# #95a0da

A color — cool, light, clean, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#95a0da`
- RGB: rgb(149, 160, 218)
- HSL: hsl(230, 48%, 72%)
- OKLCH: oklch(0.719 0.086 275.7)
- Relative luminance: 0.3659
- Nearest named color: Azureno (#8fa0d5, Δ 1.132) — https://brandsweets.com/colors/azureno
- Moods: cool, light, clean, modern
- Page: https://brandsweets.com/colors/95a0da

## Tints & shades

- Tints (toward white): #a1abde, #a8b2e1, #b4bce4, #bbc2e7, #c6cdeb, #d2d7ef, #d9ddf2, #e5e7f6, #eceef8, #f7f8fc
- Shades (toward black): #7b89d1, #6072c7, #4a5dbf, #3c4eaa, #32428f, #293675, #202a5b, #181f44, #0f132a, #05070f

## Harmonies

- Complementary: #dace95
- Analogous: #95c3da, #ac95da
- Triadic: #da95a1, #a1da95
- Split-complementary: #daac95, #c3da95
- Tetradic: #da95c3, #dace95, #95daac

## Colors that go with #95a0da

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #95a0da: softer than #000 and cool enough to feel like part of the same palette. Seen in: Mercury (https://brandsweets.com/colors/brands/mercury-com), Dusty Blue (https://brandsweets.com/palettes/cool#dusty-blue), Harbour (https://brandsweets.com/palettes/cool#harbour), Lamborghini (https://brandsweets.com/colors/brands/lamborghini-com). — https://brandsweets.com/colors/charcoal
- **Amber** #ffbf00 [pool] — Amber is paired with #95a0da in 5 real palettes, including Ahrefs's brand system and NBA's brand system, as the supporting colour. Seen in: Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com), NBA (https://brandsweets.com/colors/brands/nba-com), Blueprint (https://brandsweets.com/palettes/technical#blueprint), Mastodon hosted on mastodon.social (https://brandsweets.com/colors/brands/mastodon-social). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 4 real palettes, including Canva's brand system and Spotify's brand system put Blue beside #95a0da, as the accent. Seen in: Canva (https://brandsweets.com/colors/brands/canva-com), Spotify (https://brandsweets.com/colors/brands/spotify), Qualcomm (https://brandsweets.com/colors/brands/qualcomm-com), Warp (https://brandsweets.com/colors/brands/warp-dev). — https://brandsweets.com/colors/blue
- **Dark Orange** #ff8c00 [pool] — Dark Orange shows up next to #95a0da in 4 real palettes, including Ahrefs's brand system and Learning App, as the lead colour. Seen in: Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com), Learning App (https://brandsweets.com/palettes/playful#learning-app), Elastic (https://brandsweets.com/colors/brands/elastic-co), PayPal (https://brandsweets.com/colors/brands/paypal-com). — https://brandsweets.com/colors/darkorange
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #95a0da: 4 real palettes, including Calm's brand system and Remix's brand system, as the lead colour. Seen in: Calm (https://brandsweets.com/colors/brands/calm-com), Remix (https://brandsweets.com/colors/brands/remix-run), Snowflake AI Data Cloud (https://brandsweets.com/colors/brands/snowflake-com), Blueprint (https://brandsweets.com/palettes/technical#blueprint). — https://brandsweets.com/colors/deepskyblue
- **Denim** #1560bd [pool] — Designers have shipped Denim with #95a0da: 6 real palettes, including Coca-Cola's brand system and Open House, as the accent. Seen in: Coca-Cola (https://brandsweets.com/colors/brands/coca-cola-com), Open House (https://brandsweets.com/palettes/clean#open-house), Dusk (https://brandsweets.com/palettes/cool#dusk), Venmo (https://brandsweets.com/colors/brands/venmo-com). — https://brandsweets.com/colors/denim
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #95a0da: 5 real palettes, including Venmo's brand system and Patreon's brand system, as the lead colour. Seen in: Venmo (https://brandsweets.com/colors/brands/venmo-com), Patreon (https://brandsweets.com/colors/brands/patreon-com), Opensea (https://brandsweets.com/colors/brands/opensea-io), Figma (https://brandsweets.com/colors/brands/figma). — https://brandsweets.com/colors/dodgerblue
- **Sand** #c2b280 [harmony: complementary] — Sand sits directly opposite #95a0da on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/sand

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.52:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #5d6ec6 (4.66:1); AA: background → #383838 (4.64:1); AAA: text → #3d50ae (7.1:1); AAA: background → #171717 (7.1:1)
- On black (#000000): 8.32:1 — AA pass, AA-large pass, AAA pass

## Brands using this color

- **Sephora** — accent #a39fda (Δ 1.91) — https://brandsweets.com/colors/brands/sephora-com

## Fonts for this mood

- clean: https://brandsweets.com/fonts/mood/clean
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/95a0da-9c9ec4-df814e-231f2d-e9eef1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#95a0da" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.