# #807daa

A color — cool, muted. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#807daa`
- RGB: rgb(128, 125, 170)
- HSL: hsl(244, 21%, 58%)
- OKLCH: oklch(0.609 0.068 287.3)
- Relative luminance: 0.2216
- Nearest named color: Aster (#867ba9, Δ 0.978) — https://brandsweets.com/colors/aster
- Moods: cool, muted
- Page: https://brandsweets.com/colors/807daa

## Tints & shades

- Tints (toward white): #8c8ab2, #9996bb, #a5a2c3, #b1afcb, #bdbbd3, #c9c7db, #d5d4e3, #e1e0eb, #edecf3, #f9f9fb
- Shades (toward black): #716ea0, #625f91, #585582, #4b496f, #413e60, #363450, #2a283e, #1f1e2e, #13121c, #08080c

## Harmonies

- Complementary: #a7aa7d
- Analogous: #7d91aa, #977daa
- Triadic: #aa807d, #7daa80
- Split-complementary: #aa977d, #91aa7d
- Tetradic: #aa7d91, #a7aa7d, #7daa97

## Colors that go with #807daa

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #807daa: softer than #000 and cool enough to feel like part of the same palette. Seen in: Plaid (https://brandsweets.com/colors/brands/plaid-com), Bloomberg (https://brandsweets.com/colors/brands/bloomberg-com), Hermès (https://brandsweets.com/colors/brands/hermes-com), PlayStation® Official Site: Consoles, Games, Accessories & MoreSony Interactive Entertainment (https://brandsweets.com/colors/brands/playstation-com). — https://brandsweets.com/colors/charcoal
- **Copper** #b87333 [harmony, pool: split] — Copper is a split-complement of #807daa: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Dusk (https://brandsweets.com/palettes/cool#dusk), Atelier (https://brandsweets.com/palettes/elegant#atelier), Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen), Riverbed (https://brandsweets.com/palettes/muted#riverbed). — https://brandsweets.com/colors/copper
- **Amber** #ffbf00 [pool] — Amber is paired with #807daa in 4 real palettes, including Beach Hut and Wired's brand system, as the supporting colour. Seen in: Beach Hut (https://brandsweets.com/palettes/light#beach-hut), Wired (https://brandsweets.com/colors/brands/wired-com), Blueprint (https://brandsweets.com/palettes/technical#blueprint), Lemon Squeezy (https://brandsweets.com/colors/brands/lemonsqueezy-com). — https://brandsweets.com/colors/amber
- **Cobalt Blue** #0047ab [pool] — Designers have shipped Cobalt Blue with #807daa: 4 real palettes, including Fintech Trust and Ink & Paper, as the lead colour. Seen in: Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust), Ink & Paper (https://brandsweets.com/palettes/minimal#ink-and-paper), Hershey's (https://brandsweets.com/colors/brands/hersheys-com), Glacier (https://brandsweets.com/palettes/cool#glacier). — https://brandsweets.com/colors/cobalt
- **Crimson** #dc143c [pool] — Crimson is paired with #807daa in 4 real palettes, including Retro Pop and Marvel's brand system, as the lead colour. Seen in: Retro Pop (https://brandsweets.com/palettes/playful#retro-pop), Marvel (https://brandsweets.com/colors/brands/marvel-com), NASCAR (https://brandsweets.com/colors/brands/nascar-com), Wendy's (https://brandsweets.com/colors/brands/wendys-com). — https://brandsweets.com/colors/crimson
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #807daa: 4 real palettes, including Telegram's brand system and Astro's brand system, as the lead colour. Seen in: Telegram (https://brandsweets.com/colors/brands/telegram-org), Astro (https://brandsweets.com/colors/brands/astro-build), Deep Water (https://brandsweets.com/palettes/dark#deep-water), Blueprint (https://brandsweets.com/palettes/technical#blueprint). — https://brandsweets.com/colors/deepskyblue
- **Denim** #1560bd [pool] — Designers have shipped Denim with #807daa: 9 real palettes, including Campus and Dusk, as the lead colour. Seen in: Campus (https://brandsweets.com/palettes/friendly#campus), Dusk (https://brandsweets.com/palettes/cool#dusk), American Express (https://brandsweets.com/colors/brands/americanexpress-com), Discover (https://brandsweets.com/colors/brands/discover-com). — https://brandsweets.com/colors/denim
- **Midnight Blue** #191970 [pool] — 7 real palettes, including Plaid's brand system and Marvel's brand system put Midnight Blue beside #807daa, as the supporting colour. Seen in: Plaid (https://brandsweets.com/colors/brands/plaid-com), Marvel (https://brandsweets.com/colors/brands/marvel-com), Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust), Discover (https://brandsweets.com/colors/brands/discover-com). — https://brandsweets.com/colors/midnightblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.87:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #7471a2 (4.54:1); AA: background → #1a1a1a (4.5:1); AAA: text → #56537f (7.14:1)
- On black (#000000): 5.43:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #9693b8 (7.16:1)

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/807daa-a39cc4-dfa24e-261f2d-e9edf1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#807daa" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.