# #823dc7

A color — cool, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#823dc7`
- RGB: rgb(130, 61, 199)
- HSL: hsl(270, 55%, 51%)
- OKLCH: oklch(0.52 0.204 302.7)
- Relative luminance: 0.1221
- Nearest named color: Lilac Spring (#8822cc, Δ 3.827) — https://brandsweets.com/colors/lilac-spring
- Moods: cool, modern
- Page: https://brandsweets.com/colors/823dc7

## Tints & shades

- Tints (toward white): #8f51cd, #9961d1, #a675d7, #b388dd, #bf9ce2, #c9ace7, #d6c0ed, #e3d4f2, #ede3f7, #faf7fd
- Shades (toward black): #7535b6, #6b30a6, #5e2a92, #52257e, #47206f, #3b1a5b, #2e1547, #210f33, #170a24, #0a0510

## Harmonies

- Complementary: #82c73d
- Analogous: #3d3dc7, #c73dc7
- Triadic: #c7823d, #3dc782
- Split-complementary: #c7c73d, #3dc73d
- Tetradic: #c73d3d, #82c73d, #3dc7c7

## Colors that go with #823dc7

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Denim** #1560bd [pool] — Designers have shipped Denim with #823dc7: 4 real palettes, including Linkedin's brand system and Peacock, as the lead colour. Seen in: Linkedin (https://brandsweets.com/colors/brands/linkedin-com), Peacock (https://brandsweets.com/palettes/vivid#peacock), Hasbro (https://brandsweets.com/colors/brands/hasbro-com), Slack (https://brandsweets.com/colors/brands/slack-com). — https://brandsweets.com/colors/denim
- **Midnight Blue** #191970 [pool] — 4 real palettes, including Kraken's brand system and Lavender Haze put Midnight Blue beside #823dc7, as the lead colour. Seen in: Kraken (https://brandsweets.com/colors/brands/kraken-com), Lavender Haze (https://brandsweets.com/palettes/playful#lavender-haze), Marvel (https://brandsweets.com/colors/brands/marvel-com), Discord (https://brandsweets.com/colors/brands/discord). — https://brandsweets.com/colors/midnightblue
- **Royal Blue** #4169e1 [harmony, pool: analogous] — Royal Blue is #823dc7's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Wayfair (https://brandsweets.com/colors/brands/wayfair-com), Yahoo (https://brandsweets.com/colors/brands/yahoo-com), Stripe (https://brandsweets.com/colors/brands/stripe). — https://brandsweets.com/colors/royalblue
- **Olive Green** #808000 [harmony: complementary] — Olive Green sits directly opposite #823dc7 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/olive
- **Sea Green** #2e8b57 [harmony, pool: split] — Sea Green is a split-complement of #823dc7: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Next.js (https://brandsweets.com/colors/brands/nextjs-org). — https://brandsweets.com/colors/seagreen
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #823dc7: softer than #000 and cool enough to feel like part of the same palette. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Crimson** #dc143c [pool] — Crimson is paired with #823dc7 in 3 real palettes, including Gemstone and Wells Fargo's brand system, as the accent. Seen in: Gemstone (https://brandsweets.com/palettes/vivid#gemstone), Wells Fargo (https://brandsweets.com/colors/brands/wellsfargo-com), Marvel (https://brandsweets.com/colors/brands/marvel-com). — https://brandsweets.com/colors/crimson
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #823dc7: 3 real palettes, including Kraken's brand system and Calm's brand system, as the accent. Seen in: Kraken (https://brandsweets.com/colors/brands/kraken-com), Calm (https://brandsweets.com/colors/brands/calm-com), Render (https://brandsweets.com/colors/brands/render-com). — https://brandsweets.com/colors/deepskyblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 6.1:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #7535b6 (7.14:1)
- On black (#000000): 3.44:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #9459cf (4.59:1); AA: background → #dedede (4.54:1); AAA: text → #b084db (7.17:1)

## Brands using this color

- **Linkedin** — accent #8344cc (Δ 1.51) — https://brandsweets.com/colors/brands/linkedin-com

## Fonts for this mood

- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/823dc7-b59cc4-c9cb62-2c1f2d-eae9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#823dc7" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.