# #90c8d0

A color — cool, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#90c8d0`
- RGB: rgb(144, 200, 208)
- HSL: hsl(188, 41%, 69%)
- OKLCH: oklch(0.797 0.059 207.1)
- Relative luminance: 0.5179
- Nearest named color: Cerulean Skies (#8cc6cb, Δ 0.959) — https://brandsweets.com/colors/cerulean-skies
- Moods: cool, modern
- Page: https://brandsweets.com/colors/90c8d0

## Tints & shades

- Tints (toward white): #9acdd5, #a5d2d9, #b0d8de, #bbdde2, #c5e2e7, #cde6ea, #d7ebee, #e2f1f3, #edf6f7, #f8fbfc
- Shades (toward black): #7abdc7, #61b1bd, #4ba6b4, #418f9b, #387b85, #2d646c, #245056, #1a383d, #112428, #060d0e

## Harmonies

- Complementary: #d09890
- Analogous: #90d0b9, #90a7d0
- Triadic: #d090c8, #c8d090
- Split-complementary: #d090a7, #d0b990
- Tetradic: #b990d0, #d09890, #a7d090

## Colors that go with #90c8d0

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #90c8d0: softer than #000 and cool enough to feel like part of the same palette. Seen in: Harbour (https://brandsweets.com/palettes/cool#harbour), Coastal (https://brandsweets.com/palettes/cool#coastal), Dusty Blue (https://brandsweets.com/palettes/cool#dusty-blue), Boeing (https://brandsweets.com/colors/brands/boeing-com). — https://brandsweets.com/colors/charcoal
- **Dark Salmon** #e9967a [harmony, pool: complementary] — Dark Salmon sits directly opposite #90c8d0 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Polaroid (https://brandsweets.com/palettes/light#polaroid), Chalkboard (https://brandsweets.com/palettes/dark#chalkboard). — https://brandsweets.com/colors/darksalmon
- **Crimson** #dc143c [pool] — Crimson is paired with #90c8d0 in 5 real palettes, including Tiffany & Co.'s brand system and Frost & Ember, as the supporting colour. Seen in: Tiffany & Co. (https://brandsweets.com/colors/brands/tiffany-com), Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), Riot Games (https://brandsweets.com/colors/brands/riotgames-com), Cartier (https://brandsweets.com/colors/brands/cartier-com). — https://brandsweets.com/colors/crimson
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #90c8d0: 6 real palettes, including Max's brand system and Salesforce's brand system, as the supporting colour. Seen in: Max (https://brandsweets.com/colors/brands/max-com), Salesforce (https://brandsweets.com/colors/brands/salesforce-com), Calm (https://brandsweets.com/colors/brands/calm-com), Mistral AI (https://brandsweets.com/colors/brands/mistral-ai). — https://brandsweets.com/colors/deepskyblue
- **Denim** #1560bd [pool] — Designers have shipped Denim with #90c8d0: 5 real palettes, including UEFA's brand system and Open House, as the accent. Seen in: UEFA (https://brandsweets.com/colors/brands/uefa-com), Open House (https://brandsweets.com/palettes/clean#open-house), Nikon (https://brandsweets.com/colors/brands/nikon-com), Coca-Cola (https://brandsweets.com/colors/brands/coca-cola-com). — https://brandsweets.com/colors/denim
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #90c8d0: 4 real palettes, including Opensea's brand system and Patreon's brand system, as the lead colour. Seen in: Opensea (https://brandsweets.com/colors/brands/opensea-io), Patreon (https://brandsweets.com/colors/brands/patreon-com), Figma (https://brandsweets.com/colors/brands/figma), Venmo (https://brandsweets.com/colors/brands/venmo-com). — https://brandsweets.com/colors/dodgerblue
- **Midnight Blue** #191970 [pool] — 7 real palettes, including Telehealth and Lavender Milk put Midnight Blue beside #90c8d0, as the text colour against it. Seen in: Telehealth (https://brandsweets.com/palettes/modern#telehealth), Lavender Milk (https://brandsweets.com/palettes/light#lavender-milk), First Snow (https://brandsweets.com/palettes/cool#first-snow), Blue Mono (https://brandsweets.com/palettes/cool#blue-mono). — https://brandsweets.com/colors/midnightblue
- **Plum** #dda0dd [harmony, pool: triadic] — Plum completes a triad with #90c8d0 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Netlify (https://brandsweets.com/colors/brands/netlify-com), Mercury (https://brandsweets.com/colors/brands/mercury-com), Blossom (https://brandsweets.com/palettes/light#blossom). — https://brandsweets.com/colors/plum

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.85:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #397e89 (4.65:1); AA: background → #4d4d4d (4.57:1); AAA: text → #2c6068 (7.05:1); AAA: background → #303030 (7.14:1)
- On black (#000000): 11.36:1 — AA pass, AA-large pass, AAA pass

## Brands using this color

- **Oatly** — accent #98c5d3 (Δ 1.352) — https://brandsweets.com/colors/brands/oatly-com

## Fonts for this mood

- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/90c8d0-a2b7be-df4e81-1f252d-e9f1ee?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#90c8d0" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
