# #949d4d

A color — muted. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#949d4d`
- RGB: rgb(148, 157, 77)
- HSL: hsl(67, 34%, 46%)
- OKLCH: oklch(0.671 0.105 114.6)
- Relative luminance: 0.3095
- Nearest named color: Buckingham Gardens (#89a068, Δ 3.005) — https://brandsweets.com/colors/buckingham-gardens
- Moods: muted
- Page: https://brandsweets.com/colors/949d4d

## Tints & shades

- Tints (toward white): #a3ad58, #acb569, #b7bf7d, #c1c78e, #cad09f, #d4d8b0, #dde1c1, #e8ebd6, #f2f3e7, #fbfcf8
- Shades (toward black): #879047, #7a8240, #6a7138, #5d6331, #50552a, #444823, #373a1d, #272914, #1a1b0d, #0d0e07

## Harmonies

- Complementary: #574d9d
- Analogous: #9d7f4d, #6c9d4d
- Triadic: #4d949d, #9d4d94
- Split-complementary: #4d6c9d, #7f4d9d
- Tetradic: #4d9d7f, #574d9d, #9d4d6c

## Colors that go with #949d4d

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #949d4d: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Puma (https://brandsweets.com/colors/brands/puma-com), Zendesk (https://brandsweets.com/colors/brands/zendesk-com), Paper & Pine (https://brandsweets.com/palettes/minimal#paper-and-pine), N26 (https://brandsweets.com/colors/brands/n26-com). — https://brandsweets.com/colors/charcoal
- **Medium Purple** #9370db [harmony, pool: complementary] — Medium Purple sits directly opposite #949d4d on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Next.js (https://brandsweets.com/colors/brands/nextjs-org). — https://brandsweets.com/colors/mediumpurple
- **Blue** #0000ff [pool] — 6 real palettes, including Lexus's brand system and Rolex's brand system put Blue beside #949d4d, as the supporting colour. Seen in: Lexus (https://brandsweets.com/colors/brands/lexus-com), Rolex (https://brandsweets.com/colors/brands/rolex-com), League of Legends (https://brandsweets.com/colors/brands/leagueoflegends-com), Unity (https://brandsweets.com/colors/brands/unity-com). — https://brandsweets.com/colors/blue
- **Burlywood** #deb887 [pool] — Burlywood is paired with #949d4d in 4 real palettes, including Coffee Bar and Kiln, as the accent. Seen in: Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), Kiln (https://brandsweets.com/palettes/dark#kiln), Chalkboard (https://brandsweets.com/palettes/dark#chalkboard), Polaroid (https://brandsweets.com/palettes/light#polaroid). — https://brandsweets.com/colors/burlywood
- **Champagne** #f7e7ce [pool] — 6 real palettes, including Forest Floor and Darkroom put Champagne beside #949d4d, as that palette's text colour. Seen in: Forest Floor (https://brandsweets.com/palettes/dark#forest-floor), Darkroom (https://brandsweets.com/palettes/muted#darkroom), Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), Bramble (https://brandsweets.com/palettes/muted#bramble). — https://brandsweets.com/colors/champagne
- **Copper** #b87333 [pool] — Designers have shipped Copper with #949d4d: 5 real palettes, including Clean Beauty and Bakery, as the accent. Seen in: Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Bakery (https://brandsweets.com/palettes/warm#bakery), Riverbed (https://brandsweets.com/palettes/muted#riverbed), Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen). — https://brandsweets.com/colors/copper
- **Dark Olive Green** #556b2f [pool] — Dark Olive Green shows up next to #949d4d in 6 real palettes, including Forest Floor and Undergrowth, as the supporting colour. Seen in: Forest Floor (https://brandsweets.com/palettes/dark#forest-floor), Undergrowth (https://brandsweets.com/palettes/dark#undergrowth), Olive Grove (https://brandsweets.com/palettes/muted#olive-grove), Cider (https://brandsweets.com/palettes/warm#cider). — https://brandsweets.com/colors/darkolivegreen
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #949d4d: 5 real palettes, including Spline's brand system and Liquid Death's brand system, as the lead colour. Seen in: Spline (https://brandsweets.com/colors/brands/spline-design), Liquid Death (https://brandsweets.com/colors/brands/liquiddeath-com), Unity (https://brandsweets.com/colors/brands/unity-com), Opensea (https://brandsweets.com/colors/brands/opensea-io). — https://brandsweets.com/colors/dodgerblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.92:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #747b3d (4.52:1); AA: background → #303030 (4.52:1); AAA: text → #575c2d (7.06:1); AAA: background → #030303 (7.06:1)
- On black (#000000): 7.19:1 — AA pass, AA-large pass, AAA pass

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/949d4d-b8bea2-4e83df-262d1f-f1eee9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#949d4d" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.