# #874da2

A color — cool, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#874da2`
- RGB: rgb(135, 77, 162)
- HSL: hsl(281, 36%, 47%)
- OKLCH: oklch(0.524 0.141 314)
- Relative luminance: 0.1307
- Nearest named color: Lusty Lavender (#8d5eb7, Δ 4.926) — https://brandsweets.com/colors/lusty-lavender
- Moods: cool, modern
- Page: https://brandsweets.com/colors/874da2

## Tints & shades

- Tints (toward white): #9559b1, #a06ab9, #ab7bc1, #b68dc9, #c3a1d3, #ceb3db, #d9c4e3, #e4d5eb, #f0e7f4, #fbf8fc
- Shades (toward black): #7c4695, #6e3e84, #623776, #573168, #4b2a5a, #3d2249, #311c3b, #26152d, #170d1c, #0c070e

## Harmonies

- Complementary: #68a34d
- Analogous: #5d4da3, #a34d93
- Triadic: #a3884d, #4da388
- Split-complementary: #93a34d, #4da35d
- Tetradic: #a35d4d, #68a34d, #4d93a3

## Colors that go with #874da2

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Sea Green** #2e8b57 [harmony, pool: complementary] — Sea Green sits directly opposite #874da2 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Next.js (https://brandsweets.com/colors/brands/nextjs-org). — https://brandsweets.com/colors/seagreen
- **Teal** #008080 [harmony, pool: split] — Teal is a split-complement of #874da2: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Gemstone (https://brandsweets.com/palettes/vivid#gemstone). — https://brandsweets.com/colors/teal
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #874da2: softer than #000 and cool enough to feel like part of the same palette. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Crimson** #dc143c [pool] — Crimson is paired with #874da2 in 3 real palettes, including Wells Fargo's brand system and Marvel's brand system, as the lead colour. Seen in: Wells Fargo (https://brandsweets.com/colors/brands/wellsfargo-com), Marvel (https://brandsweets.com/colors/brands/marvel-com), Gemstone (https://brandsweets.com/palettes/vivid#gemstone). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #874da2: 3 real palettes, including Linkedin's brand system and Peacock, as the lead colour. Seen in: Linkedin (https://brandsweets.com/colors/brands/linkedin-com), Peacock (https://brandsweets.com/palettes/vivid#peacock), Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/denim
- **Taupe** #483c32 [pool] — Taupe is paired with #874da2 in 3 real palettes, including Superhuman's brand system and Datadog's brand system, as the lead colour. Seen in: Superhuman (https://brandsweets.com/colors/brands/superhuman-com), Datadog (https://brandsweets.com/colors/brands/datadoghq-com), Dusk (https://brandsweets.com/palettes/cool#dusk). — https://brandsweets.com/colors/taupe
- **Dark Olive Green** #556b2f [harmony: split] — Dark Olive Green is a split-complement of #874da2: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/darkolivegreen
- **Light Sky Blue** #87cefa [pool] — Light Sky Blue is paired with #874da2 in two real palettes: Sentry's brand system and Calm's brand system, as the accent. Seen in: Sentry (https://brandsweets.com/colors/brands/sentry-io), Calm (https://brandsweets.com/colors/brands/calm-com). — https://brandsweets.com/colors/lightskyblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 5.81:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #76438e (7.09:1)
- On black (#000000): 3.61:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #995fb4 (4.65:1); AA: background → #e3e3e3 (4.53:1); AAA: text → #b286c6 (7.12:1)

## Fonts for this mood

- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/874da2-ba9fc1-b6cb62-2d1f2c-ebe9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#874da2" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.