# #9243f9

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#9243f9`
- RGB: rgb(146, 67, 249)
- HSL: hsl(266, 94%, 62%)
- OKLCH: oklch(0.584 0.252 297.8)
- Relative luminance: 0.1696
- Nearest named color: blueviolet (#8a2be2, Δ 5.249) — https://brandsweets.com/colors/blueviolet
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/9243f9

## Tints & shades

- Tints (toward white): #9d57fa, #a666fa, #b279fb, #ba88fb, #c69cfc, #d1b0fd, #dabffd, #e5d2fe, #eee1fe, #f9f5ff
- Shades (toward black): #8125f8, #7008f7, #6407df, #5706c1, #4a05a3, #3c0486, #2f0368, #24024f, #160231, #090114

## Harmonies

- Complementary: #aaf943
- Analogous: #434ff9, #ed43f9
- Triadic: #f99243, #43f992
- Split-complementary: #f9ed43, #4ff943
- Tetradic: #f9434f, #aaf943, #43f9ed

## Colors that go with #9243f9

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Royal Blue** #4169e1 [harmony, pool: analogous] — Royal Blue is #9243f9's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Yahoo (https://brandsweets.com/colors/brands/yahoo-com), Stripe (https://brandsweets.com/colors/brands/stripe), Loom (https://brandsweets.com/colors/brands/loom-com). — https://brandsweets.com/colors/royalblue
- **Olive Green** #808000 [harmony: complementary] — Olive Green sits directly opposite #9243f9 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/olive
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #9243f9: softer than #000 and cool enough to feel like part of the same palette. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Taupe** #483c32 [pool] — Taupe is paired with #9243f9 in 3 real palettes, including Obsidian's brand system and Loom's brand system, as that palette's text colour. Seen in: Obsidian (https://brandsweets.com/colors/brands/obsidian-md), Loom (https://brandsweets.com/colors/brands/loom-com), Superhuman (https://brandsweets.com/colors/brands/superhuman-com). — https://brandsweets.com/colors/taupe
- **Forest Green** #228b22 [harmony: split] — Forest Green is a split-complement of #9243f9: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/forestgreen
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #9243f9: two real palettes: Render's brand system and Calm's brand system, as the supporting colour. Seen in: Render (https://brandsweets.com/colors/brands/render-com), Calm (https://brandsweets.com/colors/brands/calm-com). — https://brandsweets.com/colors/deepskyblue
- **Denim** #1560bd [pool] — Designers have shipped Denim with #9243f9: two real palettes: Linkedin's brand system and Hasbro's brand system, as the lead colour. Seen in: Linkedin (https://brandsweets.com/colors/brands/linkedin-com), Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/denim
- **Light Sea Green** #20b2aa [pool] — Light Sea Green shows up next to #9243f9 in two real palettes: Taco Bell's brand system and Circuit, as the accent. Seen in: Taco Bell (https://brandsweets.com/colors/brands/tacobell-com), Circuit (https://brandsweets.com/palettes/technical#circuit). — https://brandsweets.com/colors/lightseagreen

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 4.78:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #6d07f2 (7.09:1)
- On black (#000000): 4.39:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #9548f9 (4.57:1); AA: background → #fafafa (4.58:1); AAA: text → #b279fb (7.02:1)

## Brands using this color

- **Twitch** — primary #9444fc (Δ 0.602) — https://brandsweets.com/colors/brands/twitch-tv

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/9243f9-b29cc4-dfd74e-2b1f2d-e9eaf1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#9243f9" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.