# #90b1df

A color — cool, light, clean, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#90b1df`
- RGB: rgb(144, 177, 223)
- HSL: hsl(215, 55%, 72%)
- OKLCH: oklch(0.753 0.076 256.7)
- Relative luminance: 0.427
- Nearest named color: Birdie Num Num (#89acda, Δ 1.728) — https://brandsweets.com/colors/birdie-num-num
- Moods: cool, light, clean, modern
- Page: https://brandsweets.com/colors/90b1df

## Tints & shades

- Tints (toward white): #9cb9e2, #a4bfe5, #b0c7e8, #b8cdea, #c4d5ee, #d0def1, #d7e3f4, #e3ecf7, #ebf1f9, #f7f9fd
- Shades (toward black): #759ed7, #598acf, #4179c8, #3468b2, #2c5896, #24487b, #1c385f, #152a47, #0d192b, #050910

## Harmonies

- Complementary: #dfbe90
- Analogous: #90d8df, #9790df
- Triadic: #df90b1, #b1df90
- Split-complementary: #df9790, #d8df90
- Tetradic: #df90d8, #dfbe90, #90df97

## Colors that go with #90b1df

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #90b1df: softer than #000 and cool enough to feel like part of the same palette. Seen in: Mercury (https://brandsweets.com/colors/brands/mercury-com), Harbour (https://brandsweets.com/palettes/cool#harbour), Coastal (https://brandsweets.com/palettes/cool#coastal), Dusty Blue (https://brandsweets.com/palettes/cool#dusty-blue). — https://brandsweets.com/colors/charcoal
- **Amber** #ffbf00 [pool] — Amber is paired with #90b1df in 4 real palettes, including NBA's brand system and Blueprint, as the lead colour. Seen in: NBA (https://brandsweets.com/colors/brands/nba-com), Blueprint (https://brandsweets.com/palettes/technical#blueprint), Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com), Salesforce (https://brandsweets.com/colors/brands/salesforce-com). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 4 real palettes, including Canva's brand system and Spotify's brand system put Blue beside #90b1df, as the accent. Seen in: Canva (https://brandsweets.com/colors/brands/canva-com), Spotify (https://brandsweets.com/colors/brands/spotify), Uber (https://brandsweets.com/colors/brands/uber-com), Warp (https://brandsweets.com/colors/brands/warp-dev). — https://brandsweets.com/colors/blue
- **Dark Orange** #ff8c00 [pool] — Dark Orange shows up next to #90b1df in 4 real palettes, including PayPal's brand system and Ahrefs's brand system, as the accent. Seen in: PayPal (https://brandsweets.com/colors/brands/paypal-com), Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com), Learning App (https://brandsweets.com/palettes/playful#learning-app), Elastic (https://brandsweets.com/colors/brands/elastic-co). — https://brandsweets.com/colors/darkorange
- **Denim** #1560bd [pool] — Designers have shipped Denim with #90b1df: 5 real palettes, including Coca-Cola's brand system and Open House, as the accent. Seen in: Coca-Cola (https://brandsweets.com/colors/brands/coca-cola-com), Open House (https://brandsweets.com/palettes/clean#open-house), Venmo (https://brandsweets.com/colors/brands/venmo-com), Dusk (https://brandsweets.com/palettes/cool#dusk). — https://brandsweets.com/colors/denim
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #90b1df: 4 real palettes, including Opensea's brand system and Patreon's brand system, as the lead colour. Seen in: Opensea (https://brandsweets.com/colors/brands/opensea-io), Patreon (https://brandsweets.com/colors/brands/patreon-com), Venmo (https://brandsweets.com/colors/brands/venmo-com), Figma (https://brandsweets.com/colors/brands/figma). — https://brandsweets.com/colors/dodgerblue
- **Midnight Blue** #191970 [pool] — 9 real palettes, including First Snow and Lavender Milk put Midnight Blue beside #90b1df, as the text colour against it. Seen in: First Snow (https://brandsweets.com/palettes/cool#first-snow), Lavender Milk (https://brandsweets.com/palettes/light#lavender-milk), Open House (https://brandsweets.com/palettes/clean#open-house), Telehealth (https://brandsweets.com/palettes/modern#telehealth). — https://brandsweets.com/colors/midnightblue
- **Sand** #c2b280 [harmony: complementary] — Sand sits directly opposite #90b1df on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/sand

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.2:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #3d77c7 (4.5:1); AA: background → #424242 (4.57:1); AAA: text → #2c5896 (7.13:1); AAA: background → #242424 (7.05:1)
- On black (#000000): 9.54:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- clean: https://brandsweets.com/fonts/mood/clean
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/90b1df-9ca8c4-df5d4e-201f2d-e9f0f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#90b1df" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
