# #8a7dd9

A color — cool, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#8a7dd9`
- RGB: rgb(138, 125, 217)
- HSL: hsl(248, 55%, 67%)
- OKLCH: oklch(0.641 0.135 288.5)
- Relative luminance: 0.2508
- Nearest named color: mediumpurple (#9370db, Δ 3.407) — https://brandsweets.com/colors/mediumpurple
- Moods: cool, modern
- Page: https://brandsweets.com/colors/8a7dd9

## Tints & shades

- Tints (toward white): #9488dd, #9e94e0, #a9a0e3, #b4ace7, #c2bceb, #cdc8ef, #d8d4f2, #e2dff6, #edebf9, #f8f7fd
- Shades (toward black): #7365d2, #5a49ca, #4937be, #4030a6, #37298e, #2c2173, #231a5b, #1a1443, #0f0b28, #060510

## Harmonies

- Complementary: #cdd97d
- Analogous: #7d9fd9, #b77dd9
- Triadic: #d9897d, #7dd989
- Split-complementary: #d9b77d, #9fd97d
- Tetradic: #d97d9f, #cdd97d, #7dd9b7

## Colors that go with #8a7dd9

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #8a7dd9: softer than #000 and cool enough to feel like part of the same palette. Seen in: Plaid (https://brandsweets.com/colors/brands/plaid-com), Dusty Blue (https://brandsweets.com/palettes/cool#dusty-blue), Bloomberg (https://brandsweets.com/colors/brands/bloomberg-com), Hermès (https://brandsweets.com/colors/brands/hermes-com). — https://brandsweets.com/colors/charcoal
- **Amber** #ffbf00 [pool] — Amber is paired with #8a7dd9 in 5 real palettes, including Mastodon hosted on mastodon.social's brand system and Blueprint, as the accent. Seen in: Mastodon hosted on mastodon.social (https://brandsweets.com/colors/brands/mastodon-social), Blueprint (https://brandsweets.com/palettes/technical#blueprint), Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com), Google (https://brandsweets.com/colors/brands/google-com). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 5 real palettes, including Qualcomm's brand system and Canva's brand system put Blue beside #8a7dd9, as the accent. Seen in: Qualcomm (https://brandsweets.com/colors/brands/qualcomm-com), Canva (https://brandsweets.com/colors/brands/canva-com), Spotify (https://brandsweets.com/colors/brands/spotify), Readymag (https://brandsweets.com/colors/brands/readymag-com). — https://brandsweets.com/colors/blue
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #8a7dd9: 7 real palettes, including Blueprint and Calm's brand system, as the lead colour. Seen in: Blueprint (https://brandsweets.com/palettes/technical#blueprint), Calm (https://brandsweets.com/colors/brands/calm-com), Telegram (https://brandsweets.com/colors/brands/telegram-org), Patreon (https://brandsweets.com/colors/brands/patreon-com). — https://brandsweets.com/colors/deepskyblue
- **Denim** #1560bd [pool] — Designers have shipped Denim with #8a7dd9: 6 real palettes, including Dusk and Coursera's brand system, as the lead colour. Seen in: Dusk (https://brandsweets.com/palettes/cool#dusk), Coursera (https://brandsweets.com/colors/brands/coursera-org), Apple (https://brandsweets.com/colors/brands/apple-com), Venmo (https://brandsweets.com/colors/brands/venmo-com). — https://brandsweets.com/colors/denim
- **Light Sky Blue** #87cefa [pool] — Light Sky Blue is paired with #8a7dd9 in 4 real palettes, including Calm's brand system and Sentry's brand system, as the supporting colour. Seen in: Calm (https://brandsweets.com/colors/brands/calm-com), Sentry (https://brandsweets.com/colors/brands/sentry-io), Netlify (https://brandsweets.com/colors/brands/netlify-com), Opensea (https://brandsweets.com/colors/brands/opensea-io). — https://brandsweets.com/colors/lightskyblue
- **Midnight Blue** #191970 [pool] — 5 real palettes, including Plaid's brand system and Marvel's brand system put Midnight Blue beside #8a7dd9, as the supporting colour. Seen in: Plaid (https://brandsweets.com/colors/brands/plaid-com), Marvel (https://brandsweets.com/colors/brands/marvel-com), Lavender Haze (https://brandsweets.com/palettes/playful#lavender-haze), Discord (https://brandsweets.com/colors/brands/discord). — https://brandsweets.com/colors/midnightblue
- **Dark Goldenrod** #b8860b [harmony: complementary] — Dark Goldenrod sits directly opposite #8a7dd9 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/darkgoldenrod

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.49:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #7365d2 (4.64:1); AA: background → #212121 (4.61:1); AAA: text → #5341c8 (7.1:1)
- On black (#000000): 6.02:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #978cde (7.12:1)

## Fonts for this mood

- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/8a7dd9-a69cc4-dfac4e-271f2d-e9ecf1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#8a7dd9" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
