# #90619e

A color — cool, muted. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#90619e`
- RGB: rgb(144, 97, 158)
- HSL: hsl(286, 24%, 50%)
- OKLCH: oklch(0.565 0.106 318.2)
- Relative luminance: 0.1695
- Nearest named color: Bermuda Onion (#9d5a8f, Δ 3.28) — https://brandsweets.com/colors/bermuda-onion
- Moods: cool, muted
- Page: https://brandsweets.com/colors/90619e

## Tints & shades

- Tints (toward white): #9b71a8, #a681b1, #af8db9, #ba9dc3, #c5adcd, #d0bdd6, #dbcce0, #e4d9e8, #efe9f1, #fbf9fb
- Shades (toward black): #81578e, #764f82, #684672, #5c3e65, #4e3455, #3f2b46, #342339, #251929, #1a111c, #0c080d

## Harmonies

- Complementary: #6f9e61
- Analogous: #71619e, #9e618e
- Triadic: #9e9061, #619e90
- Split-complementary: #8e9e61, #619e71
- Tetradic: #9e7161, #6f9e61, #618e9e

## Colors that go with #90619e

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #90619e: softer than #000 and cool enough to feel like part of the same palette. Seen in: Plaid (https://brandsweets.com/colors/brands/plaid-com), Campus (https://brandsweets.com/palettes/friendly#campus), Bloomberg (https://brandsweets.com/colors/brands/bloomberg-com), Hermès (https://brandsweets.com/colors/brands/hermes-com). — https://brandsweets.com/colors/charcoal
- **Sea Green** #2e8b57 [harmony, pool: complementary] — Sea Green sits directly opposite #90619e on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Next.js (https://brandsweets.com/colors/brands/nextjs-org). — https://brandsweets.com/colors/seagreen
- **Midnight Blue** #191970 [pool] — 4 real palettes, including Marvel's brand system and Plaid's brand system put Midnight Blue beside #90619e, as the supporting colour. Seen in: Marvel (https://brandsweets.com/colors/brands/marvel-com), Plaid (https://brandsweets.com/colors/brands/plaid-com), Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust), Lufthansa (https://brandsweets.com/colors/brands/lufthansa-com). — https://brandsweets.com/colors/midnightblue
- **Taupe** #483c32 [pool] — Taupe is paired with #90619e in 5 real palettes, including Superhuman's brand system and Graphite Mono, as the lead colour. Seen in: Superhuman (https://brandsweets.com/colors/brands/superhuman-com), Graphite Mono (https://brandsweets.com/palettes/neutral#graphite-mono), Greige (https://brandsweets.com/palettes/neutral#greige), Dusk (https://brandsweets.com/palettes/cool#dusk). — https://brandsweets.com/colors/taupe
- **Teal** #008080 [harmony, pool: split] — Teal is a split-complement of #90619e: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Clinic (https://brandsweets.com/palettes/clean#clinic). — https://brandsweets.com/colors/teal
- **Orange** #ffa500 [pool] — 3 real palettes, including Campus and Graphite put Orange beside #90619e, as the accent. Seen in: Campus (https://brandsweets.com/palettes/friendly#campus), Graphite (https://brandsweets.com/palettes/technical#graphite), Sunset Boulevard (https://brandsweets.com/palettes/warm#sunset-boulevard). — https://brandsweets.com/colors/orange
- **Tomato** #ff6347 [pool] — 3 real palettes, including Hermès's brand system and Sunset Boulevard put Tomato beside #90619e, as the lead colour. Seen in: Hermès (https://brandsweets.com/colors/brands/hermes-com), Sunset Boulevard (https://brandsweets.com/palettes/warm#sunset-boulevard), GitLab (https://brandsweets.com/colors/brands/gitlab). — https://brandsweets.com/colors/tomato
- **Copper** #b87333 [harmony, pool: triadic] — Copper completes a triad with #90619e — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Dusk (https://brandsweets.com/palettes/cool#dusk). — https://brandsweets.com/colors/copper

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 4.78:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #6d4a78 (7.24:1)
- On black (#000000): 4.39:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #9264a0 (4.55:1); AA: background → #fafafa (4.58:1); AAA: text → #ad8ab7 (7.1:1)

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/90619e-bd9fc1-adcb62-2d1f2a-ece9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#90619e" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
