# #90898f

A color — neutral, minimal. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#90898f`
- RGB: rgb(144, 137, 143)
- HSL: hsl(309, 3%, 55%)
- OKLCH: oklch(0.638 0.012 330.2)
- Relative luminance: 0.258
- Nearest named color: Argent (#888888, Δ 1.652) — https://brandsweets.com/colors/argent
- Moods: neutral, minimal
- Page: https://brandsweets.com/colors/90898f

## Tints & shades

- Tints (toward white): #9a9399, #a6a0a5, #b0abaf, #bab5b9, #c6c3c6, #d0cdd0, #dad8da, #e4e2e4, #f0eff0, #fafafa
- Shades (toward black): #837c82, #766f75, #696368, #5c575b, #4f4a4e, #3f3b3e, #322f31, #252324, #181617, #0b0a0a

## Harmonies

- Complementary: #89908a
- Analogous: #8d8990, #90898b
- Triadic: #8f9089, #898f90
- Split-complementary: #8b9089, #89908d
- Tetradic: #908d89, #89908a, #898b90

## Colors that go with #90898f

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black that reads cleanly against #90898f without the hard edge of pure #000. Seen in: Bloomberg (https://brandsweets.com/colors/brands/bloomberg-com), Hermès (https://brandsweets.com/colors/brands/hermes-com), PlayStation® Official Site: Consoles, Games, Accessories & MoreSony Interactive Entertainment (https://brandsweets.com/colors/brands/playstation-com), Dusty Blue (https://brandsweets.com/palettes/cool#dusty-blue). — https://brandsweets.com/colors/charcoal
- **Blush Pink** #e8b4b8 [pool] — 5 real palettes, including Estate and Graphite Mono put Blush Pink beside #90898f, as the accent. Seen in: Estate (https://brandsweets.com/palettes/luxury#estate), Graphite Mono (https://brandsweets.com/palettes/neutral#graphite-mono), Rain Garden (https://brandsweets.com/palettes/cool#rain-garden), Blush (https://brandsweets.com/palettes/light#blush). — https://brandsweets.com/colors/blush-pink
- **Burlywood** #deb887 [pool] — Burlywood is paired with #90898f in 4 real palettes, including Kiln and Coffee Bar, as the accent. Seen in: Kiln (https://brandsweets.com/palettes/dark#kiln), Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), Coastal (https://brandsweets.com/palettes/cool#coastal), Polaroid (https://brandsweets.com/palettes/light#polaroid). — https://brandsweets.com/colors/burlywood
- **Champagne** #f7e7ce [pool] — 6 real palettes, including Midnight Luxe and Darkroom put Champagne beside #90898f, as that palette's text colour. Seen in: Midnight Luxe (https://brandsweets.com/palettes/luxury#midnight-luxe), Darkroom (https://brandsweets.com/palettes/muted#darkroom), Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke), Forest Floor (https://brandsweets.com/palettes/dark#forest-floor). — https://brandsweets.com/colors/champagne
- **Copper** #b87333 [pool] — Designers have shipped Copper with #90898f: 6 real palettes, including Atelier and Clay & Linen, as the accent. Seen in: Atelier (https://brandsweets.com/palettes/elegant#atelier), Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen), Dusk (https://brandsweets.com/palettes/cool#dusk), Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty). — https://brandsweets.com/colors/copper
- **Denim** #1560bd [pool] — Designers have shipped Denim with #90898f: 4 real palettes, including Dusk and Open House, as the lead colour. Seen in: Dusk (https://brandsweets.com/palettes/cool#dusk), Open House (https://brandsweets.com/palettes/clean#open-house), Campus (https://brandsweets.com/palettes/friendly#campus), Guinness (https://brandsweets.com/colors/brands/guinness-com). — https://brandsweets.com/colors/denim
- **Midnight Blue** #191970 [pool] — 4 real palettes, including Open House and Plaid's brand system put Midnight Blue beside #90898f, as the text colour against it. Seen in: Open House (https://brandsweets.com/palettes/clean#open-house), Plaid (https://brandsweets.com/colors/brands/plaid-com), First Snow (https://brandsweets.com/palettes/cool#first-snow), Tide Pool (https://brandsweets.com/palettes/cool#tide-pool). — https://brandsweets.com/colors/midnightblue
- **Peru** #cd853f [pool] — 5 real palettes, including Kiln and Estate put Peru beside #90898f, as the lead colour. Seen in: Kiln (https://brandsweets.com/palettes/dark#kiln), Estate (https://brandsweets.com/palettes/luxury#estate), Paper & Pine (https://brandsweets.com/palettes/minimal#paper-and-pine), Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke). — https://brandsweets.com/colors/peru

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.41:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #7b747a (4.54:1); AA: background → #242424 (4.55:1); AAA: text → #5c575b (7.07:1)
- On black (#000000): 6.16:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #9a9399 (7.01:1)

## Curated palettes containing it

- **Noir Beauty** (dark, luxury, bold) — #d4af37, #8a8a8a, #c0392b, #0d0d0d, #f5f5f5 — Black, gold and one deep red — the prestige cosmetics counter: all restraint and a single lipstick. — tool: https://brandsweets.com/palettes/new/d4af37-8a8a8a-c0392b-0d0d0d-f5f5f5 — collection: https://brandsweets.com/palettes/dark
- **Studio Grey** (minimal, muted, modern) — #1a1a1a, #8c8c8c, #3a86ff, #f2f2f2 — A pure greyscale with a single electric blue — the portfolio palette that makes work look considered. — tool: https://brandsweets.com/palettes/new/1a1a1a-8c8c8c-3a86ff-f2f2f2 — collection: https://brandsweets.com/palettes/minimal
- **Ink Wash** (monochrome, dark, neutral, elegant) — #d9d9d9, #8c8c8c, #f2f2f2, #121212, #ededed — Greys on near-black — the monochrome dark mode; keep everything a tint of white and the layout does the talking. — tool: https://brandsweets.com/palettes/new/d9d9d9-8c8c8c-f2f2f2-121212-ededed — collection: https://brandsweets.com/palettes/monochrome

## Fonts for this mood

- neutral: https://brandsweets.com/fonts/mood/neutral
- minimal: https://brandsweets.com/fonts/mood/minimal

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/90898f-a2beb0-c859d4-1f2d2b-eaf1e9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#90898f" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
