# #846eaa

A color — cool, muted. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#846eaa`
- RGB: rgb(132, 110, 170)
- HSL: hsl(262, 26%, 55%)
- OKLCH: oklch(0.583 0.093 300.4)
- Relative luminance: 0.1896
- Nearest named color: Crown Jewels (#946dad, Δ 2.674) — https://brandsweets.com/colors/crown-jewels
- Moods: cool, muted
- Page: https://brandsweets.com/colors/846eaa

## Tints & shades

- Tints (toward white): #8f7bb2, #9d8bbb, #a898c3, #b3a5ca, #c0b5d4, #cbc2db, #d6cfe3, #e1dcea, #efecf4, #faf9fb
- Shades (toward black): #775ea1, #6b5591, #5f4b81, #534270, #473960, #392d4d, #2d243d, #211a2d, #15111d, #09080d

## Harmonies

- Complementary: #94aa6e
- Analogous: #6e76aa, #a26eaa
- Triadic: #aa846e, #6eaa84
- Split-complementary: #aaa26e, #76aa6e
- Tetradic: #aa6e76, #94aa6e, #6eaaa2

## Colors that go with #846eaa

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #846eaa: softer than #000 and cool enough to feel like part of the same palette. Seen in: Plaid (https://brandsweets.com/colors/brands/plaid-com), Bloomberg (https://brandsweets.com/colors/brands/bloomberg-com), Hermès (https://brandsweets.com/colors/brands/hermes-com), PlayStation® Official Site: Consoles, Games, Accessories & MoreSony Interactive Entertainment (https://brandsweets.com/colors/brands/playstation-com). — https://brandsweets.com/colors/charcoal
- **Sea Green** #2e8b57 [harmony, pool: split] — Sea Green is a split-complement of #846eaa: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Next.js (https://brandsweets.com/colors/brands/nextjs-org), Mushroom (https://brandsweets.com/palettes/neutral#mushroom), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Netflix (https://brandsweets.com/colors/brands/netflix). — https://brandsweets.com/colors/seagreen
- **Cobalt Blue** #0047ab [pool] — Designers have shipped Cobalt Blue with #846eaa: 4 real palettes, including Fintech Trust and Ink & Paper, as the lead colour. Seen in: Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust), Ink & Paper (https://brandsweets.com/palettes/minimal#ink-and-paper), Hershey's (https://brandsweets.com/colors/brands/hersheys-com), Glacier (https://brandsweets.com/palettes/cool#glacier). — https://brandsweets.com/colors/cobalt
- **Crimson** #dc143c [pool] — Crimson is paired with #846eaa in 5 real palettes, including Marvel's brand system and Retro Pop, as the accent. Seen in: Marvel (https://brandsweets.com/colors/brands/marvel-com), Retro Pop (https://brandsweets.com/palettes/playful#retro-pop), NASCAR (https://brandsweets.com/colors/brands/nascar-com), Netflix (https://brandsweets.com/colors/brands/netflix). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #846eaa: 7 real palettes, including Campus and American Express's brand system, as the lead colour. Seen in: Campus (https://brandsweets.com/palettes/friendly#campus), American Express (https://brandsweets.com/colors/brands/americanexpress-com), The New York Times (https://brandsweets.com/colors/brands/nytimes-com), Discover (https://brandsweets.com/colors/brands/discover-com). — https://brandsweets.com/colors/denim
- **Midnight Blue** #191970 [pool] — 8 real palettes, including Plaid's brand system and Marvel's brand system put Midnight Blue beside #846eaa, as the supporting colour. Seen in: Plaid (https://brandsweets.com/colors/brands/plaid-com), Marvel (https://brandsweets.com/colors/brands/marvel-com), Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust), British Airways (https://brandsweets.com/colors/brands/britishairways-com). — https://brandsweets.com/colors/midnightblue
- **Taupe** #483c32 [pool] — Taupe is paired with #846eaa in 11 real palettes, including Graphite Mono and Zed's brand system, as the lead colour. Seen in: Graphite Mono (https://brandsweets.com/palettes/neutral#graphite-mono), Zed (https://brandsweets.com/colors/brands/zed-dev), Superhuman (https://brandsweets.com/colors/brands/superhuman-com), Still Water (https://brandsweets.com/palettes/cool#still-water). — https://brandsweets.com/colors/taupe
- **Olive Green** #808000 [harmony: complementary] — Olive Green sits directly opposite #846eaa on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/olive

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 4.38:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #826ba8 (4.55:1); AA: background → #0a0a0a (4.52:1); AAA: text → #614d84 (7.23:1)
- On black (#000000): 4.79:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #a08fbd (7.16:1)

## Brands using this color

- **Semrush** — secondary #8467aa (Δ 1.859) — https://brandsweets.com/colors/brands/semrush-com

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/846eaa-af9cc4-dfce4e-2a1f2d-e9eaf1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#846eaa" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
