# #8b5437

A color — warm. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#8b5437`
- RGB: rgb(139, 84, 55)
- HSL: hsl(21, 43%, 38%)
- OKLCH: oklch(0.502 0.085 47.9)
- Relative luminance: 0.1211
- Nearest named color: Annatto (#8c5341, Δ 1.437) — https://brandsweets.com/colors/annatto
- Moods: warm
- Page: https://brandsweets.com/colors/8b5437

## Tints & shades

- Tints (toward white): #a06240, #b66f49, #bf805f, #c89274, #d0a38a, #d9b4a0, #e2c5b6, #ebd7cc, #f3e8e2, #fcf9f8
- Shades (toward black): #804e33, #71452d, #663e29, #583523, #4d2f1f, #42281a, #331f14, #281810, #1a100a, #0f0906

## Harmonies

- Complementary: #376d8b
- Analogous: #8b3744, #8b7e37
- Triadic: #378b54, #54378b
- Split-complementary: #378b7e, #37448b
- Tetradic: #448b37, #376d8b, #7e378b

## Colors that go with #8b5437

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Teal** #008080 [harmony, pool: complementary] — Teal sits directly opposite #8b5437 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Magazine Ochre (https://brandsweets.com/palettes/editorial#magazine-ochre), Saffron (https://brandsweets.com/palettes/warm#saffron). — https://brandsweets.com/colors/teal
- **Champagne** #f7e7ce [pool] — 6 real palettes, including Darkroom and BrandSweets's brand system put Champagne beside #8b5437, as the surface under it. Seen in: Darkroom (https://brandsweets.com/palettes/muted#darkroom), BrandSweets (https://brandsweets.com/colors/brands/brandsweets), Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke). — https://brandsweets.com/colors/champagne
- **Hunter Green** #355e3b [pool] — Hunter Green is paired with #8b5437 in 4 real palettes, including Darkroom and Bookshop, as the accent. Seen in: Darkroom (https://brandsweets.com/palettes/muted#darkroom), Bookshop (https://brandsweets.com/palettes/editorial#bookshop), Fireside (https://brandsweets.com/palettes/dark#fireside), Trailhead (https://brandsweets.com/palettes/warm#trailhead). — https://brandsweets.com/colors/hunter-green
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #8b5437 in 4 real palettes, including Subaru's brand system and Wayfair's brand system, as the supporting colour. Seen in: Subaru (https://brandsweets.com/colors/brands/subaru-com), Wayfair (https://brandsweets.com/colors/brands/wayfair-com), GitHub (https://brandsweets.com/colors/brands/github), Console Light (https://brandsweets.com/palettes/technical#console-light). — https://brandsweets.com/colors/royalblue
- **Sage Green** #9caf88 [pool] — Designers have shipped Sage Green with #8b5437: 7 real palettes, including Homestead and Darkroom, as the supporting colour. Seen in: Homestead (https://brandsweets.com/palettes/warm#homestead), Darkroom (https://brandsweets.com/palettes/muted#darkroom), Olive Grove (https://brandsweets.com/palettes/muted#olive-grove), Oatmeal (https://brandsweets.com/palettes/neutral#oatmeal). — https://brandsweets.com/colors/sage-green
- **Slate Gray** #708090 [pool] — 6 real palettes, including Typewriter and Bookshop put Slate Gray beside #8b5437, as the supporting colour. Seen in: Typewriter (https://brandsweets.com/palettes/editorial#typewriter), Bookshop (https://brandsweets.com/palettes/editorial#bookshop), Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen), Sepia Mono (https://brandsweets.com/palettes/warm#sepia-mono). — https://brandsweets.com/colors/slategray
- **Steel Blue** #4682b4 [harmony, pool: split] — Steel Blue is a split-complement of #8b5437: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Wendy's (https://brandsweets.com/colors/brands/wendys-com). — https://brandsweets.com/colors/steelblue
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #8b5437: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: IHG (https://brandsweets.com/colors/brands/ihg-com). — https://brandsweets.com/colors/charcoal

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 6.14:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #7c4c31 (7.15:1)
- On black (#000000): 3.42:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #a86643 (4.65:1); AA: background → #dedede (4.56:1); AAA: text → #c38969 (7.1:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/8b5437-c4af9c-62cbbd-2d2a1f-f1e9ea?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#8b5437" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
