# #8d4980

A color — warm, muted, editorial, elegant. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#8d4980`
- RGB: rgb(141, 73, 128)
- HSL: hsl(311, 32%, 42%)
- OKLCH: oklch(0.508 0.117 334.8)
- Relative luminance: 0.1199
- Nearest named color: Magic Magenta (#7f4774, Δ 3.29) — https://brandsweets.com/colors/magic-magenta
- Moods: warm, muted, editorial, elegant
- Page: https://brandsweets.com/colors/8d4980

## Tints & shades

- Tints (toward white): #a25393, #ae619f, #b875ac, #c186b6, #cb9ac2, #d5aece, #debfd8, #e8d3e5, #f1e4ef, #fcf8fb
- Shades (toward black): #804275, #723b68, #68365f, #5b2f53, #4d2847, #40213a, #321a2e, #281525, #1b0e19, #0d070c

## Harmonies

- Complementary: #498d55
- Analogous: #78498d, #8d495f
- Triadic: #818d49, #49818d
- Split-complementary: #5f8d49, #498d78
- Tetradic: #8d7849, #498d55, #495f8d

## Colors that go with #8d4980

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Sea Green** #2e8b57 [harmony, pool: complementary] — Sea Green sits directly opposite #8d4980 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Next.js (https://brandsweets.com/colors/brands/nextjs-org). — https://brandsweets.com/colors/seagreen
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #8d4980 in 4 real palettes, including Stripe's brand system and Chase's brand system, as the accent. Seen in: Stripe (https://brandsweets.com/colors/brands/stripe), Chase (https://brandsweets.com/colors/brands/chase-com), GitHub (https://brandsweets.com/colors/brands/github), Wayfair (https://brandsweets.com/colors/brands/wayfair-com). — https://brandsweets.com/colors/royalblue
- **Taupe** #483c32 [pool] — Taupe is paired with #8d4980 in 6 real palettes, including Blush and Superhuman's brand system, as that palette's text colour. Seen in: Blush (https://brandsweets.com/palettes/light#blush), Superhuman (https://brandsweets.com/colors/brands/superhuman-com), Dusk (https://brandsweets.com/palettes/cool#dusk), Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com). — https://brandsweets.com/colors/taupe
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #8d4980: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Hinge (https://brandsweets.com/colors/brands/hinge-co). — https://brandsweets.com/colors/charcoal
- **Denim** #1560bd [pool] — Designers have shipped Denim with #8d4980: 3 real palettes, including Peacock and Chase's brand system, as the supporting colour. Seen in: Peacock (https://brandsweets.com/palettes/vivid#peacock), Chase (https://brandsweets.com/colors/brands/chase-com), Hinge (https://brandsweets.com/colors/brands/hinge-co). — https://brandsweets.com/colors/denim
- **Orange** #ffa500 [pool] — 3 real palettes, including Rippling's brand system and Graphite put Orange beside #8d4980, as the lead colour. Seen in: Rippling (https://brandsweets.com/colors/brands/rippling-com), Graphite (https://brandsweets.com/palettes/technical#graphite), Sunset Boulevard (https://brandsweets.com/palettes/warm#sunset-boulevard). — https://brandsweets.com/colors/orange
- **Teal** #008080 [harmony: split] — Teal is a split-complement of #8d4980: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/teal
- **Dark Olive Green** #556b2f [harmony: split] — Dark Olive Green is a split-complement of #8d4980: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/darkolivegreen

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 6.18:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #804275 (7.11:1)
- On black (#000000): 3.4:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #aa5a9b (4.64:1); AA: background → #dedede (4.59:1); AAA: text → #bf82b4 (7.07:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- editorial: https://brandsweets.com/fonts/mood/editorial
- elegant: https://brandsweets.com/fonts/mood/elegant

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/8d4980-c19fb7-82cb62-2d1f25-efe9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#8d4980" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
