- Page: https://brandsweets.com/colors/96bde3

## Tints & shades

- Tints (toward white): #9ec2e5, #aac9e9, #b2cfeb, #bfd6ee, #c7dbf0, #cfe0f2, #dbe8f5, #e3edf8, #eff5fb, #f7fafd
- Shades (toward black): #7aabdc, #5e99d4, #4287cd, #3175b9, #2a639d, #225281, #1b4065, #132e49, #0c1c2c, #040a10

## Harmonies

- Complementary: #e3bd96
- Analogous: #96e3e3, #9696e3
- Triadic: #e396bd, #bde396
- Split-complementary: #e39696, #e3e396
- Tetradic: #e396e3, #e3bd96, #96e396

## Colors that go with #96bde3

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #96bde3: softer than #000 and cool enough to feel like part of the same palette. Seen in: Harbour (https://brandsweets.com/palettes/cool#harbour), Mercury (https://brandsweets.com/colors/brands/mercury-com), Coastal (https://brandsweets.com/palettes/cool#coastal), Dusty Blue (https://brandsweets.com/palettes/cool#dusty-blue). — https://brandsweets.com/colors/charcoal
- **Amber** #ffbf00 [pool] — Amber is paired with #96bde3 in 4 real palettes, including Salesforce's brand system and Blueprint, as the accent. Seen in: Salesforce (https://brandsweets.com/colors/brands/salesforce-com), Blueprint (https://brandsweets.com/palettes/technical#blueprint), NBA (https://brandsweets.com/colors/brands/nba-com), Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 4 real palettes, including Uber's brand system and Warp's brand system put Blue beside #96bde3, as the accent. Seen in: Uber (https://brandsweets.com/colors/brands/uber-com), Warp (https://brandsweets.com/colors/brands/warp-dev), Canva (https://brandsweets.com/colors/brands/canva-com), Spotify (https://brandsweets.com/colors/brands/spotify). — https://brandsweets.com/colors/blue
- **Crimson** #dc143c [pool] — Crimson is paired with #96bde3 in 5 real palettes, including JBL's brand system and Frost & Ember, as the supporting colour. Seen in: JBL (https://brandsweets.com/colors/brands/jbl-com), Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), Tiffany & Co. (https://brandsweets.com/colors/brands/tiffany-com), Riot Games (https://brandsweets.com/colors/brands/riotgames-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #96bde3: 6 real palettes, including Coca-Cola's brand system and Open House, as the accent. Seen in: Coca-Cola (https://brandsweets.com/colors/brands/coca-cola-com), Open House (https://brandsweets.com/palettes/clean#open-house), Venmo (https://brandsweets.com/colors/brands/venmo-com), UEFA (https://brandsweets.com/colors/brands/uefa-com). — https://brandsweets.com/colors/denim
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #96bde3: 4 real palettes, including Opensea's brand system and Patreon's brand system, as the lead colour. Seen in: Opensea (https://brandsweets.com/colors/brands/opensea-io), Patreon (https://brandsweets.com/colors/brands/patreon-com), Venmo (https://brandsweets.com/colors/brands/venmo-com), Figma (https://brandsweets.com/colors/brands/figma). — https://brandsweets.com/colors/dodgerblue
- **Midnight Blue** #191970 [pool] — 8 real palettes, including Telehealth and Lavender Milk put Midnight Blue beside #96bde3, as the text colour against it. Seen in: Telehealth (https://brandsweets.com/palettes/modern#telehealth), Lavender Milk (https://brandsweets.com/palettes/light#lavender-milk), First Snow (https://brandsweets.com/palettes/cool#first-snow), Lavender Haze (https://brandsweets.com/palettes/playful#lavender-haze). — https://brandsweets.com/colors/midnightblue
- **Sand** #c2b280 [harmony: complementary] — Sand sits directly opposite #96bde3 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/sand

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.97:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #3278bd (4.61:1); AA: background → #4a4a4a (4.51:1); AAA: text → #25598d (7.26:1); AAA: background → #2b2b2b (7.2:1)
- On black (#000000): 10.69:1 — AA pass, AA-large pass, AAA pass

## Brands using this color

- **Max** — primary #a5bcde (Δ 1.854) — https://brandsweets.com/colors/brands/max-com

## Fonts for this mood

- clean: https://brandsweets.com/fonts/mood/clean
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/96bde3-9cabc4-df514e-1f202d-e9f1f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#96bde3" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.