# #803b97

A color — cool, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#803b97`
- RGB: rgb(128, 59, 151)
- HSL: hsl(285, 44%, 41%)
- OKLCH: oklch(0.482 0.155 316.8)
- Relative luminance: 0.0995
- Nearest named color: Grapes of Italy (#714a8b, Δ 4.8) — https://brandsweets.com/colors/grapes-of-italy
- Moods: cool, modern
- Page: https://brandsweets.com/colors/803b97

## Tints & shades

- Tints (toward white): #9243ad, #a04fba, #ab65c3, #b77bcc, #c391d4, #cda3db, #d9b9e4, #e5cfec, #efe2f4, #fbf8fc
- Shades (toward black): #733588, #6a317d, #5d2b6e, #51255f, #482154, #3b1b46, #2f1537, #221028, #190b1d, #0c060f

## Harmonies

- Complementary: #52973b
- Analogous: #523b97, #973b80
- Triadic: #97803b, #3b9780
- Split-complementary: #80973b, #3b9752
- Tetradic: #97523b, #52973b, #3b8097

## Colors that go with #803b97

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Sea Green** #2e8b57 [harmony, pool: complementary] — Sea Green sits directly opposite #803b97 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Next.js (https://brandsweets.com/colors/brands/nextjs-org). — https://brandsweets.com/colors/seagreen
- **Crimson** #dc143c [pool] — Crimson is paired with #803b97 in 4 real palettes, including Wells Fargo's brand system and Lenovo's brand system, as the lead colour. Seen in: Wells Fargo (https://brandsweets.com/colors/brands/wellsfargo-com), Lenovo (https://brandsweets.com/colors/brands/lenovo-com), Gemstone (https://brandsweets.com/palettes/vivid#gemstone), Marvel (https://brandsweets.com/colors/brands/marvel-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #803b97: 4 real palettes, including Slack's brand system and Peacock, as the lead colour. Seen in: Slack (https://brandsweets.com/colors/brands/slack-com), Peacock (https://brandsweets.com/palettes/vivid#peacock), Linkedin (https://brandsweets.com/colors/brands/linkedin-com), Hinge (https://brandsweets.com/colors/brands/hinge-co). — https://brandsweets.com/colors/denim
- **Teal** #008080 [harmony, pool: split] — Teal is a split-complement of #803b97: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Gemstone (https://brandsweets.com/palettes/vivid#gemstone). — https://brandsweets.com/colors/teal
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #803b97: softer than #000 and cool enough to feel like part of the same palette. Seen in: Hinge (https://brandsweets.com/colors/brands/hinge-co). — https://brandsweets.com/colors/charcoal
- **Olive Green** #808000 [harmony: split] — Olive Green is a split-complement of #803b97: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/olive
- **Midnight Blue** #191970 [pool] — Two real palettes: Kraken's brand system and Marvel's brand system put Midnight Blue beside #803b97, as the lead colour. Seen in: Kraken (https://brandsweets.com/colors/brands/kraken-com), Marvel (https://brandsweets.com/colors/brands/marvel-com). — https://brandsweets.com/colors/midnightblue
- **Rust** #b7410e [pool] — Rust shows up next to #803b97 in two real palettes: Wayfair's brand system and Semrush's brand system, as the lead colour. Seen in: Wayfair (https://brandsweets.com/colors/brands/wayfair-com), Semrush (https://brandsweets.com/colors/brands/semrush-com). — https://brandsweets.com/colors/rust

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 7.02:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 2.99:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #a456bd (4.64:1); AA: background → #cfcfcf (4.51:1); AAA: text → #bb82ce (7.2:1); AAA: background → #ffffff (7.02:1)

## Fonts for this mood

- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/803b97-bc9fc1-afcb62-2d1f2b-ebe9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#803b97" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.