# #830774

A color — warm, vivid, dark, playful, bold, luxury. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#830774`
- RGB: rgb(131, 7, 116)
- HSL: hsl(307, 90%, 27%)
- OKLCH: oklch(0.421 0.183 334.7)
- Relative luminance: 0.0624
- Nearest named color: purple (#800080, Δ 2.326) — https://brandsweets.com/colors/purple
- Moods: warm, vivid, dark, playful, bold, luxury
- Page: https://brandsweets.com/colors/830774

## Tints & shades

- Tints (toward white): #a50993, #c70ab1, #e90ccf, #f425db, #f64ce2, #f76ee7, #f990ed, #fbb1f2, #fdd3f8, #fef5fd
- Shades (toward black): #79066c, #6b065f, #610556, #57054e, #4e0445, #3f0338, #35032f, #2c0227, #1d021a, #130111

## Harmonies

- Complementary: #078315
- Analogous: #530783, #830736
- Triadic: #748307, #077483
- Split-complementary: #368307, #078353
- Tetradic: #835307, #078315, #073683

## Colors that go with #830774

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Sea Green** #2e8b57 [harmony: complementary] — Sea Green sits directly opposite #830774 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/seagreen
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #830774: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Hinge (https://brandsweets.com/colors/brands/hinge-co). — https://brandsweets.com/colors/charcoal
- **Denim** #1560bd [pool] — Designers have shipped Denim with #830774: 3 real palettes, including Slack's brand system and Hinge's brand system, as the lead colour. Seen in: Slack (https://brandsweets.com/colors/brands/slack-com), Hinge (https://brandsweets.com/colors/brands/hinge-co), Peacock (https://brandsweets.com/palettes/vivid#peacock). — https://brandsweets.com/colors/denim
- **Teal** #008080 [harmony: split] — Teal is a split-complement of #830774: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/teal
- **Olive Green** #808000 [harmony: split] — Olive Green is a split-complement of #830774: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/olive
- **Sandy Brown** #f4a460 [pool] — Sandy Brown is paired with #830774 in two real palettes: Dusk Gradient and Golden Hour, as the supporting colour. Seen in: Dusk Gradient (https://brandsweets.com/palettes/dark#dusk-gradient), Golden Hour (https://brandsweets.com/palettes/warm#golden-hour). — https://brandsweets.com/colors/sandybrown
- **Blue Violet** #8a2be2 [harmony: analogous] — Blue Violet is #830774's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. — https://brandsweets.com/colors/blueviolet
- **Brown** #a52a2a [pool] — Velvet puts Brown beside #830774, as the lead colour. Seen in: Velvet (https://brandsweets.com/palettes/luxury#velvet). — https://brandsweets.com/colors/brown

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 9.34:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 2.25:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #d50bbe (4.62:1); AA: background → #b5b5b5 (4.56:1); AAA: text → #f64ce2 (7.05:1); AAA: background → #e0e0e0 (7.08:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold
- luxury: https://brandsweets.com/fonts/mood/luxury

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/830774-c19fb9-89cb62-2d1f26-eee9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#830774" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
