# #960fae

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#960fae`
- RGB: rgb(150, 15, 174)
- HSL: hsl(291, 84%, 37%)
- OKLCH: oklch(0.493 0.228 320.3)
- Relative luminance: 0.0988
- Nearest named color: Nebula (#a104c3, Δ 3.785) — https://brandsweets.com/colors/nebula
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/960fae

## Tints & shades

- Tints (toward white): #ae12ca, #c614e6, #d02ced, #d648ef, #dd69f2, #e485f4, #eaa1f7, #f0bdf9, #f7d9fc, #fdf6fe
- Shades (toward black): #8a0ea0, #790c8d, #6d0b7f, #610a71, #550963, #450750, #390642, #2d0434, #1c0321, #100213

## Harmonies

- Complementary: #27ae0f
- Analogous: #470fae, #ae0f76
- Triadic: #ae960f, #0fae96
- Split-complementary: #76ae0f, #0fae47
- Tetradic: #ae470f, #27ae0f, #0f76ae

## Colors that go with #960fae

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Denim** #1560bd [pool] — Designers have shipped Denim with #960fae: 4 real palettes, including Peacock and Hasbro's brand system, as the supporting colour. Seen in: Peacock (https://brandsweets.com/palettes/vivid#peacock), Hasbro (https://brandsweets.com/colors/brands/hasbro-com), Slack (https://brandsweets.com/colors/brands/slack-com), Linkedin (https://brandsweets.com/colors/brands/linkedin-com). — https://brandsweets.com/colors/denim
- **Forest Green** #228b22 [harmony: complementary] — Forest Green sits directly opposite #960fae on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/forestgreen
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #960fae: softer than #000 and cool enough to feel like part of the same palette. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Teal** #008080 [harmony, pool: triadic] — Teal completes a triad with #960fae — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Gemstone (https://brandsweets.com/palettes/vivid#gemstone). — https://brandsweets.com/colors/teal
- **Olive Green** #808000 [harmony: split] — Olive Green is a split-complement of #960fae: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/olive
- **Sea Green** #2e8b57 [harmony: split] — Sea Green is a split-complement of #960fae: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/seagreen
- **Crimson** #dc143c [pool] — Crimson is paired with #960fae in two real palettes: Gemstone and Lenovo's brand system, as the accent. Seen in: Gemstone (https://brandsweets.com/palettes/vivid#gemstone), Lenovo (https://brandsweets.com/colors/brands/lenovo-com). — https://brandsweets.com/colors/crimson
- **Taupe** #483c32 [pool] — Taupe is paired with #960fae in two real palettes: Datadog's brand system and Superhuman's brand system, as that palette's text colour. Seen in: Datadog (https://brandsweets.com/colors/brands/datadoghq-com), Superhuman (https://brandsweets.com/colors/brands/superhuman-com). — https://brandsweets.com/colors/taupe

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 7.06:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 2.98:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #c614e6 (4.64:1); AA: background → #cfcfcf (4.53:1); AAA: text → #dc64f2 (7.15:1); AAA: background → #ffffff (7.06:1)

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/960fae-bf9fc1-a4cb62-2d1f29-ece9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#960fae" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
