# #8d231b

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#8d231b`
- RGB: rgb(141, 35, 27)
- HSL: hsl(4, 68%, 33%)
- OKLCH: oklch(0.428 0.143 28.9)
- Relative luminance: 0.0694
- Nearest named color: Brick Red (#8f1402, Δ 2.008) — https://brandsweets.com/colors/brick-red
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/8d231b

## Tints & shades

- Tints (toward white): #ab2a21, #c53026, #d94136, #de594f, #e3756d, #e88e87, #eeaaa5, #f3c2bf, #f8dfdd, #fdf7f6
- Shades (toward black): #811f18, #741c16, #671914, #5a1611, #511410, #45110d, #380e0b, #2b0a08, #1e0706, #110403

## Harmonies

- Complementary: #1b868d
- Analogous: #8d1b4d, #8d5c1b
- Triadic: #1b8d23, #231b8d
- Split-complementary: #1b8d5c, #1b4d8d
- Tetradic: #4d8d1b, #1b868d, #5c1b8d

## Colors that go with #8d231b

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Teal** #008080 [harmony, pool: complementary] — Teal sits directly opposite #8d231b on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Saffron (https://brandsweets.com/palettes/warm#saffron). — https://brandsweets.com/colors/teal
- **Champagne** #f7e7ce [pool] — 4 real palettes, including Woodsmoke and Bramble put Champagne beside #8d231b, as the text colour against it. Seen in: Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke), Bramble (https://brandsweets.com/palettes/muted#bramble), Darkroom (https://brandsweets.com/palettes/muted#darkroom), BrandSweets (https://brandsweets.com/colors/brands/brandsweets). — https://brandsweets.com/colors/champagne
- **Crimson** #dc143c [pool] — Crimson is paired with #8d231b in 6 real palettes, including State Farm's brand system and Wendy's's brand system, as the lead colour. Seen in: State Farm (https://brandsweets.com/colors/brands/statefarm-com), Wendy's (https://brandsweets.com/colors/brands/wendys-com), Vodafone (https://brandsweets.com/colors/brands/vodafone-com), Nintendo (https://brandsweets.com/colors/brands/nintendo-com). — https://brandsweets.com/colors/crimson
- **Goldenrod** #daa520 [pool] — Goldenrod shows up next to #8d231b in 4 real palettes, including Candlelight and Fireside, as the supporting colour. Seen in: Candlelight (https://brandsweets.com/palettes/warm#candlelight), Fireside (https://brandsweets.com/palettes/dark#fireside), Harvest (https://brandsweets.com/palettes/warm#harvest), Noir Beauty (https://brandsweets.com/palettes/dark#noir-beauty). — https://brandsweets.com/colors/goldenrod
- **Slate Gray** #708090 [pool] — 5 real palettes, including Bookshop and Typewriter put Slate Gray beside #8d231b, as the supporting colour. Seen in: Bookshop (https://brandsweets.com/palettes/editorial#bookshop), Typewriter (https://brandsweets.com/palettes/editorial#typewriter), Newsprint (https://brandsweets.com/palettes/editorial#newsprint), Sepia Mono (https://brandsweets.com/palettes/warm#sepia-mono). — https://brandsweets.com/colors/slategray
- **Taupe** #483c32 [pool] — Taupe is paired with #8d231b in 14 real palettes, including Cider and Bookshop, as that palette's text colour. Seen in: Cider (https://brandsweets.com/palettes/warm#cider), Bookshop (https://brandsweets.com/palettes/editorial#bookshop), Trader Joe's (https://brandsweets.com/colors/brands/traderjoes-com), Chipotle (https://brandsweets.com/colors/brands/chipotle-com). — https://brandsweets.com/colors/taupe
- **Steel Blue** #4682b4 [harmony, pool: split] — Steel Blue is a split-complement of #8d231b: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Wendy's (https://brandsweets.com/colors/brands/wendys-com). — https://brandsweets.com/colors/steelblue
- **Charcoal** #36454f [role] — Charcoal is the body-text near-black for #8d231b: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. — https://brandsweets.com/colors/charcoal

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 8.79:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 2.39:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #d83c31 (4.61:1); AA: background → #bababa (4.53:1); AAA: text → #e3756d (7.03:1); AAA: background → #e6e6e6 (7.04:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/8d231b-c4a39c-62cb9f-2d261f-f1e9ed?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#8d231b" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.