# #8b439d

A color — cool, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#8b439d`
- RGB: rgb(139, 67, 157)
- HSL: hsl(288, 40%, 44%)
- OKLCH: oklch(0.511 0.154 319.2)
- Relative luminance: 0.1194
- Nearest named color: Fuchsia Pheromone (#9f4cb7, Δ 5.725) — https://brandsweets.com/colors/fuchsia-pheromone
- Moods: cool, modern
- Page: https://brandsweets.com/colors/8b439d

## Tints & shades

- Tints (toward white): #9b4baf, #a85eba, #b170c2, #bd86cb, #c797d3, #d0a9da, #dcbfe3, #e6d1eb, #f1e6f4, #fbf8fc
- Shades (toward black): #7e3d8f, #723781, #653172, #592b64, #4c2556, #3f1f47, #331839, #26122b, #190c1d, #0d060e

## Harmonies

- Complementary: #559d43
- Analogous: #5e439d, #9d4382
- Triadic: #9d8b43, #439d8b
- Split-complementary: #829d43, #439d5e
- Tetradic: #9d5e43, #559d43, #43829d

## Colors that go with #8b439d

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Sea Green** #2e8b57 [harmony, pool: complementary] — Sea Green sits directly opposite #8b439d on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Next.js (https://brandsweets.com/colors/brands/nextjs-org). — https://brandsweets.com/colors/seagreen
- **Crimson** #dc143c [pool] — Crimson is paired with #8b439d in 4 real palettes, including Wells Fargo's brand system and Gemstone, as the lead colour. Seen in: Wells Fargo (https://brandsweets.com/colors/brands/wellsfargo-com), Gemstone (https://brandsweets.com/palettes/vivid#gemstone), Marvel (https://brandsweets.com/colors/brands/marvel-com), Lenovo (https://brandsweets.com/colors/brands/lenovo-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #8b439d: 4 real palettes, including Peacock and Linkedin's brand system, as the supporting colour. Seen in: Peacock (https://brandsweets.com/palettes/vivid#peacock), Linkedin (https://brandsweets.com/colors/brands/linkedin-com), Slack (https://brandsweets.com/colors/brands/slack-com), Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/denim
- **Teal** #008080 [harmony, pool: split] — Teal is a split-complement of #8b439d: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Gemstone (https://brandsweets.com/palettes/vivid#gemstone). — https://brandsweets.com/colors/teal
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #8b439d: softer than #000 and cool enough to feel like part of the same palette. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Olive Green** #808000 [harmony: split] — Olive Green is a split-complement of #8b439d: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/olive
- **Rust** #b7410e [pool] — Rust shows up next to #8b439d in two real palettes: Wayfair's brand system and Semrush's brand system, as the lead colour. Seen in: Wayfair (https://brandsweets.com/colors/brands/wayfair-com), Semrush (https://brandsweets.com/colors/brands/semrush-com). — https://brandsweets.com/colors/rust
- **Taupe** #483c32 [pool] — Taupe is paired with #8b439d in two real palettes: Superhuman's brand system and Datadog's brand system, as the lead colour. Seen in: Superhuman (https://brandsweets.com/colors/brands/superhuman-com), Datadog (https://brandsweets.com/colors/brands/datadoghq-com). — https://brandsweets.com/colors/taupe

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 6.2:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #7e3d8f (7.12:1)
- On black (#000000): 3.39:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #a457b7 (4.63:1); AA: background → #dedede (4.61:1); AAA: text → #bb82c9 (7.15:1)

## Fonts for this mood

- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/8b439d-be9fc1-aacb62-2d1f2a-ece9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#8b439d" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
