# #87764a

A color — warm, muted, editorial, elegant. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#87764a`
- RGB: rgb(135, 118, 74)
- HSL: hsl(43, 29%, 41%)
- OKLCH: oklch(0.571 0.065 89.1)
- Relative luminance: 0.186
- Nearest named color: Bay Leaf (#86793d, Δ 2.021) — https://brandsweets.com/colors/bay-leaf
- Moods: warm, muted, editorial, elegant
- Page: https://brandsweets.com/colors/87764a

## Tints & shades

- Tints (toward white): #9b8755, #a89461, #b3a175, #beaf89, #c9bc9c, #d2c7ad, #ddd5c0, #e7e2d4, #f1ede5, #fbfbf8
- Shades (toward black): #7a6a43, #70623e, #635636, #564b2f, #4c422a, #3f3722, #312b1b, #242014, #1a170e, #0d0b07

## Harmonies

- Complementary: #4a5b87
- Analogous: #87574a, #7a874a
- Triadic: #4a8776, #764a87
- Split-complementary: #4a7a87, #574a87
- Tetradic: #4a8757, #4a5b87, #874a7a

## Colors that go with #87764a

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #87764a: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Puma (https://brandsweets.com/colors/brands/puma-com), Asana (https://brandsweets.com/colors/brands/asana-com), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Campus (https://brandsweets.com/palettes/friendly#campus). — https://brandsweets.com/colors/charcoal
- **Steel Blue** #4682b4 [harmony, pool: complementary] — Steel Blue sits directly opposite #87764a on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Lemon Squeezy (https://brandsweets.com/colors/brands/lemonsqueezy-com). — https://brandsweets.com/colors/steelblue
- **Champagne** #f7e7ce [pool] — 5 real palettes, including Woodsmoke and Bramble put Champagne beside #87764a, as that palette's text colour. Seen in: Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke), Bramble (https://brandsweets.com/palettes/muted#bramble), Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), Forest Floor (https://brandsweets.com/palettes/dark#forest-floor). — https://brandsweets.com/colors/champagne
- **Denim** #1560bd [pool] — Designers have shipped Denim with #87764a: 7 real palettes, including Dyson's brand system and Intel's brand system, as the accent. Seen in: Dyson (https://brandsweets.com/colors/brands/dyson-com), Intel (https://brandsweets.com/colors/brands/intel-com), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Netflix (https://brandsweets.com/colors/brands/netflix). — https://brandsweets.com/colors/denim
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #87764a: 4 real palettes, including Notion's brand system and Miro's brand system, as the accent. Seen in: Notion (https://brandsweets.com/colors/brands/notion), Miro (https://brandsweets.com/colors/brands/miro-com), Studio Grey (https://brandsweets.com/palettes/minimal#studio-grey), Spline (https://brandsweets.com/colors/brands/spline-design). — https://brandsweets.com/colors/dodgerblue
- **Hunter Green** #355e3b [pool] — Hunter Green is paired with #87764a in 4 real palettes, including Bookshop and Rolex's brand system, as the accent. Seen in: Bookshop (https://brandsweets.com/palettes/editorial#bookshop), Rolex (https://brandsweets.com/colors/brands/rolex-com), Subaru (https://brandsweets.com/colors/brands/subaru-com), Desert Road (https://brandsweets.com/palettes/warm#desert-road). — https://brandsweets.com/colors/hunter-green
- **Peru** #cd853f [pool] — 4 real palettes, including Woodsmoke and Coffee Bar put Peru beside #87764a, as the lead colour. Seen in: Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke), Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), Kiln (https://brandsweets.com/palettes/dark#kiln), Bakery (https://brandsweets.com/palettes/warm#bakery). — https://brandsweets.com/colors/peru
- **Rust** #b7410e [pool] — Rust shows up next to #87764a in 5 real palettes, including Harvest and Gallery, as the lead colour. Seen in: Harvest (https://brandsweets.com/palettes/warm#harvest), Gallery (https://brandsweets.com/palettes/editorial#gallery), Aesop (https://brandsweets.com/colors/brands/aesop-com), Noir Beauty (https://brandsweets.com/palettes/dark#noir-beauty). — https://brandsweets.com/colors/rust

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 4.45:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #847348 (4.64:1); AA: background → #080808 (4.5:1); AAA: text → #635636 (7.2:1)
- On black (#000000): 4.72:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #a89461 (7.07:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- editorial: https://brandsweets.com/fonts/mood/editorial
- elegant: https://brandsweets.com/fonts/mood/elegant

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/87764a-c4bd9c-62b2cb-2b2d1f-f1ebe9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#87764a" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
