# #8770db

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#8770db`
- RGB: rgb(135, 112, 219)
- HSL: hsl(253, 60%, 65%)
- OKLCH: oklch(0.616 0.157 290.9)
- Relative luminance: 0.2185
- Nearest named color: mediumpurple (#9370db, Δ 1.916) — https://brandsweets.com/colors/mediumpurple
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/8770db

## Tints & shades

- Tints (toward white): #927cde, #9f8de2, #aa99e5, #b4a5e9, #c1b6ed, #ccc2f0, #d6cef3, #e0daf6, #eeebfa, #f8f7fd
- Shades (toward black): #7358d5, #5e3fcf, #4f30c0, #452aa7, #3b248f, #2f1d72, #25165a, #1b1041, #110a29, #070410

## Harmonies

- Complementary: #c4db70
- Analogous: #708fdb, #bd70db
- Triadic: #db8770, #70db87
- Split-complementary: #dbbd70, #8fdb70
- Tetradic: #db708f, #c4db70, #70dbbd

## Colors that go with #8770db

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Amber** #ffbf00 [pool] — Amber is paired with #8770db in 5 real palettes, including Mastodon hosted on mastodon.social's brand system and Blueprint, as the accent. Seen in: Mastodon hosted on mastodon.social (https://brandsweets.com/colors/brands/mastodon-social), Blueprint (https://brandsweets.com/palettes/technical#blueprint), Google (https://brandsweets.com/colors/brands/google-com), Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com). — https://brandsweets.com/colors/amber
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #8770db: 5 real palettes, including Calm's brand system and Blueprint, as the lead colour. Seen in: Calm (https://brandsweets.com/colors/brands/calm-com), Blueprint (https://brandsweets.com/palettes/technical#blueprint), Astro (https://brandsweets.com/colors/brands/astro-build), Patreon (https://brandsweets.com/colors/brands/patreon-com). — https://brandsweets.com/colors/deepskyblue
- **Denim** #1560bd [pool] — Designers have shipped Denim with #8770db: 6 real palettes, including Linkedin's brand system and Fivetran blue's brand system, as the lead colour. Seen in: Linkedin (https://brandsweets.com/colors/brands/linkedin-com), Fivetran blue (https://brandsweets.com/colors/brands/fivetran-com), Coursera (https://brandsweets.com/colors/brands/coursera-org), Guinness (https://brandsweets.com/colors/brands/guinness-com). — https://brandsweets.com/colors/denim
- **Midnight Blue** #191970 [pool] — 4 real palettes, including Lavender Haze and Marvel's brand system put Midnight Blue beside #8770db, as that palette's text colour. Seen in: Lavender Haze (https://brandsweets.com/palettes/playful#lavender-haze), Marvel (https://brandsweets.com/colors/brands/marvel-com), Discord (https://brandsweets.com/colors/brands/discord), Plaid (https://brandsweets.com/colors/brands/plaid-com). — https://brandsweets.com/colors/midnightblue
- **Orange Red** #ff4500 [pool] — Orange Red is paired with #8770db in 5 real palettes, including Google's brand system and Readymag's brand system, as the supporting colour. Seen in: Google (https://brandsweets.com/colors/brands/google-com), Readymag (https://brandsweets.com/colors/brands/readymag-com), Clerk (https://brandsweets.com/colors/brands/clerk-com), Substack (https://brandsweets.com/colors/brands/substack-com). — https://brandsweets.com/colors/orangered
- **Taupe** #483c32 [pool] — Taupe is paired with #8770db in 11 real palettes, including Zed's brand system and Obsidian's brand system, as that palette's text colour. Seen in: Zed (https://brandsweets.com/colors/brands/zed-dev), Obsidian (https://brandsweets.com/colors/brands/obsidian-md), Retool (https://brandsweets.com/colors/brands/retool-com), Loom (https://brandsweets.com/colors/brands/loom-com). — https://brandsweets.com/colors/taupe
- **Olive Green** #808000 [harmony: complementary] — Olive Green sits directly opposite #8770db on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/olive
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #8770db: softer than #000 and cool enough to feel like part of the same palette. Seen in: Plaid (https://brandsweets.com/colors/brands/plaid-com), Disney (https://brandsweets.com/colors/brands/disney-com). — https://brandsweets.com/colors/charcoal

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.91:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #7a60d7 (4.69:1); AA: background → #171717 (4.59:1); AAA: text → #5b3bce (7.09:1)
- On black (#000000): 5.37:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #9c89e1 (7.08:1)

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/8770db-a99cc4-dfb84e-281f2d-e9ebf1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#8770db" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.