# #90ada3

A color — muted. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#90ada3`
- RGB: rgb(144, 173, 163)
- HSL: hsl(159, 15%, 62%)
- OKLCH: oklch(0.723 0.035 172.4)
- Relative luminance: 0.3846
- Nearest named color: Cool (#96b3b3, Δ 2.646) — https://brandsweets.com/colors/cool
- Moods: muted
- Page: https://brandsweets.com/colors/90ada3

## Tints & shades

- Tints (toward white): #9bb5ac, #a4bcb4, #b0c4bd, #b9cbc5, #c4d4ce, #d0dcd8, #d9e3df, #e5ebe9, #edf2f0, #f9fbfa
- Shades (toward black): #7ea094, #6c9385, #628478, #557268, #486158, #3b4f48, #2e3e38, #232f2b, #161d1b, #090c0b

## Harmonies

- Complementary: #ad909a
- Analogous: #90ad94, #90a8ad
- Triadic: #a290ad, #ada290
- Split-complementary: #ad90a8, #ad9490
- Tetradic: #9490ad, #ad909a, #a8ad90

## Colors that go with #90ada3

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #90ada3: softer than #000 and cool enough to feel like part of the same palette. Seen in: Paper & Pine (https://brandsweets.com/palettes/minimal#paper-and-pine), N26 (https://brandsweets.com/colors/brands/n26-com), Harbour (https://brandsweets.com/palettes/cool#harbour), Lagoon (https://brandsweets.com/palettes/vivid#lagoon). — https://brandsweets.com/colors/charcoal
- **Blue** #0000ff [pool] — 5 real palettes, including Lexus's brand system and League of Legends's brand system put Blue beside #90ada3, as the supporting colour. Seen in: Lexus (https://brandsweets.com/colors/brands/lexus-com), League of Legends (https://brandsweets.com/colors/brands/leagueoflegends-com), Canva (https://brandsweets.com/colors/brands/canva-com), Uber (https://brandsweets.com/colors/brands/uber-com). — https://brandsweets.com/colors/blue
- **Burlywood** #deb887 [pool] — Burlywood is paired with #90ada3 in 4 real palettes, including Polaroid and Chalkboard, as the accent. Seen in: Polaroid (https://brandsweets.com/palettes/light#polaroid), Chalkboard (https://brandsweets.com/palettes/dark#chalkboard), Kiln (https://brandsweets.com/palettes/dark#kiln), Coastal (https://brandsweets.com/palettes/cool#coastal). — https://brandsweets.com/colors/burlywood
- **Champagne** #f7e7ce [pool] — 4 real palettes, including Forest Floor and Darkroom put Champagne beside #90ada3, as that palette's text colour. Seen in: Forest Floor (https://brandsweets.com/palettes/dark#forest-floor), Darkroom (https://brandsweets.com/palettes/muted#darkroom), Midnight Luxe (https://brandsweets.com/palettes/luxury#midnight-luxe), Bramble (https://brandsweets.com/palettes/muted#bramble). — https://brandsweets.com/colors/champagne
- **Copper** #b87333 [pool] — Designers have shipped Copper with #90ada3: 7 real palettes, including Riverbed and Clean Beauty, as the accent. Seen in: Riverbed (https://brandsweets.com/palettes/muted#riverbed), Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Dusk (https://brandsweets.com/palettes/cool#dusk), Bramble (https://brandsweets.com/palettes/muted#bramble). — https://brandsweets.com/colors/copper
- **Crimson** #dc143c [pool] — Crimson is paired with #90ada3 in 4 real palettes, including Cartier's brand system and Riot Games's brand system, as the accent. Seen in: Cartier (https://brandsweets.com/colors/brands/cartier-com), Riot Games (https://brandsweets.com/colors/brands/riotgames-com), Diner (https://brandsweets.com/palettes/vivid#diner), Tiffany & Co. (https://brandsweets.com/colors/brands/tiffany-com). — https://brandsweets.com/colors/crimson
- **Dark Olive Green** #556b2f [pool] — Dark Olive Green shows up next to #90ada3 in 4 real palettes, including Oatmeal and Olive Grove, as the lead colour. Seen in: Oatmeal (https://brandsweets.com/palettes/neutral#oatmeal), Olive Grove (https://brandsweets.com/palettes/muted#olive-grove), Forest Floor (https://brandsweets.com/palettes/dark#forest-floor), Undergrowth (https://brandsweets.com/palettes/dark#undergrowth). — https://brandsweets.com/colors/darkolivegreen
- **Lilac** #c8a2c8 [harmony: complementary] — Lilac sits directly opposite #90ada3 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/lilac

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.42:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #5b7b70 (4.65:1); AA: background → #3b3b3b (4.64:1); AAA: text → #455e55 (7.03:1); AAA: background → #1c1c1c (7.05:1)
- On black (#000000): 8.69:1 — AA pass, AA-large pass, AAA pass

## Curated palettes containing it

- **Polaroid** (vintage, light, muted, friendly) — #e08e79, #8fb3a9, #e9c46a, #fbf7ef, #33302c — Washed coral, faded aqua and a mustard — the 1970s film look, desaturated so it feels found rather than designed. — tool: https://brandsweets.com/palettes/new/e08e79-8fb3a9-e9c46a-fbf7ef-33302c — collection: https://brandsweets.com/palettes/vintage

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/90ada3-a2beb8-d459c0-1f2c2d-e9f1eb?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#90ada3" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
