# #94d4ff

A color — cool, vivid, light, technical, modern, clean. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#94d4ff`
- RGB: rgb(148, 212, 255)
- HSL: hsl(204, 100%, 79%)
- OKLCH: oklch(0.842 0.089 238.6)
- Relative luminance: 0.606
- Nearest named color: Baby Blue (#a2cffe, Δ 1.851) — https://brandsweets.com/colors/baby-blue
- Moods: cool, vivid, light, technical, modern, clean
- Page: https://brandsweets.com/colors/94d4ff

## Tints & shades

- Tints (toward white): #9ed8ff, #a8dcff, #b3e0ff, #bde4ff, #c7e9ff, #ccebff, #d6efff, #e0f3ff, #ebf7ff, #f5fbff
- Shades (toward black): #70c6ff, #47b6ff, #24a7ff, #0096fa, #0081d6, #0068ad, #00538a, #003a61, #00253d, #000c14

## Harmonies

- Complementary: #ffbf94
- Analogous: #94fff4, #949fff
- Triadic: #ff94d4, #d4ff94
- Split-complementary: #ff949f, #fff494
- Tetradic: #f494ff, #ffbf94, #9fff94

## Colors that go with #94d4ff

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #94d4ff: softer than #000 and cool enough to feel like part of the same palette. Seen in: Boeing (https://brandsweets.com/colors/brands/boeing-com), Coastal (https://brandsweets.com/palettes/cool#coastal), Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), Harbour (https://brandsweets.com/palettes/cool#harbour). — https://brandsweets.com/colors/charcoal
- **Dark Orange** #ff8c00 [harmony, pool: complementary] — Dark Orange sits directly opposite #94d4ff on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: PayPal (https://brandsweets.com/colors/brands/paypal-com). — https://brandsweets.com/colors/darkorange
- **Crimson** #dc143c [pool] — Crimson is paired with #94d4ff in 4 real palettes, including Frost & Ember and Tiffany & Co.'s brand system, as the accent. Seen in: Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), Tiffany & Co. (https://brandsweets.com/colors/brands/tiffany-com), JBL (https://brandsweets.com/colors/brands/jbl-com), Riot Games (https://brandsweets.com/colors/brands/riotgames-com). — https://brandsweets.com/colors/crimson
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #94d4ff: 7 real palettes, including Salesforce's brand system and Mistral AI's brand system, as the lead colour. Seen in: Salesforce (https://brandsweets.com/colors/brands/salesforce-com), Mistral AI (https://brandsweets.com/colors/brands/mistral-ai), Calendly (https://brandsweets.com/colors/brands/calendly-com), Max (https://brandsweets.com/colors/brands/max-com). — https://brandsweets.com/colors/deepskyblue
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #94d4ff: 4 real palettes, including Opensea's brand system and Patreon's brand system, as the lead colour. Seen in: Opensea (https://brandsweets.com/colors/brands/opensea-io), Patreon (https://brandsweets.com/colors/brands/patreon-com), Figma (https://brandsweets.com/colors/brands/figma), Venmo (https://brandsweets.com/colors/brands/venmo-com). — https://brandsweets.com/colors/dodgerblue
- **Midnight Blue** #191970 [pool] — 6 real palettes, including Telehealth and Blue Mono put Midnight Blue beside #94d4ff, as the text colour against it. Seen in: Telehealth (https://brandsweets.com/palettes/modern#telehealth), Blue Mono (https://brandsweets.com/palettes/cool#blue-mono), First Snow (https://brandsweets.com/palettes/cool#first-snow), Lavender Milk (https://brandsweets.com/palettes/light#lavender-milk). — https://brandsweets.com/colors/midnightblue
- **Slate Gray** #708090 [pool] — 5 real palettes, including Dusty Blue and Still Water put Slate Gray beside #94d4ff, as the lead colour. Seen in: Dusty Blue (https://brandsweets.com/palettes/cool#dusty-blue), Still Water (https://brandsweets.com/palettes/cool#still-water), Midnight Luxe (https://brandsweets.com/palettes/luxury#midnight-luxe), Ink Wash (https://brandsweets.com/palettes/dark#ink-wash). — https://brandsweets.com/colors/slategray
- **Taupe** #483c32 [pool] — Taupe is paired with #94d4ff in 17 real palettes, including Boeing's brand system and Macaron, as the text colour against it. Seen in: Boeing (https://brandsweets.com/colors/brands/boeing-com), Macaron (https://brandsweets.com/palettes/light#macaron), Nursery (https://brandsweets.com/palettes/light#nursery), Sorbet (https://brandsweets.com/palettes/light#sorbet). — https://brandsweets.com/colors/taupe

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.6:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #007acc (4.51:1); AA: background → #575757 (4.51:1); AAA: text → #005c99 (7.02:1); AAA: background → #383838 (7.33:1)
- On black (#000000): 13.12:1 — AA pass, AA-large pass, AAA pass

## Brands using this color

- **Audible** — primary #a3d4ff (Δ 1.62) — https://brandsweets.com/colors/brands/audible-com

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern
- clean: https://brandsweets.com/fonts/mood/clean

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/94d4ff-9cafc4-df4e5a-1f222d-e9f1f0?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#94d4ff" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.