# #8a3d77

A color — warm. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#8a3d77`
- RGB: rgb(138, 61, 119)
- HSL: hsl(315, 39%, 39%)
- OKLCH: oklch(0.482 0.128 337.9)
- Relative luminance: 0.1007
- Nearest named color: Bruise (#7e4071, Δ 2.566) — https://brandsweets.com/colors/bruise
- Moods: warm
- Page: https://brandsweets.com/colors/8a3d77

## Tints & shades

- Tints (toward white): #a04689, #b3519a, #bc67a7, #c57cb3, #cf91bf, #d7a3ca, #e0b8d6, #e9cde2, #f3e3ef, #fcf8fb
- Shades (toward black): #80386e, #713262, #672d58, #59274c, #4e2243, #401c37, #35172e, #271122, #1c0c18, #0e060c

## Harmonies

- Complementary: #3d8a50
- Analogous: #773d8a, #8a3d50
- Triadic: #778a3d, #3d778a
- Split-complementary: #508a3d, #3d8a77
- Tetradic: #8a773d, #3d8a50, #3d508a

## Colors that go with #8a3d77

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Denim** #1560bd [pool] — Designers have shipped Denim with #8a3d77: 4 real palettes, including Hinge's brand system and Peacock, as the accent. Seen in: Hinge (https://brandsweets.com/colors/brands/hinge-co), Peacock (https://brandsweets.com/palettes/vivid#peacock), Chase (https://brandsweets.com/colors/brands/chase-com), Slack (https://brandsweets.com/colors/brands/slack-com). — https://brandsweets.com/colors/denim
- **Taupe** #483c32 [pool] — Taupe is paired with #8a3d77 in 4 real palettes, including Blush and Superhuman's brand system, as that palette's text colour. Seen in: Blush (https://brandsweets.com/palettes/light#blush), Superhuman (https://brandsweets.com/colors/brands/superhuman-com), Darkroom (https://brandsweets.com/palettes/muted#darkroom), Typewriter (https://brandsweets.com/palettes/editorial#typewriter). — https://brandsweets.com/colors/taupe
- **Sea Green** #2e8b57 [harmony: complementary] — Sea Green sits directly opposite #8a3d77 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/seagreen
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #8a3d77: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Hinge (https://brandsweets.com/colors/brands/hinge-co). — https://brandsweets.com/colors/charcoal
- **Rust** #b7410e [pool] — Rust shows up next to #8a3d77 in 3 real palettes, including Wayfair's brand system and Garnet, as the lead colour. Seen in: Wayfair (https://brandsweets.com/colors/brands/wayfair-com), Garnet (https://brandsweets.com/palettes/warm#garnet), Semrush (https://brandsweets.com/colors/brands/semrush-com). — https://brandsweets.com/colors/rust
- **Teal** #008080 [harmony: split] — Teal is a split-complement of #8a3d77: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/teal
- **Dark Olive Green** #556b2f [harmony: split] — Dark Olive Green is a split-complement of #8a3d77: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/darkolivegreen
- **Champagne** #f7e7ce [pool] — Two real palettes: Bramble and Darkroom put Champagne beside #8a3d77, as the text colour against it. Seen in: Bramble (https://brandsweets.com/palettes/muted#bramble), Darkroom (https://brandsweets.com/palettes/muted#darkroom). — https://brandsweets.com/colors/champagne

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 6.97:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #873b74 (7.22:1)
- On black (#000000): 3.01:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #b3519a (4.56:1); AA: background → #d1d1d1 (4.56:1); AAA: text → #c77fb5 (7.13:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/8a3d77-c19fb4-7bcb62-2d1f24-efe9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#8a3d77" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.