# #95a0df

A color — cool, light, clean, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#95a0df`
- RGB: rgb(149, 160, 223)
- HSL: hsl(231, 54%, 73%)
- OKLCH: oklch(0.721 0.093 276.2)
- Relative luminance: 0.3686
- Nearest named color: Azureno (#8fa0d5, Δ 1.747) — https://brandsweets.com/colors/azureno
- Moods: cool, light, clean, modern
- Page: https://brandsweets.com/colors/95a0df

## Tints & shades

- Tints (toward white): #a1abe3, #a9b2e5, #b4bce9, #bcc3eb, #c8ceef, #d0d5f1, #dcdff4, #e4e6f7, #eff1fa, #f7f8fd
- Shades (toward black): #7988d7, #5e6fcf, #4356c7, #3547b1, #2e3e99, #26337e, #1d2862, #151d47, #0d112b, #050610

## Harmonies

- Complementary: #dfd495
- Analogous: #95c5df, #af95df
- Triadic: #df95a0, #a0df95
- Split-complementary: #dfaf95, #c5df95
- Tetradic: #df95c5, #dfd495, #95dfaf

## Colors that go with #95a0df

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #95a0df: softer than #000 and cool enough to feel like part of the same palette. Seen in: Mercury (https://brandsweets.com/colors/brands/mercury-com), Blizzard (https://brandsweets.com/colors/brands/blizzard-com), Harbour (https://brandsweets.com/palettes/cool#harbour), Lamborghini (https://brandsweets.com/colors/brands/lamborghini-com). — https://brandsweets.com/colors/charcoal
- **Dark Khaki** #bdb76b [harmony, pool: complementary] — Dark Khaki sits directly opposite #95a0df on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Midnight Luxe (https://brandsweets.com/palettes/luxury#midnight-luxe). — https://brandsweets.com/colors/darkkhaki
- **Amber** #ffbf00 [pool] — Amber is paired with #95a0df in 5 real palettes, including Ahrefs's brand system and NBA's brand system, as the supporting colour. Seen in: Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com), NBA (https://brandsweets.com/colors/brands/nba-com), Blueprint (https://brandsweets.com/palettes/technical#blueprint), Mastodon hosted on mastodon.social (https://brandsweets.com/colors/brands/mastodon-social). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 4 real palettes, including Canva's brand system and Spotify's brand system put Blue beside #95a0df, as the accent. Seen in: Canva (https://brandsweets.com/colors/brands/canva-com), Spotify (https://brandsweets.com/colors/brands/spotify), Qualcomm (https://brandsweets.com/colors/brands/qualcomm-com), Warp (https://brandsweets.com/colors/brands/warp-dev). — https://brandsweets.com/colors/blue
- **Dark Orange** #ff8c00 [pool] — Dark Orange shows up next to #95a0df in 4 real palettes, including Ahrefs's brand system and Learning App, as the lead colour. Seen in: Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com), Learning App (https://brandsweets.com/palettes/playful#learning-app), Elastic (https://brandsweets.com/colors/brands/elastic-co), PayPal (https://brandsweets.com/colors/brands/paypal-com). — https://brandsweets.com/colors/darkorange
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #95a0df: 4 real palettes, including Calm's brand system and Remix's brand system, as the lead colour. Seen in: Calm (https://brandsweets.com/colors/brands/calm-com), Remix (https://brandsweets.com/colors/brands/remix-run), Blueprint (https://brandsweets.com/palettes/technical#blueprint), Snowflake AI Data Cloud (https://brandsweets.com/colors/brands/snowflake-com). — https://brandsweets.com/colors/deepskyblue
- **Denim** #1560bd [pool] — Designers have shipped Denim with #95a0df: 5 real palettes, including Coca-Cola's brand system and Open House, as the accent. Seen in: Coca-Cola (https://brandsweets.com/colors/brands/coca-cola-com), Open House (https://brandsweets.com/palettes/clean#open-house), Dusk (https://brandsweets.com/palettes/cool#dusk), Venmo (https://brandsweets.com/colors/brands/venmo-com). — https://brandsweets.com/colors/denim
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #95a0df: 4 real palettes, including Venmo's brand system and Opensea's brand system, as the lead colour. Seen in: Venmo (https://brandsweets.com/colors/brands/venmo-com), Opensea (https://brandsweets.com/colors/brands/opensea-io), Patreon (https://brandsweets.com/colors/brands/patreon-com), Figma (https://brandsweets.com/colors/brands/figma). — https://brandsweets.com/colors/dodgerblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.51:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #5e6fcf (4.52:1); AA: background → #383838 (4.67:1); AAA: text → #384cbc (7.17:1); AAA: background → #171717 (7.15:1)
- On black (#000000): 8.37:1 — AA pass, AA-large pass, AAA pass

## Brands using this color

- **Sephora** — accent #a39fda (Δ 1.975) — https://brandsweets.com/colors/brands/sephora-com

## Fonts for this mood

- clean: https://brandsweets.com/fonts/mood/clean
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/95a0df-9c9ec4-df834e-231f2d-e9eef1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#95a0df" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.