# #9489cd

A color — cool, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#9489cd`
- RGB: rgb(148, 137, 205)
- HSL: hsl(250, 40%, 67%)
- OKLCH: oklch(0.666 0.1 290.8)
- Relative luminance: 0.2859
- Nearest named color: Petrified Purple (#9c87c1, Δ 2.05) — https://brandsweets.com/colors/petrified-purple
- Moods: cool, modern
- Page: https://brandsweets.com/colors/9489cd

## Tints & shades

- Tints (toward white): #9e94d1, #a89fd6, #b1a9da, #bbb4df, #c8c2e5, #d2cdea, #dbd8ee, #e5e2f3, #efedf7, #f9f8fc
- Shades (toward black): #8174c3, #6a5bb9, #5a49ab, #4f4096, #433781, #362c68, #2b2352, #201a3d, #130f24, #07060e

## Harmonies

- Complementary: #c1cd89
- Analogous: #89a0cd, #b689cd
- Triadic: #cd9489, #89cd94
- Split-complementary: #cdb689, #a0cd89
- Tetradic: #cd89a0, #c1cd89, #89cdb6

## Colors that go with #9489cd

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #9489cd: softer than #000 and cool enough to feel like part of the same palette. Seen in: Plaid (https://brandsweets.com/colors/brands/plaid-com), Dusty Blue (https://brandsweets.com/palettes/cool#dusty-blue), Bloomberg (https://brandsweets.com/colors/brands/bloomberg-com), Hermès (https://brandsweets.com/colors/brands/hermes-com). — https://brandsweets.com/colors/charcoal
- **Amber** #ffbf00 [pool] — Amber is paired with #9489cd in 5 real palettes, including Blueprint and Ahrefs's brand system, as the accent. Seen in: Blueprint (https://brandsweets.com/palettes/technical#blueprint), Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com), Mastodon hosted on mastodon.social (https://brandsweets.com/colors/brands/mastodon-social), NBA (https://brandsweets.com/colors/brands/nba-com). — https://brandsweets.com/colors/amber
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #9489cd: 5 real palettes, including Blueprint and Telegram's brand system, as the lead colour. Seen in: Blueprint (https://brandsweets.com/palettes/technical#blueprint), Telegram (https://brandsweets.com/colors/brands/telegram-org), Calm (https://brandsweets.com/colors/brands/calm-com), Snowflake AI Data Cloud (https://brandsweets.com/colors/brands/snowflake-com). — https://brandsweets.com/colors/deepskyblue
- **Denim** #1560bd [pool] — Designers have shipped Denim with #9489cd: 4 real palettes, including Dusk and Open House, as the lead colour. Seen in: Dusk (https://brandsweets.com/palettes/cool#dusk), Open House (https://brandsweets.com/palettes/clean#open-house), Coca-Cola (https://brandsweets.com/colors/brands/coca-cola-com), Gopro (https://brandsweets.com/colors/brands/gopro-com). — https://brandsweets.com/colors/denim
- **Midnight Blue** #191970 [pool] — 5 real palettes, including Plaid's brand system and Open House put Midnight Blue beside #9489cd, as the supporting colour. Seen in: Plaid (https://brandsweets.com/colors/brands/plaid-com), Open House (https://brandsweets.com/palettes/clean#open-house), First Snow (https://brandsweets.com/palettes/cool#first-snow), Blue Mono (https://brandsweets.com/palettes/cool#blue-mono). — https://brandsweets.com/colors/midnightblue
- **Powder Blue** #b0e0e6 [pool] — Designers have shipped Powder Blue with #9489cd: 5 real palettes, including First Snow and Crypto.com's brand system, as the accent. Seen in: First Snow (https://brandsweets.com/palettes/cool#first-snow), Crypto.com (https://brandsweets.com/colors/brands/crypto-com), Ink Wash (https://brandsweets.com/palettes/dark#ink-wash), Calendly (https://brandsweets.com/colors/brands/calendly-com). — https://brandsweets.com/colors/powderblue
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #9489cd in 4 real palettes, including Sephora's brand system and Roblox's brand system, as the supporting colour. Seen in: Sephora (https://brandsweets.com/colors/brands/sephora-com), Roblox (https://brandsweets.com/colors/brands/roblox-com), Webflow (https://brandsweets.com/colors/brands/webflow-com), NBA (https://brandsweets.com/colors/brands/nba-com). — https://brandsweets.com/colors/royalblue
- **Dark Goldenrod** #b8860b [harmony: complementary] — Dark Goldenrod sits directly opposite #9489cd on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/darkgoldenrod

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.13:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #7769bf (4.61:1); AA: background → #2b2b2b (4.53:1); AAA: text → #5a49ab (7.06:1)
- On black (#000000): 6.72:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #988dce (7.04:1)

## Fonts for this mood

- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/9489cd-a79cc4-dfb14e-281f2d-e9ecf1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#9489cd" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
