# #94502e

A color — warm. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#94502e`
- RGB: rgb(148, 80, 46)
- HSL: hsl(20, 53%, 38%)
- OKLCH: oklch(0.506 0.103 46)
- Relative luminance: 0.1223
- Nearest named color: Ancient Chest (#99522b, Δ 1.2) — https://brandsweets.com/colors/ancient-chest
- Moods: warm
- Page: https://brandsweets.com/colors/94502e

## Tints & shades

- Tints (toward white): #ac5c35, #c3693c, #ca7b53, #d18d6b, #d99f82, #e0b19a, #e7c3b1, #eed5c8, #f5e7e0, #fdf9f7
- Shades (toward black): #89492a, #794125, #6d3b22, #5e321d, #522c19, #462616, #371d11, #2b170d, #1b0f08, #100805

## Harmonies

- Complementary: #2e7294
- Analogous: #942e3f, #94832e
- Triadic: #2e9450, #502e94
- Split-complementary: #2e9483, #2e3f94
- Tetradic: #3f942e, #2e7294, #832e94

## Colors that go with #94502e

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Teal** #008080 [harmony, pool: complementary] — Teal sits directly opposite #94502e on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Magazine Ochre (https://brandsweets.com/palettes/editorial#magazine-ochre), Saffron (https://brandsweets.com/palettes/warm#saffron). — https://brandsweets.com/colors/teal
- **Champagne** #f7e7ce [pool] — 5 real palettes, including BrandSweets's brand system and Woodsmoke put Champagne beside #94502e. Seen in: BrandSweets (https://brandsweets.com/colors/brands/brandsweets), Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke), Darkroom (https://brandsweets.com/palettes/muted#darkroom), Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar). — https://brandsweets.com/colors/champagne
- **Crimson** #dc143c [pool] — Crimson is paired with #94502e in 4 real palettes, including State Farm's brand system and Wendy's's brand system, as the lead colour. Seen in: State Farm (https://brandsweets.com/colors/brands/statefarm-com), Wendy's (https://brandsweets.com/colors/brands/wendys-com), Vodafone (https://brandsweets.com/colors/brands/vodafone-com), Nintendo (https://brandsweets.com/colors/brands/nintendo-com). — https://brandsweets.com/colors/crimson
- **Dark Olive Green** #556b2f [pool] — Dark Olive Green shows up next to #94502e in 5 real palettes, including BrandSweets's brand system and Olive Grove. Seen in: BrandSweets (https://brandsweets.com/colors/brands/brandsweets), Olive Grove (https://brandsweets.com/palettes/muted#olive-grove), Cider (https://brandsweets.com/palettes/warm#cider), Magazine Ochre (https://brandsweets.com/palettes/editorial#magazine-ochre). — https://brandsweets.com/colors/darkolivegreen
- **Denim** #1560bd [pool] — Designers have shipped Denim with #94502e: 4 real palettes, including Dyson's brand system and State Farm's brand system, as the accent. Seen in: Dyson (https://brandsweets.com/colors/brands/dyson-com), State Farm (https://brandsweets.com/colors/brands/statefarm-com), Campbell's (https://brandsweets.com/colors/brands/campbells-com), Etsy (https://brandsweets.com/colors/brands/etsy-com). — https://brandsweets.com/colors/denim
- **Hunter Green** #355e3b [pool] — Hunter Green is paired with #94502e in 4 real palettes, including Darkroom and Fireside, as the accent. Seen in: Darkroom (https://brandsweets.com/palettes/muted#darkroom), Fireside (https://brandsweets.com/palettes/dark#fireside), Bookshop (https://brandsweets.com/palettes/editorial#bookshop), Trailhead (https://brandsweets.com/palettes/warm#trailhead). — https://brandsweets.com/colors/hunter-green
- **Sea Green** #2e8b57 [harmony, pool: triadic] — Sea Green completes a triad with #94502e — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Wellness (https://brandsweets.com/palettes/warm#wellness), Subaru (https://brandsweets.com/colors/brands/subaru-com), Mushroom (https://brandsweets.com/palettes/neutral#mushroom). — https://brandsweets.com/colors/seagreen
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #94502e: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: IHG (https://brandsweets.com/colors/brands/ihg-com). — https://brandsweets.com/colors/charcoal

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 6.09:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #854729 (7.17:1)
- On black (#000000): 3.45:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #b05e36 (4.5:1); AA: background → #dedede (4.53:1); AAA: text → #ce845f (7.09:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/94502e-c4ae9c-62cbbb-2d2a1f-f1e9eb?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#94502e" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.