# #810342

A color — warm, vivid, dark, playful, bold, luxury. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#810342`
- RGB: rgb(129, 3, 66)
- HSL: hsl(330, 95%, 26%)
- OKLCH: oklch(0.392 0.157 0.1)
- Relative luminance: 0.0513
- Nearest named color: Beet Red (#7e203f, Δ 3.235) — https://brandsweets.com/colors/beet-red
- Moods: warm, vivid, dark, playful, bold, luxury
- Page: https://brandsweets.com/colors/810342

## Tints & shades

- Tints (toward white): #a40454, #c70566, #ef067a, #f91f8c, #fa429e, #fb65b0, #fc88c2, #fdafd6, #fed2e8, #fff5fa
- Shades (toward black): #77033d, #6d0338, #5e0230, #55022b, #4b0226, #410221, #37011c, #280114, #1e010f, #14010a

## Harmonies

- Complementary: #038142
- Analogous: #810381, #810303
- Triadic: #428103, #034281
- Split-complementary: #038103, #038181
- Tetradic: #818103, #038142, #030381

## Colors that go with #810342

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Teal** #008080 [harmony, pool: complementary] — Teal sits directly opposite #810342 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Saffron (https://brandsweets.com/palettes/warm#saffron). — https://brandsweets.com/colors/teal
- **Crimson** #dc143c [harmony, pool: analogous] — Crimson is #810342's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Lenovo (https://brandsweets.com/colors/brands/lenovo-com), State Farm (https://brandsweets.com/colors/brands/statefarm-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #810342: 3 real palettes, including Hinge's brand system and State Farm's brand system, as the accent. Seen in: Hinge (https://brandsweets.com/colors/brands/hinge-co), State Farm (https://brandsweets.com/colors/brands/statefarm-com), Heinz (https://brandsweets.com/colors/brands/heinz-com). — https://brandsweets.com/colors/denim
- **Sea Green** #2e8b57 [harmony: split] — Sea Green is a split-complement of #810342: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/seagreen
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #810342: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Hinge (https://brandsweets.com/colors/brands/hinge-co). — https://brandsweets.com/colors/charcoal
- **Cream** #fffdd0 [role] — Cream is the surface #810342 wants: a warm off-white that shares its undertone, so #810342 reads softer on it than on pure white. — https://brandsweets.com/colors/cream
- **Gold** #ffd700 [pool] — Gold shows up next to #810342 in two real palettes: Mailchimp's brand system and Garnet, as the supporting colour. Seen in: Mailchimp (https://brandsweets.com/colors/brands/mailchimp-com), Garnet (https://brandsweets.com/palettes/warm#garnet). — https://brandsweets.com/colors/gold
- **Taupe** #483c32 [pool] — Taupe is paired with #810342 in two real palettes: Bookshop and Cider, as that palette's text colour. Seen in: Bookshop (https://brandsweets.com/palettes/editorial#bookshop), Cider (https://brandsweets.com/palettes/warm#cider). — https://brandsweets.com/colors/taupe

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 10.37:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 2.03:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #e50675 (4.61:1); AA: background → #ababab (4.52:1); AAA: text → #fb5bab (7.19:1); AAA: background → #d6d6d6 (7.13:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold
- luxury: https://brandsweets.com/fonts/mood/luxury

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/810342-c49cab-62cb64-2d1f20-f1e9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#810342" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.