# #941cd4

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#941cd4`
- RGB: rgb(148, 28, 212)
- HSL: hsl(279, 77%, 47%)
- OKLCH: oklch(0.525 0.251 308.9)
- Relative luminance: 0.1188
- Nearest named color: darkviolet (#9400d3, Δ 1.487) — https://brandsweets.com/colors/darkviolet
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/941cd4

## Tints & shades

- Tints (toward white): #a126e3, #ab3de6, #b453e9, #be6aec, #ca85ef, #d49cf2, #deb2f5, #e7c9f8, #f1dffb, #fbf6fe
- Shades (toward black): #8719c2, #7716ac, #6b1499, #5e1287, #520f75, #420c5f, #350a4d, #29083b, #190524, #0d0212

## Harmonies

- Complementary: #5cd41c
- Analogous: #371cd4, #d41cb8
- Triadic: #d4941c, #1cd494
- Split-complementary: #b8d41c, #1cd437
- Tetradic: #d4371c, #5cd41c, #1cb8d4

## Colors that go with #941cd4

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Olive Drab** #6b8e23 [harmony: complementary] — Olive Drab sits directly opposite #941cd4 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/olivedrab
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #941cd4: softer than #000 and cool enough to feel like part of the same palette. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Denim** #1560bd [pool] — Designers have shipped Denim with #941cd4: 3 real palettes, including Linkedin's brand system and Peacock, as the lead colour. Seen in: Linkedin (https://brandsweets.com/colors/brands/linkedin-com), Peacock (https://brandsweets.com/palettes/vivid#peacock), Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/denim
- **Royal Blue** #4169e1 [harmony, pool: analogous] — Royal Blue is #941cd4's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Yahoo (https://brandsweets.com/colors/brands/yahoo-com), Wayfair (https://brandsweets.com/colors/brands/wayfair-com). — https://brandsweets.com/colors/royalblue
- **Taupe** #483c32 [pool] — Taupe is paired with #941cd4 in 3 real palettes, including Superhuman's brand system and Obsidian's brand system, as the lead colour. Seen in: Superhuman (https://brandsweets.com/colors/brands/superhuman-com), Obsidian (https://brandsweets.com/colors/brands/obsidian-md), Datadog (https://brandsweets.com/colors/brands/datadoghq-com). — https://brandsweets.com/colors/taupe
- **Teal** #008080 [harmony, pool: triadic] — Teal completes a triad with #941cd4 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Gemstone (https://brandsweets.com/palettes/vivid#gemstone). — https://brandsweets.com/colors/teal
- **Sea Green** #2e8b57 [harmony: split] — Sea Green is a split-complement of #941cd4: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/seagreen
- **Olive Green** #808000 [harmony: split] — Olive Green is a split-complement of #941cd4: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/olive

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 6.22:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #8719c2 (7.12:1)
- On black (#000000): 3.38:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #ab3de6 (4.54:1); AA: background → #dedede (4.62:1); AAA: text → #c478ed (7.26:1)

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/941cd4-b99fc1-b9cb62-2d1f2c-ebe9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#941cd4" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
