# #8b40ed

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#8b40ed`
- RGB: rgb(139, 64, 237)
- HSL: hsl(266, 83%, 59%)
- OKLCH: oklch(0.563 0.242 297.8)
- Relative luminance: 0.1527
- Nearest named color: blueviolet (#8a2be2, Δ 3.451) — https://brandsweets.com/colors/blueviolet
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/8b40ed

## Tints & shades

- Tints (toward white): #9652ef, #a265f1, #ad78f2, #b88af4, #c49df6, #ccabf7, #d7bef9, #e3d0fb, #eee3fc, #f9f6fe
- Shades (toward black): #7d28eb, #6d15e0, #6213c9, #5410ad, #490e95, #3b0b79, #300962, #220746, #17042f, #090213

## Harmonies

- Complementary: #a2ed40
- Analogous: #404bed, #e240ed
- Triadic: #ed8b40, #40ed8b
- Split-complementary: #ede240, #4bed40
- Tetradic: #ed404b, #a2ed40, #40ede2

## Colors that go with #8b40ed

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Olive Green** #808000 [harmony: complementary] — Olive Green sits directly opposite #8b40ed on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/olive
- **Sea Green** #2e8b57 [harmony, pool: split] — Sea Green is a split-complement of #8b40ed: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Next.js (https://brandsweets.com/colors/brands/nextjs-org). — https://brandsweets.com/colors/seagreen
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #8b40ed: softer than #000 and cool enough to feel like part of the same palette. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Denim** #1560bd [pool] — Designers have shipped Denim with #8b40ed: 3 real palettes, including Linkedin's brand system and Hasbro's brand system, as the lead colour. Seen in: Linkedin (https://brandsweets.com/colors/brands/linkedin-com), Hasbro (https://brandsweets.com/colors/brands/hasbro-com), Peacock (https://brandsweets.com/palettes/vivid#peacock). — https://brandsweets.com/colors/denim
- **Royal Blue** #4169e1 [harmony, pool: analogous] — Royal Blue is #8b40ed's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Yahoo (https://brandsweets.com/colors/brands/yahoo-com), Stripe (https://brandsweets.com/colors/brands/stripe). — https://brandsweets.com/colors/royalblue
- **Dark Cyan** #008b8b [harmony, pool: triadic] — Dark Cyan completes a triad with #8b40ed — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Peacock (https://brandsweets.com/palettes/vivid#peacock). — https://brandsweets.com/colors/darkcyan
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #8b40ed: two real palettes: Render's brand system and Calm's brand system, as the supporting colour. Seen in: Render (https://brandsweets.com/colors/brands/render-com), Calm (https://brandsweets.com/colors/brands/calm-com). — https://brandsweets.com/colors/deepskyblue
- **Light Sea Green** #20b2aa [pool] — Light Sea Green shows up next to #8b40ed in two real palettes: Circuit and Taco Bell's brand system, as the accent. Seen in: Circuit (https://brandsweets.com/palettes/technical#circuit), Taco Bell (https://brandsweets.com/colors/brands/tacobell-com). — https://brandsweets.com/colors/lightseagreen

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 5.18:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #7116e9 (7.02:1)
- On black (#000000): 4.05:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #934eef (4.58:1); AA: background → #f0f0f0 (4.55:1); AAA: text → #b07cf3 (7.02:1)

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/8b40ed-b29cc4-dfd74e-2b1f2d-e9eaf1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#8b40ed" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.