# #8a74af

A color — cool, muted. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#8a74af`
- RGB: rgb(138, 116, 175)
- HSL: hsl(262, 27%, 57%)
- OKLCH: oklch(0.602 0.091 300.8)
- Relative luminance: 0.2099
- Nearest named color: Crown Jewels (#946dad, Δ 2.257) — https://brandsweets.com/colors/crown-jewels
- Moods: cool, muted
- Page: https://brandsweets.com/colors/8a74af

## Tints & shades

- Tints (toward white): #9481b6, #9f8ebe, #aa9bc5, #b5a8cd, #c3b8d6, #cec5dd, #d9d2e5, #e4dfec, #efecf4, #faf9fb
- Shades (toward black): #7c64a6, #6d5695, #614c85, #554375, #493a64, #3b2f51, #2f2541, #231c31, #15111d, #09070d

## Harmonies

- Complementary: #99af74
- Analogous: #747caf, #a774af
- Triadic: #af8974, #74af89
- Split-complementary: #afa774, #7caf74
- Tetradic: #af747c, #99af74, #74afa7

## Colors that go with #8a74af

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #8a74af: softer than #000 and cool enough to feel like part of the same palette. Seen in: Plaid (https://brandsweets.com/colors/brands/plaid-com), Bloomberg (https://brandsweets.com/colors/brands/bloomberg-com), Hermès (https://brandsweets.com/colors/brands/hermes-com), PlayStation® Official Site: Consoles, Games, Accessories & MoreSony Interactive Entertainment (https://brandsweets.com/colors/brands/playstation-com). — https://brandsweets.com/colors/charcoal
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #8a74af: 4 real palettes, including Astro's brand system and Blueprint, as the supporting colour. Seen in: Astro (https://brandsweets.com/colors/brands/astro-build), Blueprint (https://brandsweets.com/palettes/technical#blueprint), Calm (https://brandsweets.com/colors/brands/calm-com), Telegram (https://brandsweets.com/colors/brands/telegram-org). — https://brandsweets.com/colors/deepskyblue
- **Denim** #1560bd [pool] — Designers have shipped Denim with #8a74af: 5 real palettes, including Campus and Dusk, as the lead colour. Seen in: Campus (https://brandsweets.com/palettes/friendly#campus), Dusk (https://brandsweets.com/palettes/cool#dusk), American Express (https://brandsweets.com/colors/brands/americanexpress-com), The New York Times (https://brandsweets.com/colors/brands/nytimes-com). — https://brandsweets.com/colors/denim
- **Midnight Blue** #191970 [pool] — 4 real palettes, including Plaid's brand system and Marvel's brand system put Midnight Blue beside #8a74af, as the supporting colour. Seen in: Plaid (https://brandsweets.com/colors/brands/plaid-com), Marvel (https://brandsweets.com/colors/brands/marvel-com), Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust), Discover (https://brandsweets.com/colors/brands/discover-com). — https://brandsweets.com/colors/midnightblue
- **Taupe** #483c32 [pool] — Taupe is paired with #8a74af in 10 real palettes, including Dusk and Retool's brand system, as the text colour against it. Seen in: Dusk (https://brandsweets.com/palettes/cool#dusk), Retool (https://brandsweets.com/colors/brands/retool-com), Typewriter (https://brandsweets.com/palettes/editorial#typewriter), Zed (https://brandsweets.com/colors/brands/zed-dev). — https://brandsweets.com/colors/taupe
- **Olive Green** #808000 [harmony: complementary] — Olive Green sits directly opposite #8a74af on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/olive
- **Sea Green** #2e8b57 [harmony, pool: split] — Sea Green is a split-complement of #8a74af: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Next.js (https://brandsweets.com/colors/brands/nextjs-org), Mushroom (https://brandsweets.com/palettes/neutral#mushroom). — https://brandsweets.com/colors/seagreen
- **Copper** #b87333 [harmony, pool: split] — Copper is a split-complement of #8a74af: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Dusk (https://brandsweets.com/palettes/cool#dusk), Atelier (https://brandsweets.com/palettes/elegant#atelier). — https://brandsweets.com/colors/copper

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 4.04:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #816aa9 (4.6:1); AA: background → #141414 (4.56:1); AAA: text → #634e88 (7.06:1)
- On black (#000000): 5.2:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #9f8ebe (7.09:1)

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/8a74af-af9cc4-dfce4e-2a1f2d-e9eaf1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#8a74af" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
