# #853d72

A color — warm. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#853d72`
- RGB: rgb(133, 61, 114)
- HSL: hsl(316, 37%, 38%)
- OKLCH: oklch(0.472 0.12 338.5)
- Relative luminance: 0.0954
- Nearest named color: Bruise (#7e4071, Δ 1.454) — https://brandsweets.com/colors/bruise
- Moods: warm
- Page: https://brandsweets.com/colors/853d72

## Tints & shades

- Tints (toward white): #9a4784, #af5096, #b865a2, #c27aaf, #cc8fbb, #d5a4c8, #dfb9d5, #e9cee1, #f2e3ee, #fcf8fb
- Shades (toward black): #7a3869, #6c325d, #622d54, #542748, #49223f, #3f1d36, #31162a, #261221, #180b15, #0e060c

## Harmonies

- Complementary: #3d8550
- Analogous: #743d85, #853d4e
- Triadic: #72853d, #3d7285
- Split-complementary: #4e853d, #3d8574
- Tetradic: #85743d, #3d8550, #3d4e85

## Colors that go with #853d72

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Taupe** #483c32 [pool] — Taupe is paired with #853d72 in 6 real palettes, including Blush and Darkroom, as that palette's text colour. Seen in: Blush (https://brandsweets.com/palettes/light#blush), Darkroom (https://brandsweets.com/palettes/muted#darkroom), Superhuman (https://brandsweets.com/colors/brands/superhuman-com), Typewriter (https://brandsweets.com/palettes/editorial#typewriter). — https://brandsweets.com/colors/taupe
- **Sea Green** #2e8b57 [harmony: complementary] — Sea Green sits directly opposite #853d72 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/seagreen
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #853d72: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Hinge (https://brandsweets.com/colors/brands/hinge-co). — https://brandsweets.com/colors/charcoal
- **Denim** #1560bd [pool] — Designers have shipped Denim with #853d72: 3 real palettes, including Hinge's brand system and HP's brand system, as the accent. Seen in: Hinge (https://brandsweets.com/colors/brands/hinge-co), HP (https://brandsweets.com/colors/brands/hp-com), Slack (https://brandsweets.com/colors/brands/slack-com). — https://brandsweets.com/colors/denim
- **Rust** #b7410e [pool] — Rust shows up next to #853d72 in 3 real palettes, including Garnet and Wayfair's brand system, as the supporting colour. Seen in: Garnet (https://brandsweets.com/palettes/warm#garnet), Wayfair (https://brandsweets.com/colors/brands/wayfair-com), Semrush (https://brandsweets.com/colors/brands/semrush-com). — https://brandsweets.com/colors/rust
- **Teal** #008080 [harmony: split] — Teal is a split-complement of #853d72: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/teal
- **Dark Olive Green** #556b2f [harmony: split] — Dark Olive Green is a split-complement of #853d72: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/darkolivegreen
- **Champagne** #f7e7ce [pool] — Two real palettes: Bramble and Darkroom put Champagne beside #853d72, as the text colour against it. Seen in: Bramble (https://brandsweets.com/palettes/muted#bramble), Darkroom (https://brandsweets.com/palettes/muted#darkroom). — https://brandsweets.com/colors/champagne

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 7.22:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 2.91:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #b05498 (4.57:1); AA: background → #cfcfcf (4.64:1); AAA: text → #c581b3 (7.17:1); AAA: background → #fcfcfc (7.04:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/853d72-c19fb4-79cb62-2d1f23-efe9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#853d72" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.