# #90a4e4

A color — cool, vivid, light, technical, modern, clean. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#90a4e4`
- RGB: rgb(144, 164, 228)
- HSL: hsl(226, 61%, 73%)
- OKLCH: oklch(0.728 0.096 270.6)
- Relative luminance: 0.3808
- Nearest named color: Azureno (#8fa0d5, Δ 2.232) — https://brandsweets.com/colors/azureno
- Moods: cool, vivid, light, technical, modern, clean
- Page: https://brandsweets.com/colors/90a4e4

## Tints & shades

- Tints (toward white): #9caee7, #a5b5e9, #b1bfec, #b9c6ee, #c6d0f1, #ced6f3, #dae1f6, #e2e7f8, #eff1fb, #f7f8fd
- Shades (toward black): #738cdd, #5774d6, #3a5dcf, #2d4db9, #2743a0, #203783, #192b67, #121f4a, #0b132d, #040710

## Harmonies

- Complementary: #e4d190
- Analogous: #90cee4, #a790e4
- Triadic: #e490a4, #a4e490
- Split-complementary: #e4a790, #cee490
- Tetradic: #e490ce, #e4d190, #90e4a7

## Colors that go with #90a4e4

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #90a4e4: softer than #000 and cool enough to feel like part of the same palette. Seen in: Mercury (https://brandsweets.com/colors/brands/mercury-com), Blizzard (https://brandsweets.com/colors/brands/blizzard-com), Harbour (https://brandsweets.com/palettes/cool#harbour), Lamborghini (https://brandsweets.com/colors/brands/lamborghini-com). — https://brandsweets.com/colors/charcoal
- **Deep Sky Blue** #00bfff [harmony, pool: analogous] — Deep Sky Blue is #90a4e4's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Calm (https://brandsweets.com/colors/brands/calm-com), Remix (https://brandsweets.com/colors/brands/remix-run), Snowflake AI Data Cloud (https://brandsweets.com/colors/brands/snowflake-com), Blueprint (https://brandsweets.com/palettes/technical#blueprint). — https://brandsweets.com/colors/deepskyblue
- **Dark Khaki** #bdb76b [harmony, pool: complementary] — Dark Khaki sits directly opposite #90a4e4 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Midnight Luxe (https://brandsweets.com/palettes/luxury#midnight-luxe). — https://brandsweets.com/colors/darkkhaki
- **Amber** #ffbf00 [pool] — Amber is paired with #90a4e4 in 5 real palettes, including Ahrefs's brand system and NBA's brand system, as the supporting colour. Seen in: Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com), NBA (https://brandsweets.com/colors/brands/nba-com), Blueprint (https://brandsweets.com/palettes/technical#blueprint), Salesforce (https://brandsweets.com/colors/brands/salesforce-com). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 4 real palettes, including Canva's brand system and Spotify's brand system put Blue beside #90a4e4, as the accent. Seen in: Canva (https://brandsweets.com/colors/brands/canva-com), Spotify (https://brandsweets.com/colors/brands/spotify), Warp (https://brandsweets.com/colors/brands/warp-dev), Qualcomm (https://brandsweets.com/colors/brands/qualcomm-com). — https://brandsweets.com/colors/blue
- **Dark Orange** #ff8c00 [pool] — Dark Orange shows up next to #90a4e4 in 4 real palettes, including Ahrefs's brand system and Learning App, as the lead colour. Seen in: Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com), Learning App (https://brandsweets.com/palettes/playful#learning-app), Elastic (https://brandsweets.com/colors/brands/elastic-co), PayPal (https://brandsweets.com/colors/brands/paypal-com). — https://brandsweets.com/colors/darkorange
- **Denim** #1560bd [pool] — Designers have shipped Denim with #90a4e4: 6 real palettes, including Coca-Cola's brand system and Open House, as the accent. Seen in: Coca-Cola (https://brandsweets.com/colors/brands/coca-cola-com), Open House (https://brandsweets.com/palettes/clean#open-house), Dusk (https://brandsweets.com/palettes/cool#dusk), Venmo (https://brandsweets.com/colors/brands/venmo-com). — https://brandsweets.com/colors/denim
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #90a4e4: 4 real palettes, including Venmo's brand system and Opensea's brand system, as the lead colour. Seen in: Venmo (https://brandsweets.com/colors/brands/venmo-com), Opensea (https://brandsweets.com/colors/brands/opensea-io), Patreon (https://brandsweets.com/colors/brands/patreon-com), Figma (https://brandsweets.com/colors/brands/figma). — https://brandsweets.com/colors/dodgerblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.44:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #4e6ed4 (4.66:1); AA: background → #3b3b3b (4.6:1); AAA: text → #2e4fbd (7.07:1); AAA: background → #1a1a1a (7.14:1)
- On black (#000000): 8.62:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern
- clean: https://brandsweets.com/fonts/mood/clean

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/90a4e4-9ca1c4-df774e-221f2d-e9eff1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#90a4e4" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
