# #8a3d74

A color — warm. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#8a3d74`
- RGB: rgb(138, 61, 116)
- HSL: hsl(317, 39%, 39%)
- OKLCH: oklch(0.48 0.125 339.7)
- Relative luminance: 0.1
- Nearest named color: Bruise (#7e4071, Δ 2.404) — https://brandsweets.com/colors/bruise
- Moods: warm
- Page: https://brandsweets.com/colors/8a3d74

## Tints & shades

- Tints (toward white): #a04686, #b35197, #bc67a4, #c57cb1, #cf91bd, #d7a3c8, #e0b8d5, #e9cde1, #f3e3ee, #fcf8fb
- Shades (toward black): #80386b, #71325f, #672d56, #59274b, #4e2242, #401c36, #35172d, #271121, #1c0c18, #0e060c

## Harmonies

- Complementary: #3d8a53
- Analogous: #793d8a, #8a3d4d
- Triadic: #748a3d, #3d748a
- Split-complementary: #4d8a3d, #3d8a79
- Tetradic: #8a793d, #3d8a53, #3d4d8a

## Colors that go with #8a3d74

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Taupe** #483c32 [pool] — Taupe is paired with #8a3d74 in 5 real palettes, including Blush and Darkroom, as that palette's text colour. Seen in: Blush (https://brandsweets.com/palettes/light#blush), Darkroom (https://brandsweets.com/palettes/muted#darkroom), Typewriter (https://brandsweets.com/palettes/editorial#typewriter), Superhuman (https://brandsweets.com/colors/brands/superhuman-com). — https://brandsweets.com/colors/taupe
- **Sea Green** #2e8b57 [harmony: complementary] — Sea Green sits directly opposite #8a3d74 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/seagreen
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #8a3d74: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Hinge (https://brandsweets.com/colors/brands/hinge-co). — https://brandsweets.com/colors/charcoal
- **Denim** #1560bd [pool] — Designers have shipped Denim with #8a3d74: 3 real palettes, including Hinge's brand system and Chase's brand system, as the accent. Seen in: Hinge (https://brandsweets.com/colors/brands/hinge-co), Chase (https://brandsweets.com/colors/brands/chase-com), Peacock (https://brandsweets.com/palettes/vivid#peacock). — https://brandsweets.com/colors/denim
- **Rust** #b7410e [pool] — Rust shows up next to #8a3d74 in 3 real palettes, including Garnet and Wayfair's brand system, as the supporting colour. Seen in: Garnet (https://brandsweets.com/palettes/warm#garnet), Wayfair (https://brandsweets.com/colors/brands/wayfair-com), Semrush (https://brandsweets.com/colors/brands/semrush-com). — https://brandsweets.com/colors/rust
- **Teal** #008080 [harmony: split] — Teal is a split-complement of #8a3d74: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/teal
- **Dark Olive Green** #556b2f [harmony: split] — Dark Olive Green is a split-complement of #8a3d74: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/darkolivegreen
- **Champagne** #f7e7ce [pool] — Two real palettes: Bramble and Darkroom put Champagne beside #8a3d74, as the text colour against it. Seen in: Bramble (https://brandsweets.com/palettes/muted#bramble), Darkroom (https://brandsweets.com/palettes/muted#darkroom). — https://brandsweets.com/colors/champagne

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 7:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #873b71 (7.26:1)
- On black (#000000): 3:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #b35197 (4.54:1); AA: background → #d1d1d1 (4.58:1); AAA: text → #c77fb3 (7.12:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/8a3d74-c19fb3-77cb62-2d1f23-efe9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#8a3d74" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.