# #8d96c8

A color — cool, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#8d96c8`
- RGB: rgb(141, 150, 200)
- HSL: hsl(231, 35%, 67%)
- OKLCH: oklch(0.684 0.074 276.3)
- Relative luminance: 0.3165
- Nearest named color: Easter Egg (#8e97c7, Δ 0.383) — https://brandsweets.com/colors/easter-egg
- Moods: cool, modern
- Page: https://brandsweets.com/colors/8d96c8

## Tints & shades

- Tints (toward white): #98a0cd, #a2a9d2, #acb3d7, #b7bcdc, #c4c9e3, #cfd3e8, #d9dced, #e3e6f2, #eeeff7, #f8f9fc
- Shades (toward black): #7983be, #616db3, #505ca5, #465191, #3c457c, #303864, #262c4f, #1c213b, #111322, #07080e

## Harmonies

- Complementary: #c8bf8d
- Analogous: #8db4c8, #a28dc8
- Triadic: #c88d96, #96c88d
- Split-complementary: #c8a28d, #b4c88d
- Tetradic: #c88db4, #c8bf8d, #8dc8a2

## Colors that go with #8d96c8

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #8d96c8: softer than #000 and cool enough to feel like part of the same palette. Seen in: Dusty Blue (https://brandsweets.com/palettes/cool#dusty-blue), Plaid (https://brandsweets.com/colors/brands/plaid-com), Bloomberg (https://brandsweets.com/colors/brands/bloomberg-com), Hermès (https://brandsweets.com/colors/brands/hermes-com). — https://brandsweets.com/colors/charcoal
- **Dark Goldenrod** #b8860b [harmony, pool: complementary] — Dark Goldenrod sits directly opposite #8d96c8 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Greige (https://brandsweets.com/palettes/neutral#greige). — https://brandsweets.com/colors/darkgoldenrod
- **Amber** #ffbf00 [pool] — Amber is paired with #8d96c8 in 5 real palettes, including Ahrefs's brand system and Blueprint, as the supporting colour. Seen in: Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com), Blueprint (https://brandsweets.com/palettes/technical#blueprint), NBA (https://brandsweets.com/colors/brands/nba-com), Mastodon hosted on mastodon.social (https://brandsweets.com/colors/brands/mastodon-social). — https://brandsweets.com/colors/amber
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #8d96c8: 5 real palettes, including Calm's brand system and Blueprint, as the lead colour. Seen in: Calm (https://brandsweets.com/colors/brands/calm-com), Blueprint (https://brandsweets.com/palettes/technical#blueprint), Snowflake AI Data Cloud (https://brandsweets.com/colors/brands/snowflake-com), Telegram (https://brandsweets.com/colors/brands/telegram-org). — https://brandsweets.com/colors/deepskyblue
- **Denim** #1560bd [pool] — Designers have shipped Denim with #8d96c8: 6 real palettes, including Dusk and Open House, as the lead colour. Seen in: Dusk (https://brandsweets.com/palettes/cool#dusk), Open House (https://brandsweets.com/palettes/clean#open-house), Coca-Cola (https://brandsweets.com/colors/brands/coca-cola-com), Gopro (https://brandsweets.com/colors/brands/gopro-com). — https://brandsweets.com/colors/denim
- **Emerald Green** #50c878 [pool] — Emerald Green is paired with #8d96c8 in 4 real palettes, including Ledger Dark and Obsidian's brand system, as the accent. Seen in: Ledger Dark (https://brandsweets.com/palettes/dark#ledger-dark), Obsidian (https://brandsweets.com/colors/brands/obsidian-md), Supabase (https://brandsweets.com/colors/brands/supabase), Scale AI (https://brandsweets.com/colors/brands/scale-com). — https://brandsweets.com/colors/emerald-green
- **Midnight Blue** #191970 [pool] — 9 real palettes, including Open House and First Snow put Midnight Blue beside #8d96c8, as the text colour against it. Seen in: Open House (https://brandsweets.com/palettes/clean#open-house), First Snow (https://brandsweets.com/palettes/cool#first-snow), Plaid (https://brandsweets.com/colors/brands/plaid-com), Blue Mono (https://brandsweets.com/palettes/cool#blue-mono). — https://brandsweets.com/colors/midnightblue
- **Periwinkle** #ccccff [pool] — Periwinkle shows up next to #8d96c8 in 4 real palettes, including Blue Mono and Calendly's brand system, as the accent. Seen in: Blue Mono (https://brandsweets.com/palettes/cool#blue-mono), Calendly (https://brandsweets.com/colors/brands/calendly-com), Mistral AI (https://brandsweets.com/colors/brands/mistral-ai), Lavender Milk (https://brandsweets.com/palettes/light#lavender-milk). — https://brandsweets.com/colors/periwinkle

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.87:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #6470b4 (4.65:1); AA: background → #303030 (4.61:1); AAA: text → #475394 (7.16:1); AAA: background → #050505 (7.11:1)
- On black (#000000): 7.33:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/8d96c8-9c9ec4-df834e-231f2d-e9eef1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#8d96c8" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.