# #8a1414

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#8a1414`
- RGB: rgb(138, 20, 20)
- HSL: hsl(0, 75%, 31%)
- OKLCH: oklch(0.409 0.152 27.3)
- Relative luminance: 0.0595
- Nearest named color: Brick Red (#8f1402, Δ 1.563) — https://brandsweets.com/colors/brick-red
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/8a1414

## Tints & shades

- Tints (toward white): #aa1818, #c41c1c, #e02424, #e44444, #e96363, #ed7e7e, #f19d9d, #f5bcbc, #f9d7d7, #fef6f6
- Shades (toward black): #7d1212, #741111, #670f0f, #590d0d, #500b0b, #430a0a, #360808, #280606, #1f0404, #120303

## Harmonies

- Complementary: #148a8a
- Analogous: #8a144f, #8a4f14
- Triadic: #148a14, #14148a
- Split-complementary: #148a4f, #144f8a
- Tetradic: #4f8a14, #148a8a, #4f148a

## Colors that go with #8a1414

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Teal** #008080 [harmony, pool: complementary] — Teal sits directly opposite #8a1414 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Saffron (https://brandsweets.com/palettes/warm#saffron). — https://brandsweets.com/colors/teal
- **Crimson** #dc143c [pool] — Crimson is paired with #8a1414 in 4 real palettes, including State Farm's brand system and Wendy's's brand system, as the lead colour. Seen in: State Farm (https://brandsweets.com/colors/brands/statefarm-com), Wendy's (https://brandsweets.com/colors/brands/wendys-com), M&M's (https://brandsweets.com/colors/brands/mms-com), Vodafone (https://brandsweets.com/colors/brands/vodafone-com). — https://brandsweets.com/colors/crimson
- **Taupe** #483c32 [pool] — Taupe is paired with #8a1414 in 13 real palettes, including Cider and Bookshop, as that palette's text colour. Seen in: Cider (https://brandsweets.com/palettes/warm#cider), Bookshop (https://brandsweets.com/palettes/editorial#bookshop), Trader Joe's (https://brandsweets.com/colors/brands/traderjoes-com), Chipotle (https://brandsweets.com/colors/brands/chipotle-com). — https://brandsweets.com/colors/taupe
- **Steel Blue** #4682b4 [harmony, pool: split] — Steel Blue is a split-complement of #8a1414: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Wendy's (https://brandsweets.com/colors/brands/wendys-com). — https://brandsweets.com/colors/steelblue
- **Champagne** #f7e7ce [pool] — 3 real palettes, including Bramble and Woodsmoke put Champagne beside #8a1414, as the text colour against it. Seen in: Bramble (https://brandsweets.com/palettes/muted#bramble), Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke), Darkroom (https://brandsweets.com/palettes/muted#darkroom). — https://brandsweets.com/colors/champagne
- **Copper** #b87333 [pool] — Designers have shipped Copper with #8a1414: 3 real palettes, including Bramble and Chipotle's brand system, as the supporting colour. Seen in: Bramble (https://brandsweets.com/palettes/muted#bramble), Chipotle (https://brandsweets.com/colors/brands/chipotle-com), Bakery (https://brandsweets.com/palettes/warm#bakery). — https://brandsweets.com/colors/copper
- **Hunter Green** #355e3b [pool] — Hunter Green is paired with #8a1414 in 3 real palettes, including Bookshop and Darkroom, as the accent. Seen in: Bookshop (https://brandsweets.com/palettes/editorial#bookshop), Darkroom (https://brandsweets.com/palettes/muted#darkroom), Fireside (https://brandsweets.com/palettes/dark#fireside). — https://brandsweets.com/colors/hunter-green
- **Charcoal** #36454f [role] — Charcoal is the body-text near-black for #8a1414: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. — https://brandsweets.com/colors/charcoal

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 9.59:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 2.19:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #e02929 (4.52:1); AA: background → #b3b3b3 (4.57:1); AAA: text → #eb7070 (7.08:1); AAA: background → #dedede (7.12:1)

## Brands using this color

- **Garmin** — secondary #920000 (Δ 1.949) — https://brandsweets.com/colors/brands/garmin-com

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/8a1414-c4a19c-62cb98-2d251f-f1e9ed?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#8a1414" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.