# #96458a

A color — warm. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#96458a`
- RGB: rgb(150, 69, 138)
- HSL: hsl(309, 37%, 43%)
- OKLCH: oklch(0.519 0.139 333.3)
- Relative luminance: 0.1258
- Nearest named color: Bermuda Onion (#9d5a8f, Δ 5.135) — https://brandsweets.com/colors/bermuda-onion
- Moods: warm
- Page: https://brandsweets.com/colors/96458a

## Tints & shades

- Tints (toward white): #ab4f9d, #b55ea8, #bf73b3, #c785bd, #d09ac8, #d8abd2, #e2c0dd, #ead2e6, #f4e7f2, #fcf8fb
- Shades (toward black): #883f7d, #7a3870, #6c3264, #5e2b57, #54274d, #462040, #381a33, #2a1327, #1c0d1a, #0e060d

## Harmonies

- Complementary: #459651
- Analogous: #7a4596, #964561
- Triadic: #8a9645, #458a96
- Split-complementary: #619645, #45967a
- Tetradic: #967a45, #459651, #456196

## Colors that go with #96458a

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Sea Green** #2e8b57 [harmony, pool: complementary] — Sea Green sits directly opposite #96458a on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Next.js (https://brandsweets.com/colors/brands/nextjs-org). — https://brandsweets.com/colors/seagreen
- **Denim** #1560bd [pool] — Designers have shipped Denim with #96458a: 4 real palettes, including Peacock and Chase's brand system, as the supporting colour. Seen in: Peacock (https://brandsweets.com/palettes/vivid#peacock), Chase (https://brandsweets.com/colors/brands/chase-com), Linkedin (https://brandsweets.com/colors/brands/linkedin-com), Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/denim
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #96458a: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Taupe** #483c32 [pool] — Taupe is paired with #96458a in 3 real palettes, including Superhuman's brand system and Dunkin''s brand system, as the lead colour. Seen in: Superhuman (https://brandsweets.com/colors/brands/superhuman-com), Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), Blush (https://brandsweets.com/palettes/light#blush). — https://brandsweets.com/colors/taupe
- **Teal** #008080 [harmony: split] — Teal is a split-complement of #96458a: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/teal
- **Dark Olive Green** #556b2f [harmony: split] — Dark Olive Green is a split-complement of #96458a: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/darkolivegreen
- **Crimson** #dc143c [pool] — Crimson is paired with #96458a in two real palettes: Wells Fargo's brand system and Lenovo's brand system, as the lead colour. Seen in: Wells Fargo (https://brandsweets.com/colors/brands/wellsfargo-com), Lenovo (https://brandsweets.com/colors/brands/lenovo-com). — https://brandsweets.com/colors/crimson
- **Light Coral** #f08080 [pool] — Designers have shipped Light Coral with #96458a: two real palettes: Blush and Sentry's brand system, as the lead colour. Seen in: Blush (https://brandsweets.com/palettes/light#blush), Sentry (https://brandsweets.com/colors/brands/sentry-io). — https://brandsweets.com/colors/lightcoral

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 5.97:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #853d7a (7.13:1)
- On black (#000000): 3.52:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #b054a2 (4.64:1); AA: background → #e0e0e0 (4.53:1); AAA: text → #c47eb9 (7.03:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/96458a-c19fb8-85cb62-2d1f25-eee9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#96458a" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
