# #917a73

A color — warm, muted, editorial, elegant. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#917a73`
- RGB: rgb(145, 122, 115)
- HSL: hsl(14, 12%, 51%)
- OKLCH: oklch(0.599 0.031 37.6)
- Relative luminance: 0.2118
- Nearest named color: gray (#808080, Δ 3.062) — https://brandsweets.com/colors/gray
- Moods: warm, muted, editorial, elegant
- Page: https://brandsweets.com/colors/917a73

## Tints & shades

- Tints (toward white): #9c8881, #a5928d, #b0a09b, #bcaea9, #c7bbb8, #d0c6c3, #dbd4d1, #e6e1e0, #efeceb, #fbfaf9
- Shades (toward black): #836e67, #78645e, #6a5853, #5b4c48, #50433f, #423734, #332b28, #251f1d, #1a1514, #0b0a09

## Harmonies

- Complementary: #738a91
- Analogous: #91737b, #918973
- Triadic: #73917a, #7a7391
- Split-complementary: #739189, #737b91
- Tetradic: #7b9173, #738a91, #897391

## Colors that go with #917a73

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #917a73: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Bloomberg (https://brandsweets.com/colors/brands/bloomberg-com), Hermès (https://brandsweets.com/colors/brands/hermes-com), PlayStation® Official Site: Consoles, Games, Accessories & MoreSony Interactive Entertainment (https://brandsweets.com/colors/brands/playstation-com), Puma (https://brandsweets.com/colors/brands/puma-com). — https://brandsweets.com/colors/charcoal
- **Champagne** #f7e7ce [pool] — 7 real palettes, including Woodsmoke and Coffee Bar put Champagne beside #917a73, as that palette's text colour. Seen in: Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke), Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), Bramble (https://brandsweets.com/palettes/muted#bramble), Forest Floor (https://brandsweets.com/palettes/dark#forest-floor). — https://brandsweets.com/colors/champagne
- **Denim** #1560bd [pool] — Designers have shipped Denim with #917a73: 8 real palettes, including Campus and Dusk, as the lead colour. Seen in: Campus (https://brandsweets.com/palettes/friendly#campus), Dusk (https://brandsweets.com/palettes/cool#dusk), Dyson (https://brandsweets.com/colors/brands/dyson-com), Guinness (https://brandsweets.com/colors/brands/guinness-com). — https://brandsweets.com/colors/denim
- **Hunter Green** #355e3b [pool] — Hunter Green is paired with #917a73 in 4 real palettes, including Bookshop and Rolex's brand system, as the accent. Seen in: Bookshop (https://brandsweets.com/palettes/editorial#bookshop), Rolex (https://brandsweets.com/colors/brands/rolex-com), Desert Road (https://brandsweets.com/palettes/warm#desert-road), Darkroom (https://brandsweets.com/palettes/muted#darkroom). — https://brandsweets.com/colors/hunter-green
- **Peru** #cd853f [pool] — 6 real palettes, including Kiln and Woodsmoke put Peru beside #917a73, as the lead colour. Seen in: Kiln (https://brandsweets.com/palettes/dark#kiln), Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke), Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), Estate (https://brandsweets.com/palettes/luxury#estate). — https://brandsweets.com/colors/peru
- **Rust** #b7410e [pool] — Rust shows up next to #917a73 in 5 real palettes, including Noir Beauty and Gallery, as the accent. Seen in: Noir Beauty (https://brandsweets.com/palettes/dark#noir-beauty), Gallery (https://brandsweets.com/palettes/editorial#gallery), Harvest (https://brandsweets.com/palettes/warm#harvest), Aesop (https://brandsweets.com/colors/brands/aesop-com). — https://brandsweets.com/colors/rust
- **Saddle Brown** #8b4513 [pool] — Designers have shipped Saddle Brown with #917a73: 4 real palettes, including Bookshop and Bakery, as the lead colour. Seen in: Bookshop (https://brandsweets.com/palettes/editorial#bookshop), Bakery (https://brandsweets.com/palettes/warm#bakery), Cider (https://brandsweets.com/palettes/warm#cider), Darkroom (https://brandsweets.com/palettes/muted#darkroom). — https://brandsweets.com/colors/saddlebrown
- **Sea Green** #2e8b57 [harmony, pool: triadic] — Sea Green completes a triad with #917a73 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Mushroom (https://brandsweets.com/palettes/neutral#mushroom), Wellness (https://brandsweets.com/palettes/warm#wellness), Subaru (https://brandsweets.com/colors/brands/subaru-com). — https://brandsweets.com/colors/seagreen

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 4.01:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #867069 (4.63:1); AA: background → #141414 (4.59:1); AAA: text → #64544f (7.18:1)
- On black (#000000): 5.24:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #a5928d (7.1:1)

## Curated palettes containing it

- **Mushroom** (earthy, neutral, muted, minimal) — #8b7b6b, #c4b8a8, #6a7f5a, #f7f4ef, #2f2a25 — Taupe, oat and a sage accent — the quiet earth palette: almost neutral, with just enough colour to feel alive. — tool: https://brandsweets.com/palettes/new/8b7b6b-c4b8a8-6a7f5a-f7f4ef-2f2a25 — collection: https://brandsweets.com/palettes/earthy

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- editorial: https://brandsweets.com/fonts/mood/editorial
- elegant: https://brandsweets.com/fonts/mood/elegant

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/917a73-c4aa9c-62cbb1-2d291f-f1e9eb?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#917a73" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
