# #944ffc

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#944ffc`
- RGB: rgb(148, 79, 252)
- HSL: hsl(264, 97%, 65%)
- OKLCH: oklch(0.602 0.242 296.7)
- Relative luminance: 0.1892
- Nearest named color: Orion Nebula (#a55af4, Δ 4.11) — https://brandsweets.com/colors/orion-nebula
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/944ffc

## Tints & shades

- Tints (toward white): #9e5efd, #aa72fd, #b381fd, #bc90fd, #c8a5fe, #d1b4fe, #dac3fe, #e4d2fe, #f0e6ff, #f9f5ff
- Shades (toward black): #8231fc, #7013fb, #6104ec, #5403ce, #4803b0, #3a028d, #2d026f, #210150, #150132, #080014

## Harmonies

- Complementary: #b7fc4f
- Analogous: #4f60fc, #eb4ffc
- Triadic: #fc944f, #4ffc94
- Split-complementary: #fceb4f, #60fc4f
- Tetradic: #fc4f60, #b7fc4f, #4ffceb

## Colors that go with #944ffc

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Royal Blue** #4169e1 [harmony, pool: analogous] — Royal Blue is #944ffc's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Yahoo (https://brandsweets.com/colors/brands/yahoo-com), Stripe (https://brandsweets.com/colors/brands/stripe), Loom (https://brandsweets.com/colors/brands/loom-com). — https://brandsweets.com/colors/royalblue
- **Olive Drab** #6b8e23 [harmony: complementary] — Olive Drab sits directly opposite #944ffc on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/olivedrab
- **Forest Green** #228b22 [harmony: split] — Forest Green is a split-complement of #944ffc: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/forestgreen
- **Copper** #b87333 [harmony: split] — Copper is a split-complement of #944ffc: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/copper
- **Charcoal** #36454f [role] — Charcoal is the text near-black for #944ffc: softer than #000 and cool enough to feel like part of the same palette. — https://brandsweets.com/colors/charcoal
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #944ffc: two real palettes: Render's brand system and Calm's brand system, as the supporting colour. Seen in: Render (https://brandsweets.com/colors/brands/render-com), Calm (https://brandsweets.com/colors/brands/calm-com). — https://brandsweets.com/colors/deepskyblue
- **Light Sea Green** #20b2aa [pool] — Light Sea Green shows up next to #944ffc in two real palettes: Taco Bell's brand system and Circuit, as the accent. Seen in: Taco Bell (https://brandsweets.com/colors/brands/tacobell-com), Circuit (https://brandsweets.com/palettes/technical#circuit). — https://brandsweets.com/colors/lightseagreen
- **Light Sky Blue** #87cefa [pool] — Light Sky Blue is paired with #944ffc in two real palettes: Calm's brand system and Sentry's brand system, as the supporting colour. Seen in: Calm (https://brandsweets.com/colors/brands/calm-com), Sentry (https://brandsweets.com/colors/brands/sentry-io). — https://brandsweets.com/colors/lightskyblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 4.39:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #914afc (4.58:1); AA: background → #0a0a0a (4.51:1); AAA: text → #6704fb (7.03:1)
- On black (#000000): 4.78:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #b07cfd (7.15:1)

## Brands using this color

- **monday.com** — secondary #9450fd (Δ 0.231) — https://brandsweets.com/colors/brands/monday-com
- **Twitch** — primary #9444fc (Δ 1.791) — https://brandsweets.com/colors/brands/twitch-tv

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/944ffc-b19cc4-dfd34e-2b1f2d-e9eaf1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#944ffc" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.