# #94293c

A color — warm. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#94293c`
- RGB: rgb(148, 41, 60)
- HSL: hsl(349, 57%, 37%)
- OKLCH: oklch(0.452 0.142 14.8)
- Relative luminance: 0.0821
- Nearest named color: Blood Oath (#85323c, Δ 3.156) — https://brandsweets.com/colors/blood-oath
- Moods: warm
- Page: https://brandsweets.com/colors/94293c

## Tints & shades

- Tints (toward white): #ac2f46, #c43650, #ce4b63, #d46378, #dc7f90, #e297a5, #e9afba, #f0c7ce, #f6dfe3, #fdf7f8
- Shades (toward black): #882537, #782131, #6c1e2c, #601a27, #541722, #44131c, #380f17, #2c0c12, #1c080b, #100407

## Harmonies

- Complementary: #299480
- Analogous: #942972, #944b29
- Triadic: #3c9429, #293c94
- Split-complementary: #29944b, #297294
- Tetradic: #729429, #299480, #4b2994

## Colors that go with #94293c

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Denim** #1560bd [harmony, pool: triadic] — Denim completes a triad with #94293c — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: State Farm (https://brandsweets.com/colors/brands/statefarm-com), Campbell's (https://brandsweets.com/colors/brands/campbells-com), Chase (https://brandsweets.com/colors/brands/chase-com), Nissan (https://brandsweets.com/colors/brands/nissanusa-com). — https://brandsweets.com/colors/denim
- **Teal** #008080 [harmony, pool: complementary] — Teal sits directly opposite #94293c on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Saffron (https://brandsweets.com/palettes/warm#saffron). — https://brandsweets.com/colors/teal
- **Champagne** #f7e7ce [pool] — 4 real palettes, including Woodsmoke and Bramble put Champagne beside #94293c, as the text colour against it. Seen in: Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke), Bramble (https://brandsweets.com/palettes/muted#bramble), Darkroom (https://brandsweets.com/palettes/muted#darkroom), BrandSweets (https://brandsweets.com/colors/brands/brandsweets). — https://brandsweets.com/colors/champagne
- **Crimson** #dc143c [pool] — Crimson is paired with #94293c in 7 real palettes, including State Farm's brand system and Wendy's's brand system, as the lead colour. Seen in: State Farm (https://brandsweets.com/colors/brands/statefarm-com), Wendy's (https://brandsweets.com/colors/brands/wendys-com), Nintendo (https://brandsweets.com/colors/brands/nintendo-com), Vodafone (https://brandsweets.com/colors/brands/vodafone-com). — https://brandsweets.com/colors/crimson
- **Goldenrod** #daa520 [pool] — Goldenrod shows up next to #94293c in 4 real palettes, including Candlelight and Fireside, as the supporting colour. Seen in: Candlelight (https://brandsweets.com/palettes/warm#candlelight), Fireside (https://brandsweets.com/palettes/dark#fireside), Noir Beauty (https://brandsweets.com/palettes/dark#noir-beauty), Harvest (https://brandsweets.com/palettes/warm#harvest). — https://brandsweets.com/colors/goldenrod
- **Slate Gray** #708090 [pool] — 4 real palettes, including Typewriter and Bookshop put Slate Gray beside #94293c, as the supporting colour. Seen in: Typewriter (https://brandsweets.com/palettes/editorial#typewriter), Bookshop (https://brandsweets.com/palettes/editorial#bookshop), Newsprint (https://brandsweets.com/palettes/editorial#newsprint), Noir Beauty (https://brandsweets.com/palettes/dark#noir-beauty). — https://brandsweets.com/colors/slategray
- **Taupe** #483c32 [pool] — Taupe is paired with #94293c in 17 real palettes, including Typewriter and Cider, as the lead colour. Seen in: Typewriter (https://brandsweets.com/palettes/editorial#typewriter), Cider (https://brandsweets.com/palettes/warm#cider), Chipotle (https://brandsweets.com/colors/brands/chipotle-com), Trader Joe's (https://brandsweets.com/colors/brands/traderjoes-com). — https://brandsweets.com/colors/taupe
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #94293c: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Hinge (https://brandsweets.com/colors/brands/hinge-co). — https://brandsweets.com/colors/charcoal

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 7.95:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 2.64:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #cd475f (4.66:1); AA: background → #c4c4c4 (4.56:1); AAA: text → #db7b8c (7.22:1); AAA: background → #f2f2f2 (7.1:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/94293c-c49c9f-62cb85-2d231f-f1e9ee?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#94293c" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
