# #843373

A color — warm. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#843373`
- RGB: rgb(132, 51, 115)
- HSL: hsl(313, 44%, 36%)
- OKLCH: oklch(0.458 0.136 336.6)
- Relative luminance: 0.0851
- Nearest named color: Bruise (#7e4071, Δ 3.028) — https://brandsweets.com/colors/bruise
- Moods: warm
- Page: https://brandsweets.com/colors/843373

## Tints & shades

- Tints (toward white): #9a3c86, #b04599, #bf5aa9, #c770b4, #d086c0, #d89ccb, #e1b2d7, #ebcce4, #f4e2f0, #fcf8fb
- Shades (toward black): #792f69, #6e2b60, #5f2553, #542149, #491d40, #3e1836, #33142d, #250e20, #1a0a16, #0f060d

## Harmonies

- Complementary: #338445
- Analogous: #6d3384, #84334a
- Triadic: #738433, #337384
- Split-complementary: #4a8433, #33846d
- Tetradic: #846d33, #338445, #334a84

## Colors that go with #843373

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Sea Green** #2e8b57 [harmony: complementary] — Sea Green sits directly opposite #843373 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/seagreen
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #843373: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Hinge (https://brandsweets.com/colors/brands/hinge-co). — https://brandsweets.com/colors/charcoal
- **Denim** #1560bd [pool] — Designers have shipped Denim with #843373: 3 real palettes, including Hinge's brand system and Slack's brand system, as the accent. Seen in: Hinge (https://brandsweets.com/colors/brands/hinge-co), Slack (https://brandsweets.com/colors/brands/slack-com), Peacock (https://brandsweets.com/palettes/vivid#peacock). — https://brandsweets.com/colors/denim
- **Taupe** #483c32 [pool] — Taupe is paired with #843373 in 3 real palettes, including Blush and Datadog's brand system, as that palette's text colour. Seen in: Blush (https://brandsweets.com/palettes/light#blush), Datadog (https://brandsweets.com/colors/brands/datadoghq-com), Superhuman (https://brandsweets.com/colors/brands/superhuman-com). — https://brandsweets.com/colors/taupe
- **Teal** #008080 [harmony: split] — Teal is a split-complement of #843373: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/teal
- **Olive Green** #808000 [harmony: split] — Olive Green is a split-complement of #843373: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/olive
- **Crimson** #dc143c [pool] — Crimson is paired with #843373 in two real palettes: Lenovo's brand system and Wells Fargo's brand system, as the supporting colour. Seen in: Lenovo (https://brandsweets.com/colors/brands/lenovo-com), Wells Fargo (https://brandsweets.com/colors/brands/wellsfargo-com). — https://brandsweets.com/colors/crimson
- **Gold** #ffd700 [pool] — Gold shows up next to #843373 in two real palettes: Mailchimp's brand system and Garnet, as the supporting colour. Seen in: Mailchimp (https://brandsweets.com/colors/brands/mailchimp-com), Garnet (https://brandsweets.com/palettes/warm#garnet). — https://brandsweets.com/colors/gold

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 7.77:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 2.7:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #b94ba1 (4.58:1); AA: background → #c7c7c7 (4.6:1); AAA: text → #cc7bba (7.11:1); AAA: background → #f5f5f5 (7.13:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/843373-c19fb5-7ecb62-2d1f24-efe9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#843373" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.